Skip to Content

iPhone 7 Could Launch on September 23 Following September 9 Pre-Orders

With Apple set to launch the iPhone 7 next month rumors about the phone and the event where it will debut have been picking up. We've already heard information suggesting the iPhone 7 will be introduced at an event set to take place on Wednesday, September 7, two days after the Labor Day holiday, and now it appears we may have some insight into the actual release date.

While Apple typically releases the iPhone about two weeks after introducing it, suggesting a September 16 launch date, new scheduling information from AT&T shared by 9to5Mac indicates that the iPhone 7 might not launch until later in the month, on September 23.

attmerchandisingresetdates
A leaked AT&T retail schedule featuring "Merchandising Reset" hours indicates employees will need to spend several hours reorganizing AT&T stores on both September 9, 2016 and September 23, 2016. It's possible this schedule pertains to the iPhone, but there's no concrete proof that it does.

Previous information from notable smartphone leaker Even Blass has suggested pre-orders for the iPhone 7 will take place on Friday, September 9, two days after the prospective debut event, which is in line with the schedule from AT&T.

Blass has also predicted an iPhone launch for September 16, but if this AT&T information is accurate and does pertain to release preparations, that previous prediction could be incorrect. September 16 and September 23 are both likely candidates for an iPhone release date.

Regardless of when Apple plans to release the iPhone 7, we don't have long to wait for an unveiling with only three weeks to go until the rumored September 7 event date. Media invites for the event are likely to go out next week, perhaps on Thursday August 25 or Friday, August 26.

Tag: AT&T
Related Forum: iPhone

Popular Stories

AirPods Max 2 Feature

Apple Announces AirPods Max 2 With H2 Chip and More

Monday March 16, 2026 6:12 am PDT by
Apple today unveiled AirPods Max 2, with key upgrades including the H2 chip, increased active noise cancellation, improved sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation. The new AirPods Max have the same overall design as the previous generation, with most of the new features coming from the upgrade to the H2 chip:- Adaptive ...
Apple Logo Sketch Feature

Apple Unveiled a Surprise New Product Today

Monday March 16, 2026 10:50 am PDT by
Surprise! Apple today unveiled the AirPods Max 2, despite no rumors suggesting that a new version of Apple's over-ear headphones were imminent. Key upgrades compared to the previous AirPods Max include Apple's H2 chip, increased active noise cancellation, improved sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation. AirPods Max ...
iOS 27 Mock Quick

iOS 27 Will Reportedly Be Like Mac OS X Snow Leopard

Sunday March 15, 2026 9:42 am PDT by
In his Power On newsletter today, Bloomberg's Mark Gurman reiterated that iOS 27 will be similar to 2009's Mac OS X Snow Leopard, in the sense that one of Apple's biggest priorities is bug fixes for improved performance and stability. During WWDC 2008's State of the Union, Apple showed a slide that said Mac OS X Snow Leopard had "0 new features," as it opted to focus on performance and...

Top Rated Comments

125 months ago
I've never been so under-excited about an iPhone release in my life.
Score: 11 Votes (Like | Disagree)
S.B.G Avatar
125 months ago
The time is quickly approaching! Seems like yesterday I pre-ordered the iPhone 6s and it still looks and feels brand new to me.
Score: 8 Votes (Like | Disagree)
wozmatic Avatar
125 months ago
Pop Quiz: How many years does it take for Apple to release a new MacBook Pro?
Score: 6 Votes (Like | Disagree)
125 months ago
Bloatware, bugs, ugly UI, confusing OS, poor battery life under normal usage (after you install Apps), vulnerabilities in Samsung Pay.
All the more reason why I refuse to use Android. 'iPhone 7' day one preorder for me.
Score: 6 Votes (Like | Disagree)
cmichaelb Avatar
125 months ago
Pop Quiz: How many years does it take for Apple to release a new MacBook Pro?
Answer: Fewer years than a Mac Pro update.

Bada bing... :D
Score: 5 Votes (Like | Disagree)
pnoyblazed Avatar
125 months ago
can't wait to replace my 6+
Score: 4 Votes (Like | Disagree)