Wegmans Shoppers Club Card Showing Up in Apple Pay, but Full Rollout Not Coming Until 2016
Following yesterday's official launch of the first Apple Pay-enabled loyalty card from Walgreens with its Balance Rewards program, a number of MacRumors readers reported that their Shoppers Club loyalty cards from grocery store chain Wegmans were also showing up in Apple Pay.
Early testing has shown that card readers at Wegmans stores are not yet accepting Shoppers Club cards via Apple Pay, and Wegmans' June press release alongside Apple's WWDC announcements pointed only to a "fall" launch, so we contacted the company to ask for an update on Shoppers Club integration with Apple Pay.
"Wegmans will be testing loyalty card support via Apple Pay at one store later this year," a spokesperson told MacRumors. "If all goes well, we plan to roll that service out to all stores in 2016."
The spokesperson declined to identify the specific store where Apple Pay Shoppers Club will be tested, but did note it will be in the company's home market of Rochester, New York.
Wegmans is a popular grocery store chain that with a new store opening outside of Philadelphia this Sunday will have 88 locations in New York, Pennsylvania, Massachusetts, New Jersey, Maryland, and Virginia. The chain is known for its large stores of up to 140,000 square feet with a focus on prepared foods, broad selection of items, and even in-store restaurants and childcare in some locations.
(Screenshot via forum member "deejaykorn")
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