Tim Cook Visits Beijing, Shares Ride to Apple Store Using Didi Chuxing

As planned, Apple CEO Tim Cook arrived in Beijing on Monday for his latest visit to China, where the iPhone maker has experienced a turbulent few months. Earlier today, he caught a ride using Didi Chuxing, the Chinese ride-sharing service that Apple just invested $1 billion in, alongside the Uber rival's president Jean Liu.

Tim-Cook-Beijing-Visit

Cook meets with Liu, left, and developers at an Apple Store in Beijing (Image: CNBC)

While an earlier report said Cook plans to meet with senior Chinese government officials to discuss a range of issues, including iBooks and iTunes Movies store closures and a recent patent dispute, the CEO has thus far met with App Store developers at an Apple Store in Beijing for a seminar hosted by Liu, per CNBC.

At the Apple store, Cook attended a seminar hosted by Didi Chuxing's President Jean Lui, also known as Liu Qing, and attended by the founders and CEOs of some of China's top app providers, including Groupon-like Meituan, picture-editing app MeituPic, news content provider Toutiao.com, culinary app DayDayCook and game developer Tap4Fun.

Cook, who shared photos of his visit on Twitter and Weibo, understands the importance of Apple maintaining a positive image in China.

Greater China, including Taiwan and Hong Kong, is Apple's second largest market by revenue after the U.S. Last month, the iPhone maker reported that sales dropped 26 percent in the region in the second quarter, primarily due to declining iPhone sales as China's smartphone market becomes increasingly saturated.

Cook has made similar visits to Beijing to meet with Chinese officials, carrier partners, and customers in both 2012 and 2014.

Popular Stories

apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
streaming black friday 2025

Best Black Friday Streaming Deals - Save Big on Apple TV, Disney+, Hulu, and More

Thursday November 27, 2025 1:14 pm PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When...
General Apps Messages Redux

Singapore Orders Changes to iMessage by December

Tuesday November 25, 2025 6:39 am PST by
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports. Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
General Black Friday Deals 25 Red Green

The 30+ Best Black Friday Apple Deals on AirPods, iPads, MacBooks, and More

Thursday November 27, 2025 6:46 am PST by
Black Friday is finally here, and as always this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...

Top Rated Comments

iLoveDeveloping Avatar
125 months ago
Anyone else have a bad feeling Tim is just ending up being another John Scully.. They kinda think the same, even something as simple as the iPhone 6 & S fragmentation shows just how he thinks. It's not right, it's about simplicity Tim, zen, not profit margins and split product lines. Someone like Tim Cook can never keep Apple going the way it should be, he's a suit, not a Jobs.
Score: 20 Votes (Like | Disagree)
SDAVE Avatar
125 months ago
The beginning of the end of Apple.

Apple was never a singular product-based company.

Tim is just a numbers guy.

Steve is missed.
Score: 19 Votes (Like | Disagree)
Johannesburg Avatar
125 months ago
I wonder what VPN Tim used.
Score: 16 Votes (Like | Disagree)
juanm Avatar
125 months ago

Tim Cook brought us... an iWatch-Pod-Phone. And a ... nothing else.
What do you mean nothing else? Do all those fancy watch bands mean nothing to you?
Score: 11 Votes (Like | Disagree)
PJivan Avatar
125 months ago
The beginning of the end of Apple.

Apple was never a singular product-based company.

Tim is just a numbers guy.

Steve is missed.
Like 4" smartphone....or mobile me or G4 cube, or Mac TV, trying to sell pixar...is really funny how people forget al the negative aspect once a person die, he definitely made jackpot but is not like Apple never miss a shot under his guidance, a mean.... like if Apple was doomed after 2011..number don't agree with you

Score: 10 Votes (Like | Disagree)
SDAVE Avatar
125 months ago
Like 4" smartphone....or mobile me or G4 cube, or Mac TV, trying to sell pixar...is really funny how people forget al the negative aspect once a person die, he definitely made jackpot but is not like Apple never miss a shot under his guidance, a mean.... like if Apple was doomed after 2011..number don't agree with you

That's not the point. Those profit margins will fall dramatically and Apple will decline as a company and/or possibly move to a backseat-type of a company, maybe moving into electric automobiles....things that other companies like Tesla are already doing very successfully.

The point is, Steve was one of those guys at the top of a huge company telling people that this sucks, or this is good, release that, etc. He knew what people needed/wanted before anyone else.

Like I said, Tim is a numbers guy. He sees numbers go up in an area and puts more into that category so they can make more money. He is Steve's protege since 1997 after all.

Apple relies 70% of their profits on iOS devices and that will decline due to democratization of mobile devices. All mobile devices look the same now and have similar functions. Chinese manufacturers like Xiaomi are closing that gap as well, especially in the "Affordable premium" mobile devices.

Apple needs a new leader, Tim is, like I said, a numbers guy and wants to please the board and stockholders.

Apple, historically, did well when it broke new product lines. Some were good, some were bad. That's what kept Steve going, in my opinion. He took big risks.

The Apple Watch is not a huge risk, and I bet you that was even a project on the back burner that Steve worked on.

The decline of Mac sales and iOS sales is a sure sign of an end to an era.
Score: 8 Votes (Like | Disagree)