EU Finds Apple Lacking in Efforts to Address In-App Payment Issues

in-app-purchaseThe European Commission announced today that Apple has not adequately addressed the issue of unauthorized in-app purchases, providing "no concrete and immediate solutions" to the problem, reports Reuters. This subject of in-app purchases within free apps was the focus of a recent EU investigation following complaints from several consumer groups in European Union member countries.

Apple said in a statement that it would address these concerns, but failed to disclose when and how it would make any necessary changes.

Apple takes great pride in leading the industry in parental controls that are incredibly easy to use and help ensure a great experience for parents and children on the App Store. The parental controls in iOS are strong, intuitive and customizable. And over the last year we made sure any app which enables customers to make in-app purchases is clearly marked. We've also created a Kids Section on the App Store with even stronger protections to cover apps designed for children younger than 13.

These controls go far beyond the features of others in the industry. But we are always working to strengthen the protections we have in place, and we're adding great new features with iOS 8, such as Ask to Buy, giving parents even more control over what their kids can buy on the App Store.

Our goal is to continue to provide the best experience for our customers and we will continue to work with the EC member states to respond to their concerns.

Apple faces legal action from European Union member countries if it is found to be in violation of the EU consumer protection law. The company currently is being investigated by Italy's Antitrust and Competition Authority, which is reviewing in-app purchasing policies for apps that are labeled as "free." Apple faced similar scrutiny in the US, recently settling with the FTC in an agreement that provided $32 million in refunds to parents whose children purchased unauthorized in-app items.

Apple's lawyers had tattled on Google to the FTC in an effort to point out that Apple was not alone in experiencing issues with unauthorized in-app purchases by children, but the EU today praised Google for its changes to address the problem, including moves to ban the use of the word "free" when referring to apps with in-app purchases.

Apple has implemented a series of changes in recent versions of iOS that prevent errant in-app purchases. iOS now requires users to enter their passcode before initiating an in-app purchase, notifies consumers before an in-app purchase is made and obtains express consent from consumers before billing them for an in-app purchase. More recently, Apple added an "Offers In-App Purchases" disclosure to app detail pages and inserted an "In-App Purchases" label for apps listed in its featured Top App Charts

Popular Stories

iOS 18

Apple Expected to Release iOS 18.3 Next Week With These New Features

Thursday January 23, 2025 6:41 am PST by
iOS 18.3 should be released to the public next week, following beta testing since mid-December. While the software update is a relatively minor one, it still includes a handful of new features, changes, and bug fixes for iPhones. Below, we recap everything new in iOS 18.3. Notification Summary Changes Examples of inaccurate Apple Intelligence notification summaries Apple Intelligence...
iOS 18

5 New Things Your iPhone Can Do in iOS 18.3

Friday January 24, 2025 1:55 am PST by
Apple is set to release iOS 18.3 next week, bringing further refinements to Apple Intelligence features, a couple of neat new capabilities to iPhone 15 Pro and iPhone 16 devices, and bug fixes. While not quite as packed with new features as Apple's preceding iOS 18 point releases, iOS 18.3 still introduces capabilities that aim to make your iPhone smarter and more intuitive. Below, we've...
Generic iOS 18

iOS 18.4 Beta Coming Soon With These New Features for Your iPhone

Friday January 24, 2025 8:16 am PST by
iOS 18.3 is expected to be widely released next week, and that means the first iOS 18.4 beta for iPhones should be just around the corner. Apple has previously implied that iOS 18.4 will be released in April, as that is when it promised to make Apple Intelligence available in even more languages. Below, we outline what to expect from iOS 18.4 so far. Apple Intelligence for Siri Siri ...
Apple Pay Walmart Feature

Walmart Stands Firm on Why It Doesn't Accept Apple Pay in the U.S.

