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HTC Calls Out Apple and Samsung in New Rap Video 'Hold the Crown'

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HTC last week published a video to its YouTube channel, HTCAmerica, which satirizes HTC's biggest competitors - namely Apple and Samsung - with a song sung by rapper Greg Carr, known as "Doc G."

The video, fully titled "Doc G's HTC Anthem "Hold the Crown" w/ David Bruce," centers around the rapper interacting with various people dressed up as smartphones from the various companies. Carr, known mainly for his time in the group P.M. Dawn, is joined for a majority of the video by HTC's own David Bruce.


The song's lyrics (via Engadget) include jokes about everything from Apple's inferior performance and sound ("Your chip is slower, But you'll never touch our BoomSound") to Samsung's "overrated" Galaxy ("More than a few clowns stole what we originated, We own the universe, your Galaxy is overrated"). It also includes general riffs on HTC's most popular features like Extreme Power Saving Mode and references to HTC CEO Peter Chou.

The company also released an interview on the same YouTube channel in which Bruce questions Carr about various topics ranging from his time with HTC products to his thoughts on the competition. During it, the rapper states he's been "a huge HTC supporter for years," and believes HTC has "the best phones created."

Tag: HTC

Top Rated Comments

acctman Avatar
145 months ago
seriously... so it's come to this? HTC should just hang out with Blackberry in the corner.
Score: 30 Votes (Like | Disagree)
145 months ago
Well, it looks like they've got the ghetto ass homie market segment thoroughly addressed... #####
Score: 18 Votes (Like | Disagree)
145 months ago
"it took you copycats six times to get it right"....implying that they love the iPhone 6?
Score: 18 Votes (Like | Disagree)
145 months ago
"it took you copycats six times to get it right"....implying that they love the iPhone 6?

Doesn't HTC know that the iPhone 6 is the 8th generation iPhone?
Score: 16 Votes (Like | Disagree)
145 months ago
Good Lord. Someone needs to get fired.

Also, isn't it a little ironic that HTC's phones run Android, itself a copy of iOS? ;)
Score: 13 Votes (Like | Disagree)
145 months ago
Thats actually pathetic. More like a high school production than anything else. Oh yeah...hey HTC, you didn't talk about your crappy camera. Whats up with that?
Score: 8 Votes (Like | Disagree)

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