Apple Now Ranked as Fifth Largest Global PC Vendor Due to Price Cuts, Improved Demand - MacRumors
Skip to Content

Apple Now Ranked as Fifth Largest Global PC Vendor Due to Price Cuts, Improved Demand

Apple saw its worldwide PC marketshare climb to 6.3 percent in the third quarter of 2014, launching it into the top five worldwide vendors, according to new data released from IDC. While Apple has long held a position as one of the top PC vendors in the U.S., it has not made it into the list of top five worldwide vendors in quite some time.

With nearly 5 million shipments during the quarter compared to 4.5 million in the year ago quarter, Apple saw overall growth of 8.9 percent year over year, allowing it to edge out ASUS as the number five vendor. Lenovo, HP, Dell, and Acer, meanwhile, held their top four positions. Lenovo, as usual, was the top worldwide PC vendor, with more than 15 million shipments and 20 percent marketshare.

idcnumbers

IDC's Preliminary Global PC Vendor Unit Shipment Estimates for 3Q14 (In Thousands)

Apple moved into the number 5 position on a worldwide basis, slightly overtaking ASUS. The company's steady growth, along with recent price cuts and improved demand in mature markets, has helped it to consistently outgrow the market.

As for U.S. shipments, Apple retained its number three vendor position with more than 2.2 million shipments and 13 percent marketshare, up 9.3 percent year over year. HP and Dell held their positions as the top two vendors in the U.S., with 27.7 and 24 percent marketshare, respectively.

idcnumbersus

IDC's Preliminary U.S. PC Vendor Unit Shipment Estimates for 3Q14 (In Thousands)

Overall, worldwide PC shipments totaled 78.5 million units and saw a year over year decline of -1.7 percent, while PC shipments in the United States totaled 17.4 million units and saw a 4.3 percent year over year growth.

Gartner has also released its shipment estimates for the third quarter of 2014, but its numbers rank ASUS as the number five worldwide PC vendor with 5.7 million shipments. On the U.S. front, Gartner's estimates also place Apple as the third U.S. vendor with 2.4 million shipments and 14.3 percent marketshare.

gartner_3Q14_us_trend

Apple's U.S. Market Share Trend: 1Q06-3Q14 (Gartner)

It is important to note, as always, that the global and U.S. PC shipment estimates from both IDC and Gartner are based on preliminary data, which explains the discrepancies between the two separate shipment estimates.

Apple's move into the number five worldwide vendor comes as the company prepares to launch new iMacs and possibly other Mac upgrades at an event on October 16. Apple has also launched minor updates to its Retina MacBook Pro, MacBook Air, and iMac lineup throughout 2014, and has introduced price drops on the two latter products.

Popular Stories

iphone duo screen crack in store

Crackgate? iPhone Duo Owners Report Screens Breaking Along the Hinge

Friday October 23, 2026 11:05 am PDT by
Some iPhone Duos are already experiencing hinge issues that cause display cracks, based on photos shared on Reddit and the MacRumors forums. Almost all of the display faults are right along the hinge, and most result in a line of bright pixels across one side of the screen. An iPhone Duo owner in Australia said his device cracked after being opened fewer than 20 times, and there was no...
Apple Music iPod Page Not Found

Apple Music Has a Hidden iPod You Can Play With

Friday October 23, 2026 7:11 am PDT by
Apple Music has a 404 page easter egg on the web: a functional iPod that appears when you load a page that does not exist, such as music.apple.com/macrumors. "Page Not Found," says Apple. "Give this a spin instead." Apple is clever with this. If you navigate to music.apple.com/ipod instead, the page says "Looking for something?" instead of "Page Not Found." The easter egg is only...
Apple Creator Studio iWork suite

Apple Pulls Keynote, Pages and Numbers From App Store [Update: Back]

Thursday October 22, 2026 11:01 am PDT by
Apple has temporarily removed Keynote, Pages, and Numbers from the App Store, just after releasing an update that added iPhone Duo support and a new Intelligent Assistant. It is not clear if the apps were removed intentionally, or if it is a bug. Apple has not said when the apps will be reinstated, but if it was in error, they should return soon. Update: The Mac versions are back without...

Top Rated Comments

Taz Mangus Avatar
157 months ago
ipad is a toy compared to productivity and entertainment PC.

And yet you managed to not answer the OP question. Thanks for sharing though.
Score: 29 Votes (Like | Disagree)
gnasher729 Avatar
157 months ago
Does this include iPad shipments as 'PCs'?

Since iPads are not PCs, and since furthermore iPad sales are much higher than 10 million per quarter, no.
Score: 17 Votes (Like | Disagree)
157 months ago
iPhone is the gateway drug to the Mac
Score: 16 Votes (Like | Disagree)
157 months ago
Does this include iPad shipments as 'PCs'?

ipad is a toy compared to productivity and entertainment PC.
Score: 13 Votes (Like | Disagree)
157 months ago
iPhone is the gateway drug to the Mac

iOS7 and now iOS8 must be the painful sour comedown then.
Score: 9 Votes (Like | Disagree)
157 months ago
I think it would be a lot more - maybe even 15-20%. Keep in mind that Apple controls a much larger share of the high end market. The average PC sale is for a system that costs like $200-400 - Mac Minis (which I'd be willing to bet are their least popular systems) cost like twice that, and they only go up from there.

Not a chance of going over 10%. Macs are still a niche market of high-end computers that cannot compare to the number of PC spread literally everywhere.

