Continuing the carrier war that has seen the major U.S. wireless companies offering various forms of bonus data allotments in recent months, AT&T today announced a new limited-time promotion that bumps the 10 GB data package ($100 per month plus device access charges) to 15 GB.

The promotional 15GB Mobile Share Value plan at the 10GB price is available to new and existing AT&T consumer and business customers and includes domestic unlimited talk and text, and the nation’s most reliable 4G LTE network. Customers can easily take advantage of this new offer by visiting att.com and our current AT&T customers can also select the new plan via their myAT&T app.

Additionally, AT&T customers can get unlimited international messaging (text, picture and video) on all Mobile Share Value plans for no additional cost. Unlimited international messaging includes messages sent from the U.S., Puerto Rico and U.S. Virgin Islands to more than 190 countries for text messages and 120 countries for picture & video messages.

att_15gb_promo
Monthly smartphone device access charges are $40 for those on two-year contracts or $15 for those on AT&T Next or who purchased their devices at full price. Tablets carry a $10 per month access fee.

AT&T's latest promotion comes as the carrier continues to offer its double data promotion on higher-tier plans. Under that deal, users on base plans ranging from 15 to 50 GB can receive double the amount of data per month. The new promotion for upgrading the 10 GB plan to 15 GB begins tomorrow, while the double data promotion on higher-level plans is ongoing. AT&T advertises both as being "limited time" promotions, but is not currently specifying an end date for either one.

Top Rated Comments

A MacBook lover Avatar
134 months ago
20 Hours of video?

So if casual user like myself (who is always traveling) watched one hour long episode a day, by months end I would have went over my limit.

Forget bindge watching.


No thanks AT&T. I'll stick with T-Mobile.

I'm not against data caps, just against unreasonable ones. It should be:

25gb for $10
50gb for $20
75gb for $30
100gb for $40

Not

10gb for $10
20gb for $20
30gb for $30
40gb for $40
Score: 5 Votes (Like | Disagree)
giantfan1224 Avatar
134 months ago
If you have the capital, it's cheaper to buy an unlocked phone up front and you don't have a contract.
Or if you don't have the capital, try Next. You still get the off-contract pricing and an interest free loan to pay off the phone with no penalty for early payoff.
Score: 4 Votes (Like | Disagree)
yg17 Avatar
134 months ago
Just switched even though I don't even use close to 10 gigs. More never hurt though.
Score: 3 Votes (Like | Disagree)
iolinux333 Avatar
134 months ago
It's live now. Just switched 10--->15 via the app.
Score: 3 Votes (Like | Disagree)
MrXiro Avatar
134 months ago
I had 5 lines on the 10gb plan with a 21% FAN discount and after switching over; Tmobile's 2.5gb til 2016 deal is still about 40 bucks cheaper per month with technically MORE data since all my usage was from streaming music to begin with. I haven't even cleared 1gb in the last 2 months because of Music Unlimited.

Sorry At&t... Maybe if your prices were lower or my FAN account actually covered the whole plan instead of just the Data.
Score: 3 Votes (Like | Disagree)
giantfan1224 Avatar
134 months ago
lol lets be frank here. AT&T is just playing price games just to be clear. it cost them almost $0 to offer this to customers so its hardly a reason to celebrate or be sympathetic to a mega-corporation. if they really wanted to be that generous, they would've just doubled it to 20gb. next year you'll see them double the double…

I guess what you call price games the industry would call competition. It's fierce right now which is a great thing for the consumer. But there will always be those consumers that will find something to complain about.

----------

Wireless companies all screw you as a consumer. It's just a matter of picking what facet of their service/product you want to be screwed in the least.

Oh brother. How exactly is the wireless customer getting screwed? They offer a service and you either do or don't agree to pay for said service. It's like you people think these for profit companies owe you something for free!

----------

Of course there's not an end date to these "promotions" because they will become the standard pricing most likely. That is, until they lower the pricing again within 6 months to a year. Competition in the marketplace is a wonderful thing!

