Apple Launches New 'The Notebook People Love' MacBook Air Ad - MacRumors
Skip to Content

Apple Launches New 'The Notebook People Love' MacBook Air Ad

Apple has launched a new television ad for the MacBook Air, "Stickers," showing off an array of customizable decals placed over the Apple symbol on the back of the notebook.

Decals shown include various sunglasses, hats, and headphones, along with nods to Breaking Bad, Peanuts, Ice Age, Snow White, Pac Man, Chi the Cat, The Simpsons, Batman, Wonder Woman, the Tasmanian Devil, Hello Kitty, Catwoman, and Mickey Mouse.

There are also cameras, record players, trees, faces, cityscapes, planets, scuba divers, 8-bit games, a variety of abstract designs and patterns, and more, plus a Beats logo. The new spot ends with a side view of the MacBook Air and the tagline "The notebook people love." Apple has also posted a "Stickers" page on its website detailing some of the decals in the video.

A celebration of all the many ways people love the MacBook Air, featuring music from artist/producer, Hudson Mohawke.

Apple's MacBook Air, last refreshed in April of 2014, is known for its portability and ultrathin size, weighing in at 2.38 pounds for the 11-inch model and 2.96 pounds for the 13-inch model. The MacBook Air is also Apple's most affordable notebook, with prices beginning at $899.

Related Roundup: MacBook Air
Buyer's Guide: MacBook Air (Neutral)
Related Forum: MacBook Air

Popular Stories

iphone duo standby

Apple Retail Staff Told to Warn Against iPhone Duo Walk-In Purchases

Saturday October 17, 2026 2:30 pm PDT by
Some Apple retail employees have been told to warn customers against visiting to purchase an iPhone Duo without a pre-order on Friday, October 23. Apple Store employees told MacRumors that they have been advised that there will likely be no iPhone Duo stock available for walk-in purchases on launch day. Staff have been instructed to discourage customers without pre-orders from coming in...
M5 MacBook Pro

RIP, MacBook Ultra

Monday October 19, 2026 9:37 am PDT by
Apple today sent out invites for an experience in Los Angeles on Wednesday, October 28, and the "Pro and tell" tagline on the invitation likely means that the rumored MacBook models with touch-enabled OLED displays will stick with MacBook Pro branding instead of the once-rumored "MacBook Ultra" name. The long-rumored "iPhone Ultra" ended up being named iPhone Duo, so speculation that Apple...
iphone duo feature

Mark Gurman: Apple Made 'Major Mistake' With iPhone Duo Pre-Orders

Sunday October 18, 2026 7:33 am PDT by
Despite knowing that the iPhone Duo would face "severe supply constraints" due to manufacturing challenges, Apple chose to begin iPhone Duo pre-orders on Friday instead of waiting until it had more inventory ready, according to Bloomberg's Mark Gurman. In his Power On newsletter today, he called this decision a "major mistake." "Let me cut to the chase: Apple made a major mistake here," he...

Top Rated Comments

markyr17 Avatar
160 months ago
I love the usage of the retro apple logo
Score: 47 Votes (Like | Disagree)
MrLoL Avatar
160 months ago
I love it! :D
Score: 28 Votes (Like | Disagree)
AngerDanger Avatar
160 months ago
This ad addresses one area in which Macs have beaten PCs since their inception. Sure, there are software, UI, and hardware requirements that one must consider before buying a computer, but this is what most people need to know: Is there a logo depicting an apple on the back of my computer, and if so, will the surrounding surface allow for the application of stickers?!

The answer, of course, for Macs is a resounding "YES!". As a matter of fact, the sticker application area is up to 35x faster than leading PCs! You can even overclock the sticker applying process to reach 40-45x.

Slowest news day, ever.
I'm sure Arn will be speeding things up after such well-put commentary. :p

Score: 27 Votes (Like | Disagree)
Jessica Lares Avatar
160 months ago
This commercial is so out there, it's like Apple didn't even make it.
Score: 24 Votes (Like | Disagree)
160 months ago
That's a great commercial!
Score: 19 Votes (Like | Disagree)
timshundo Avatar
160 months ago
The F! Macbook ad gets a revisit to the classic Apple logo but the pride parade gets stuck with this!?



