Google today announced an acquisition of iOS-based time management app Timeful, which first launched last year. When it was released, Timeful was described as "the first intelligent time manager" for mobile devices, aiming to help users manage their lives by combining a time management app with a calendar, a to-do list, and reminders designed to reinforce positive habits.

In its current incarnation on iOS, Timeful connects to the Calendar app to import existing events into a daily view that includes all tasks that need to be completed. It also lets users create to-dos, and when there's a block of open time on a user's schedule, Timeful will insert "Habits." Habits are user-defined tasks like "Take a Walk" or "Read for 30 Minutes," and are aimed at fitting recreation or skill-building tasks into each user's schedule.

timeful
Google plans to incorporate Timeful's clever time management tools into its existing products like Inbox and Calendar, making it easier for users to schedule events and find time for all tasks that need to be completed in any given day.

The Timeful team has built an impressive system that helps you organize your life by understanding your schedule, habits and needs. You can tell Timeful you want to exercise three times a week or that you need to call the bank by next Tuesday, and their system will make sure you get it done based on an understanding of both your schedule and your priorities. We're excited about all the ways Timeful's technology can be applied across products like Inbox, Calendar and beyond, so we can do more of the work for you and let you focus on being creative, having fun and spending time with the people you care about.

According to a blog post on the Timeful site, the Timeful app will continue to be available on iOS, but going forward, attention will be on "new projects at Google." Current Timeful users can export their data out of the app for use with other apps if desired.

Top Rated Comments

rhysmorgan Avatar
126 months ago
God damn it. Yet another well-loved application bought and killed by Google. Bastards.
Score: 14 Votes (Like | Disagree)
SuperBrown Avatar
126 months ago
God damn it. Yet another well-loved application bought and killed by Google. Bastards.

This is literally, almost word for word, the exact same thought I had when I read the headline.
Score: 8 Votes (Like | Disagree)
rhysmorgan Avatar
126 months ago
Doesn't matter who bought it, what matters is if it will work equally good on iOS and Android.
Just because Google bought it doesn't mean it is killed.
It already says in the article that Timeful is dead:

According to a blog post on the Timeful site, the Timeful app will continue to be available on iOS, but going forward, attention will be on "new projects at Google." Current Timeful users can export their data out of the app for use with other apps if desired.
Also, as stated in the email I've just received from Timeful:
What does this mean for you?

A couple things to note:
Timeful will remain in the App Store, and we'll continue to support it. We won't be adding new features, but we're more than happy to help you with bugs or answer any questions you have.
Score: 6 Votes (Like | Disagree)
splogue Avatar
126 months ago
I guarantee that absolutely nothing will come of this.

Those promises that Timeful's features will be integrated into Google's own apps? Lies.

The app will no longer be supported at all, and its features and value will be lost forever. The developer(s) may be given token jobs at Google based on their skill level, but nothing very meaningful.

This is what Google does. They buy out their competitors, and shut them down.

Normally I cringe at the very mention of anticompetitive practices, but what you've just said is absolutely true. They will trail on for a little while, then disappear, never to be seen again.

I'm not saying it is nefarious, but it is true.

----------

Sometimes? Rarely?

But more often than not, Google AND Apple buy these companies because they see value in them and their tech.

One example is when Google bought Waze and incorporated them into Google Maps. Google bought Zagat and incorporated reviews into Google Maps. Quickoffice acquisition really improved Google Docs (later Google Drive). There are many more examples. Google bought Nest (not exactly the same since they sell hardware, but my point is they felt it fit into a grander vision).

And what has Nest done since then? They disabled the wave to silence feature in their smoke alarms, and did not release any new models. Of anything.

They have released nothing since Google bought them. No new products. Heck, the geofencing feature has been broken for Dropcam ever since Nest bought them. They haven't fixed it. Why?

So, maybe they are working on a self-aware home control unit that runs on ambient light and and supports every known home control protocol, but so far we've seen nothing, and they've completely lost both the momentum and buzz necessary for new companies. Extremely disappointing.
Score: 5 Votes (Like | Disagree)
DavidTheExpert Avatar
126 months ago
I guarantee that absolutely nothing will come of this.

Those promises that Timeful's features will be integrated into Google's own apps? Lies.

The app will no longer be supported at all, and its features and value will be lost forever. The developer(s) may be given token jobs at Google based on their skill level, but nothing very meaningful.

This is what Google does. They buy out their competitors, and shut them down.
Score: 5 Votes (Like | Disagree)
rekhyt Avatar
126 months ago
Doesn't matter who bought it, what matters is if it will work equally good on iOS and Android.
Just because Google bought it doesn't mean it is killed.

S-s-s-s-sparrowwww~~~. :(
Score: 3 Votes (Like | Disagree)

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
mac pro creativity

Apple Launched the Controversial 'Trashcan' Mac Pro 11 Years Ago Today

Thursday December 19, 2024 7:00 pm PST by
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup. The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...