Beats Electronics today posted a new video to its Twitter account, celebrating Apple's acquisition of the company alongside Beats Music. The short video (via 9to5Mac) features Beats Pill mascots Tina and Mikey excited about the acquisition, with Siri informing the two that Dr. Dre would be having a party to celebrate.


When the two ask Siri for directions to the party, Siri informs them that the party is by invitation only. When pressed further, Siri responds "Sorry, I didn't get that", poking fun at virtual assistant's typical response when it doesn't work properly.

Earlier today Apple updated its website with a new page celebrating the Beats acquisition, titled "Welcome to the family".

Update 8/2 12:00 PM PT: The Beats Electronics tweet featuring the video has been deleted from Twitter.

Top Rated Comments

impulse462 Avatar
impulse462
148 months ago
Awful commercial.
Score: 34 Votes (Like | Disagree)
SchneiderMan Avatar
SchneiderMan
148 months ago
A new low.
Score: 24 Votes (Like | Disagree)
0000757 Avatar
0000757
148 months ago
1) Apple didn't make this
2) It's not an ad
3) First it was iOS 7, then the dropping of the 17 inch, then it was the 5C, now it's this video. What's going to be the next "APPLE IS DYING STEVE WOULD HAVE NEVER ALLOWED THIS!!!1!1!1!1!1!!!########" topic?

Y'all are so rediculous. This isn't even that bad of an ad. Apple has made way worse. I'm talking way way way worse. Y'all making this tiny video out to be like someone bombed the Apple HQ. It was funny to see the overreactors at first but now its just really annoying.
Score: 21 Votes (Like | Disagree)
PowerBook-G5 Avatar
PowerBook-G5
148 months ago
Oh God what the hell is this? This commercial is terrible and so un-Apple and it shows that we need Steve back...too bad he couldn't have been cloned so that we'd have another one.

Steve would never have allowed this
Score: 21 Votes (Like | Disagree)
spyguy10709 Avatar
spyguy10709
148 months ago
Oh God what the hell is this? This commercial is terrible and so un-Apple and it shows that we need Steve back...too bad he couldn't have been cloned so that we'd have another one.

Steve would never have allowed this

I never agree with these types of comments.

This time I do.

Literally, Apple. What the actual F?
Score: 20 Votes (Like | Disagree)
mistafro Avatar
mistafro
148 months ago
HATERS SHUT UP!!, you don't see the true message! Apple is basically saying "Beats Pill dudes" you are getting the axe! You ain't invited! pure genius! Wake up haters and see this! Apple ain't buying beats for what they have out now, it's for where they will take it! Read the PR and it's all about the future, Apple will take beats to a whole new level, and to be more precise... will take music to a whole new level!
Score: 13 Votes (Like | Disagree)
Read All Comments

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Read Full Article • 51 comments
Foldable iPhone 2023 Feature 1

Apple to Make More Foldable iPhones Than Expected

Tuesday December 9, 2025 9:59 am PST by
Apple has ordered 22 million OLED panels from Samsung Display for the first foldable iPhone, signaling a significantly larger production target than the display industry had previously anticipated, ET News reports. In the now-seemingly deleted report, ET News claimed that Samsung plans to mass-produce 11 million inward-folding OLED displays for Apple next year, as well as 11 million...
Read Full Article • 108 comments
iPhone 14 Pro Dynamic Island

iPhone 18 Pro Leak Adds New Evidence for Under-Display Face ID

Monday December 8, 2025 4:54 am PST by
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker. According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
Read Full Article • 76 comments
iOS 26

Apple Seeds Second iOS 26.2 Release Candidate to Developers and Public Beta Testers

Monday December 8, 2025 10:18 am PST by
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found. Registered developers and public beta testers can download the betas from the Settings app on...
Read Full Article • 58 comments
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Monday December 1, 2025 2:40 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
Read Full Article • 107 comments
Johny Srouji

Apple's Chipmaking Chief Johny Srouji Responds to Report About Him Potentially Leaving

Monday December 8, 2025 9:23 am PST by
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future. "I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman. Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
Read Full Article • 95 comments
Johny Srouji

Apple Chip Chief Johny Srouji Could Be Next to Go as Exodus Continues

Sunday December 7, 2025 10:41 am PST by
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports. Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...
Read Full Article • 389 comments
Google maps feaure

Google Maps Quietly Added This Long-Overdue Feature for Drivers

Wednesday December 10, 2025 2:52 am PST by
Google Maps on iOS quietly gained a new feature recently that automatically recognizes where you've parked your vehicle and saves the location for you. Announced on LinkedIn by Rio Akasaka, Google Maps' senior product manager, the new feature auto-detects your parked location even if you don't use the parking pin function, saves it for up to 48 hours, and then automatically removes it once...
Read Full Article • 32 comments
google pixel 10

Switching Between iPhone and Android Will Get Easier With New Apple and Google Collaboration

Monday December 8, 2025 11:10 am PST by
Apple and Google are teaming up to make it easier for users to switch between iPhone and Android smartphones, according to 9to5Google. There is a new Android Canary build available today that simplifies data transfer between two smartphones, and Apple is going to implement the functionality in an upcoming iOS 26 beta. Apple already has a Move to iOS app for transferring data from an Android...
Read Full Article • 85 comments
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
Read Full Article • 152 comments