(jk)
Score: 17 Votes (Like | Disagree)
Latest Stories
New Apple TV 4K Features 'Whole Room Audio' With Four HomePods
New Apple TV 4K Features 'Whole Room Audio' With Four HomePods
2 minutes ago
Amazon's HomeView Pre-Order Discount Returns, Plus Save on Apple TV 4K
Amazon's HomeView Pre-Order Discount Returns, Plus Save on Apple TV 4K
44 minutes ago
Apple Says Mac Mini Assembly in U.S. to Begin Later This Year
Apple Says Mac Mini Assembly in U.S. to Begin Later This Year
49 minutes ago
Apple Says Nearly 100 iPhone Duo and iPhone 18 Pro Parts Made in USA
Apple Says Nearly 100 iPhone Duo and iPhone 18 Pro Parts Made in USA
49 minutes ago
Apple Watch Ultra 3 Hits New Low Price With Amazon's $299 Discount
Apple Watch Ultra 3 Hits New Low Price With Amazon's $299 Discount
1 hour ago
Apple's October 28 'Pro and Tell' Launch: What's Coming
Apple's October 28 'Pro and Tell' Launch: What's Coming
14 hours ago
Apple Limiting U.S. iPhone Duo Orders to Two Per Customer
Apple Limiting U.S. iPhone Duo Orders to Two Per Customer
14 hours ago
Apple Buys AI Audio Editing App Samplab
Apple Buys AI Audio Editing App Samplab
15 hours ago
EFF's Privacy Badger Anti-Tracking Extension Expands to Safari
EFF's Privacy Badger Anti-Tracking Extension Expands to Safari
17 hours ago
HomePod 27.2 Adds Sound Glow to Existing HomePod Models
HomePod 27.2 Adds Sound Glow to Existing HomePod Models
18 hours ago
Apple Starts Moving Up iPhone Duo Delivery Dates
Apple Starts Moving Up iPhone Duo Delivery Dates
19 hours ago
tvOS 27.2 RC Lays Groundwork for HomePod Surround Sound
tvOS 27.2 RC Lays Groundwork for HomePod Surround Sound
19 hours ago
Apple Says iPhone Duo Not Available on Walk-In Basis in Two Countries
Apple Says iPhone Duo Not Available on Walk-In Basis in Two Countries
20 hours ago
Apple Seeds macOS Golden Gate 27.2 Release Candidate to Developers
Apple Seeds macOS Golden Gate 27.2 Release Candidate to Developers
21 hours ago
Apple Releases iOS 27.2 Release Candidate
Apple Releases iOS 27.2 Release Candidate
21 hours ago
Apple Seeds watchOS 27.2, tvOS 27.2 and visionOS 27.2 Release Candidates
Apple Seeds watchOS 27.2, tvOS 27.2 and visionOS 27.2 Release Candidates
21 hours ago
Samsung Slashes Prices on Frame TVs With Biggest Savings Yet for 2026 Models
Samsung Slashes Prices on Frame TVs With Biggest Savings Yet for 2026 Models
21 hours ago
RIP, MacBook Ultra
RIP, MacBook Ultra
21 hours ago
Apple Announcing New Products Next Week: 'Pro and Tell'
Apple Announcing New Products Next Week: 'Pro and Tell'
22 hours ago
GM Says Apple Wallet Car Keys Coming to These Vehicles
GM Says Apple Wallet Car Keys Coming to These Vehicles
1 day ago
Amazon Offers $900 Off 2026 16-Inch MacBook Pro With M5 Max Chip
Amazon Offers $900 Off 2026 16-Inch MacBook Pro With M5 Max Chip
1 day ago
Amazon Discounts New Mac Mini by Up to $149, Mac Studio by $200
Amazon Discounts New Mac Mini by Up to $149, Mac Studio by $200
2 days ago
Apple Expected to Release New Products on Next Four Fridays
Apple Expected to Release New Products on Next Four Fridays
2 days ago
Apple Reveals iPhone Duo's Battery Capacity
Apple Reveals iPhone Duo's Battery Capacity
2 days ago
Apple Planning 'HomeView Max' With 9-Inch, 360-Degree Screen
Apple Planning 'HomeView Max' With 9-Inch, 360-Degree Screen
2 days ago
Mark Gurman: Apple Made 'Major Mistake' With iPhone Duo Pre-Orders
Mark Gurman: Apple Made 'Major Mistake' With iPhone Duo Pre-Orders
2 days ago
Apple Retail Staff Told to Warn Against iPhone Duo Walk-In Purchases
Apple Retail Staff Told to Warn Against iPhone Duo Walk-In Purchases
3 days ago
Apple Hires Former Meta Lawyer to Oversee Global Litigation
Apple Hires Former Meta Lawyer to Oversee Global Litigation
3 days ago
Top Stories: Apple HomeView, New Apple TV and HomePod mini, and Sold-Out iPhone Duo
Top Stories: Apple HomeView, New Apple TV and HomePod mini, and Sold-Out iPhone Duo
3 days ago
Verizon Will Charge $10 a Month for iPhone Handoff
Verizon Will Charge $10 a Month for iPhone Handoff
4 days ago