Glad someone here gets it.
Score: 3 Votes (Like | Disagree)

Popular Stories

cook trump

Trump Responds to Apple Keeping Diversity Policies

Wednesday February 26, 2025 6:32 am PST by
In an all-caps post on Truth Social today, U.S. President Donald Trump said Apple should fully end its diversity, equity, and inclusion (DEI) policies. Tim Cook meeting with President Trump in 2017 "APPLE SHOULD GET RID OF DEI RULES, NOT JUST MAKE ADJUSTMENTS TO THEM," he wrote. Trump's post comes one day after Apple held its annual shareholders meeting, during which a majority of...
iOS 18

Apple Says iOS 18.4 Will Be Released in April With These New Features

Wednesday February 26, 2025 7:15 am PST by
In a recent press release, Apple confirmed that iOS 18.4 will be released in April. From the Apple News+ Food announcement:Coming with iOS 18.4 and iPadOS 18.4 in April, Apple News+ subscribers will have access to Apple News+ Food, a new section that will feature tens of thousands of recipes — as well as stories about restaurants, healthy eating, kitchen essentials, and more — from the...
apple watch ultra snow

6 Features Coming to the Apple Watch Ultra 3

Tuesday February 25, 2025 9:00 am PST by
The Apple Watch Ultra 3 is expected to launch later this year, arriving two years after the previous model with a series of improvements. While no noticeable design changes are expected for the third generation since the company tends to stick with the same Apple Watch design through three generations before changing it, there are a series of internal upgrades on the way. By the time the ...
iPhone Fold Vertical Feature

Apple's 2026 Foldable iPhone Has No Visible Display Crease – Report

Tuesday February 25, 2025 2:58 am PST by
Apple is making significant headway on its long-rumored foldable iPhone, with a new report suggesting the company has achieved a major breakthrough by effectively eliminating the screen crease that plagues current foldable devices. According to Korean publication ETNews, Apple is finalizing its component suppliers for the foldable iPhone, with the selection process expected to be completed...
trump iphone dictation issue

Apple Fixing 'Trump' Dictation Processing Bug

Tuesday February 25, 2025 1:18 pm PST by
Multiple iPhone owners today noticed a pronunciation processing issue that causes the word "Trump" to momentarily show up when using dictation to send a message with the word "racist." In some cases, when speaking the word racist through the iPhone's built-in dictation feature, the iPhone briefly interprets the spoken word as "Trump" and "Trump" text shows up in the Messages app before being ...
airpods pro purple

Here's When AirPods Pro 3 Are Rumored to Launch

Monday February 24, 2025 9:14 am PST by
According to a post on X today from a leaker known as Kosutami, Apple plans to launch AirPods Pro 3 in May or June this year. The leaker also claimed that an AirTag 2 will launch around the same time. Kosutami is best known as a collector of prototype Apple hardware, but they have occasionally shared accurate information about Apple's future product plans. For example, they accurately...
airtag orange

AirTag 2 Rumored to Launch in May or June With These New Features

Monday February 24, 2025 6:11 am PST by
Apple plans to launch a second-generation AirTag in May or June this year, according to a post today from a leaker known as Kosutami. Bloomberg's Mark Gurman previously reported that a new AirTag would be released in mid-2025. May or June would align with that timeframe. Below, we recap three new features rumored for the AirTag 2: With a second-generation Ultra Wideband chip, the...
ios 18 4 carplay

iOS 18.4 Includes a Small But Useful Change for CarPlay

Sunday February 23, 2025 2:23 pm PST by
The first beta of iOS 18.4 is now available, and it includes a small but useful change for CarPlay. As we noted in our list of iOS 18.4 features, CarPlay now shows a third row of icons, up from two rows previously. However, this change is only visible in vehicles with a larger center display. For example, a MacRumors Forums member noticed the change in a Toyota Tundra, which can be equipped...