Apple has never acted in the least like it wants to take on mainstream computer sales. Not only does that involve low-cost units that Apple isn't interested in it would also mean keeping operating systems up and current for many years as required by businesses. That directly conflicts with Apple's yearly OS fashion show.

Consider that one could have purchased Windows 7 back when the EOL'd Snow Leopard was alive and that there are still five more years to go before W7 dies. At Apple's current pace even Yosemite may be gone while W7 is still supported.
Score: 8 Votes (Like | Disagree)
Latest Stories
Apple Wants to Fix Safari's Cramped Layout on iPhone Duo
Apple Wants to Fix Safari's Cramped Layout on iPhone Duo
4 hours ago
Instagram Launches Apple TV App With Reels and More
Instagram Launches Apple TV App With Reels and More
4 hours ago
Apple's 'Servant' Copyright Lawsuit Win Upheld on Appeal
Apple's 'Servant' Copyright Lawsuit Win Upheld on Appeal
4 hours ago
'Arguably Better Than Face ID': the iPhone Duo Touch ID Tip to Try
'Arguably Better Than Face ID': the iPhone Duo Touch ID Tip to Try
9 hours ago
Verizon Apologizes for iPhone Duo Pre-Order Delays, Giving Customers $100 Gift Card
Verizon Apologizes for iPhone Duo Pre-Order Delays, Giving Customers $100 Gift Card
14 hours ago
Skip the Touch ID Scan: Unlock iPhone Duo With Apple Watch
Skip the Touch ID Scan: Unlock iPhone Duo With Apple Watch
14 hours ago
iPhone Duo Fails JerryRigEverything's Dusty Durability Test
iPhone Duo Fails JerryRigEverything's Dusty Durability Test
14 hours ago
Make iPhone Duo Volume Buttons Follow Screen Rotation
Make iPhone Duo Volume Buttons Follow Screen Rotation
16 hours ago
iPhone Duo Teardowns Reveal Two Batteries and More
iPhone Duo Teardowns Reveal Two Batteries and More
17 hours ago
M5 MacBook Air Returns to Prime Day Low With $200 Amazon Discount
M5 MacBook Air Returns to Prime Day Low With $200 Amazon Discount
18 hours ago
Top Stories: Apple 'Pro and Tell' Debut, iPhone Duo Launch, and More
Top Stories: Apple 'Pro and Tell' Debut, iPhone Duo Launch, and More
20 hours ago
Apple Store Pickup System for iPhone Duo Just Went Live Again in U.S. and Canada
Apple Store Pickup System for iPhone Duo Just Went Live Again in U.S. and Canada
20 hours ago
Apple Closes French Stores Ahead of Further Protests
Apple Closes French Stores Ahead of Further Protests
1 day ago
Apple Pushes Back on DOJ Request for More Evidence
Apple Pushes Back on DOJ Request for More Evidence
1 day ago
The iPhone Duo Can Be a Tiny Mac, a Toaster, and a Nintendo DS
The iPhone Duo Can Be a Tiny Mac, a Toaster, and a Nintendo DS
1 day ago
Using an Apple Pencil With the iPhone Duo: What to Know
Using an Apple Pencil With the iPhone Duo: What to Know
2 days ago
Apple Store Pickup for iPhone Duo Starting to Resume But Very Limited
Apple Store Pickup for iPhone Duo Starting to Resume But Very Limited
2 days ago
iPhone Duo Jailbroken on Launch Day
iPhone Duo Jailbroken on Launch Day
2 days ago
Apple Seeds Updated watchOS 27.2 Release Candidate
Apple Seeds Updated watchOS 27.2 Release Candidate
2 days ago
Apple Store in UK Reopens With New Design on iPhone Duo Launch Day
Apple Store in UK Reopens With New Design on iPhone Duo Launch Day
2 days ago
Crackgate? iPhone Duo Owners Report Screens Breaking Along the Hinge
Crackgate? iPhone Duo Owners Report Screens Breaking Along the Hinge
2 days ago
iPhone Duo Brings Back Long Lines at Apple Stores
iPhone Duo Brings Back Long Lines at Apple Stores
2 days ago
The MacRumors Show: iPhone Duo Arrives, Touchscreen MacBooks Next
The MacRumors Show: iPhone Duo Arrives, Touchscreen MacBooks Next
2 days ago
Apple Released iOS 27.1 for iPhone Duo Only
Apple Released iOS 27.1 for iPhone Duo Only
2 days ago
iPhone Duo: Open Two Apps Side by Side and Lock Them As an App Pair
iPhone Duo: Open Two Apps Side by Side and Lock Them As an App Pair
2 days ago
iPhone Duo Launches With Carrier and Accessory Discounts Available
iPhone Duo Launches With Carrier and Accessory Discounts Available
2 days ago
Apple Music Has a Hidden iPod You Can Play With
Apple Music Has a Hidden iPod You Can Play With
2 days ago
iPhone Duo Says 'Hello' to You Personally
iPhone Duo Says 'Hello' to You Personally
2 days ago
iPhone Duo: How to Skip the Swipe Up After Touch ID
iPhone Duo: How to Skip the Swipe Up After Touch ID
2 days ago
Where to Buy iPhone Duo Today: Stores, Pickup, and Wait Times
Where to Buy iPhone Duo Today: Stores, Pickup, and Wait Times
2 days ago