Apple Launches Redesigned Mobile Website - MacRumors
Skip to Content

Apple Launches Redesigned Mobile Website

by

Following today's announcements of the iPhone 6, iPhone 6 Plus, and Apple Watch, Apple has launched a redesigned website with a brand-new interface for mobile devices. The new interface emphasizes a flat design aesthetic, which includes a drop-down menu bar that allows users to scroll through Apple's product line.

newapplemobilesite
Individual product pages have also been formatted to fit mobile devices, as text and images fit inside a single column. Apple displayed the full, desktop version of its site on its mobile devices prior to today's announcements.

newapplemobilesite2
Apple also redesigned its Apple Store App last week, making it universal for both the iPhone and iPad and allowing users to start shopping on one device and finish it on another, including a Mac or PC.

Top Rated Comments

153 months ago
Looks great!

What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!
Score: 11 Votes (Like | Disagree)
153 months ago
Am I the only one who has the website crashing Safari every time I open it, on a 5s (7.1.2, unjailbroken)?
Score: 5 Votes (Like | Disagree)
153 months ago
Mobile versions of websites are almost universally awful. Good for Apple for taking their time to get it right.
Score: 5 Votes (Like | Disagree)
webberade Avatar
153 months ago
Loving the design changes to the website and mobile sites. This should have been done last year with the iOS 7 launch but better late than never.

Apple wins the day for sure!
Score: 4 Votes (Like | Disagree)
MartinAppleGuy Avatar
153 months ago
What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!

Yip, there will be a lot of people crying over this getting annoyed at themselves not being able to think of something mean to say. I feel their pain, they don't stand a chance ;)
Score: 4 Votes (Like | Disagree)
osofast240sx Avatar
153 months ago
What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!
Apple nailing it is an understatement#
Score: 4 Votes (Like | Disagree)

Popular Stories

Four iPhone 18 Pro Colors Mock Feature

iPhone 18 Pro Launching Later This Year With These 10 New Features

Tuesday May 26, 2026 6:32 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not launching until September, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component will be moved under the...
iphone 17 pro black feature

iPhone 18 Pro's Camera Upgrade Will Cost Apple 50% More

Friday May 29, 2026 3:44 am PDT by
The iPhone 18 Pro and iPhone 18 Pro Max's all-new variable aperture lens will cost Apple 50% more than the camera unit used in current models, according to supply chain analyst Ming-Chi Kuo. Variable aperture has been one of the most persistent iPhone camera rumors of the past few years. Kuo first flagged the feature in late 2024, and it has since been corroborated by multiple reports and...
Rivian Explains Why CarPlay Debate Will Become Completely Obsolete Feature

Rivian Explains Why CarPlay Debate Will Become 'Completely Obsolete'

Thursday May 28, 2026 9:48 am PDT by
On the latest episode of The Verge's Decoder podcast, Rivian's software chief Wassym Bensaid explained why the EV maker still refuses to offer Apple CarPlay. In short, Bensaid said Rivian does not want CarPlay to fully take over the software experience. "The challenge with screen mirroring solutions is that they take over every single pixel in the car," he said. Instead, Rivian prefers ...