Apple Invites Media to September 9 Event: 'Hey Siri, Give Us a Hint' - MacRumors
Skip to Content

Apple Invites Media to September 9 Event: 'Hey Siri, Give Us a Hint'

As predicted in August, Apple is planning to hold a media event on Wednesday, September 9 at the Bill Graham Civic Auditorium in San Francisco, California. Media invites were sent out today, with Yahoo's Alyssa Bereznak sharing the first look at the artwork and tagline for the invitations: "Hey Siri, give us a hint."

apple_invite_sept_2015_large


This year's iPhone-centric event is expected to see the debut of the next-generation iPhone 6s and iPhone 6s Plus, which, according to rumors, will include a reinforced body constructed from stronger 7000 Series aluminum, Force Touch, an A9 processor, 2GB RAM, and an improved camera.

Rumors have also suggested Apple will use the event to unveil the next-generation Apple TV, a major update from the existing set-top box. It will include a redesigned chassis with an A8 processor, more storage space, and a touch-based remote control, along with a new software system that includes Siri support and a full App Store.

We'll also get an update on the launch dates of iOS 9 and watchOS 2, and shortly after the event ends, we may see golden master software releases for the two software updates ahead of their final public launch.

In line with past events, the September 9 iPhone unveiling will begin at 10:00 a.m. Pacific Time. Apple has not yet confirmed whether the event will be live streamed on its website and through the Apple TV, but it is likely details on a live stream will be announced a few days ahead of the event.

Update: Siri itself is also getting in on the festivities with some witty responses.

siri_sept_9-1
Update 2: Apple will be live streaming the media event on the web for Mac, iPhone, iPad, Apple TV and PC users.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases Fifth watchOS 26.6, tvOS 26.6 and visionOS 26.6 Betas

Monday July 13, 2026 10:27 am PDT by
Apple today provided developers with the fifth betas of upcoming watchOS 26.6, tvOS 26.6, and visionOS 26.6 betas for testing purposes. The software comes a week after Apple seeded the fourth betas. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required. There's no word on what's in the...
tvOS 27 Feature

Apple Seeds tvOS 27 Beta 4 to Developers

Monday July 20, 2026 10:01 am PDT by
Apple today seeded the fourth beta of tvOS 27 to developers for testing purposes, with the update coming two weeks after Apple released the third beta. The beta can be downloaded and installed through the Settings app on the Apple TV. A free developer account is required. tvOS 27 has few new features compared to the other 27 software updates, but it does add a redesigned Podcasts app,...
watchos 27

tvOS 27 and watchOS 27 Now Available to Public Beta Testers

Monday July 13, 2026 1:38 pm PDT by
Apple today released the first public betas of tvOS 27 and watchOS 27, giving Apple TV and Apple Watch users a chance to try the new software ahead of its fall launch. There's also a new HomePod Software 27 beta for the HomePod and HomePod mini. You can sign up for Apple's public beta testing program on the beta website, and then download the updates through the Settings app on each device. ...

Top Rated Comments

143 months ago
Hint: "I'm still not very useful"
Score: 54 Votes (Like | Disagree)
lorax3 Avatar
143 months ago
The invitation is force touch.

The stem of the apple logo is a finger, pressing down on the screen..........

event1-420x314.jpg ('http://www.loopinsight.com/wp-content/uploads/event1-420x314.jpg')
Score: 46 Votes (Like | Disagree)
sampaul Avatar
143 months ago


Attachment Image
Score: 40 Votes (Like | Disagree)
143 months ago


Attachment Image

Attachment Image

Attachment Image
Score: 39 Votes (Like | Disagree)
darkknight14 Avatar
143 months ago
Wake Me Up When September 8th Ends...
Score: 38 Votes (Like | Disagree)
tgwaste Avatar
143 months ago
The hint is the colors represent the old tv bar colors.

Score: 36 Votes (Like | Disagree)