Thursday January 23, 2025 7:32 am PST by
Walmart still does not accept Apple Pay or other NFC payments at its more than 4,600 stores across the U.S., and it stood firm on its reasoning for that today. A spokesperson for Walmart today informed MacRumors that its position on contactless payments has not changed since we last reached out about the matter in 2022. The big-box retailer said it remains focused on its own convenient...
apple tv 4k new orange

New Apple TV Launching This Year With These New Features

Wednesday January 22, 2025 6:01 pm PST by
A new Apple TV is expected to be released later this year. In this article, we recap rumored features and changes for the device. The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports Wi-Fi 6E, which would be an upgrade over the current Apple TV's standard Wi-Fi 6 support. Wi-Fi 6E extends the...
iOS 18

Here Are Apple's Full Release Notes for iOS 18.3

Tuesday January 21, 2025 4:31 pm PST by
Apple provided developers and public beta testers with the release candidate version of iOS 18.3 today, and with it comes release notes confirming what's new. While we knew about several of the features that are in the update, there are some lesser known tweaks and bug fixes. The update adds new Visual Intelligence features for iPhone 16 models, it tweaks Notification summaries on all...
iPhone 17 Pro Dual Tone Horizontal Single Feature

Kuo: iPhone 17 Models Won't Have Smaller Dynamic Island

Friday January 24, 2025 9:09 am PST by
The upcoming iPhone 17 models that Apple plans to release this year will not feature a smaller Dynamic Island, Apple analyst Ming-Chi Kuo said today. On social media, he said that he is expecting the size of the Dynamic Island to remain "largely unchanged" across the iPhone 17 lineup. His statement is contrary to prior rumors that we've heard about planned changes for the iPhone 17 models. ...
iPhone 16 Apple Store Levels

Gurman: Apple Stores Receiving 'Merchandise' Updates Next Week

Saturday January 25, 2025 5:07 pm PST by
Apple's retail stores will be rolling out "merchandise/floor marketing updates" next week, according to Bloomberg's Mark Gurman. Gurman did not explicitly say if the store updates are related to any upcoming product announcements, but he did mention that next week is around the time that Apple rolls out its annual Black Unity watch band for the Apple Watch. In each of the past four years, ...
apple power beats pro 2

Apple's First Product Announcement of 2025 is Imminent

Thursday January 23, 2025 2:48 pm PST by
It's also time for Apple's first product announcement of the year. Last year, Apple said it would be launching Powerbeats Pro 2 in 2025, and the wireless earbuds are expected to launch very soon. Powerbeats Pro 2 images found in iOS 18 code In his Power On newsletter last weekend, Bloomberg's Mark Gurman said the Powerbeats Pro 2 are "due imminently." In addition to Apple filing the...

Top Rated Comments

ThisIsNotMe Avatar
137 months ago
Always find it laughable that governments go after companies for irresponsible parenting.
Score: 27 Votes (Like | Disagree)
JayLenochiniMac Avatar
137 months ago
Nanny state hard at work.
Score: 27 Votes (Like | Disagree)
attila Avatar
137 months ago
I find parents' knowledge about their own technology lacking.
Score: 22 Votes (Like | Disagree)
Dave-Z Avatar
137 months ago
[LIST=1]
* Don't add/leave a credit card on your iTunes account.
* Don't let your children use your Apple ID.
* Require a password for in-app purchases.
* Disable in-app purchases.


Clearly Apple "has not adequately addressed the issue of unauthorized in-app purchases." :rolleyes:
Score: 16 Votes (Like | Disagree)
Tubamajuba Avatar
137 months ago
Apple has implemented a series of changes in recent versions of iOS that prevent errant in-app purchases. iOS now requires users to enter their passcode before initiating an in-app purchase, notifies consumers before an in-app purchase is made and obtains express consent from consumers before billing them for an in-app purchase. More recently, Apple added an "Offers In-App Purchases" disclosure (https://www.macrumors.com/2013/03/22/apple-adds-offers-in-app-purchases-disclosure-for-app-store-apps/) to app detail pages and inserted an "In-App Purchases" label (https://www.macrumors.com/2014/04/22/in-app-purchases-top-charts/) for apps listed in its featured Top App Charts

How is this not enough? You can't initiate an IAP without entering your passcode and/or password and confirming your purchase. You can completely disable IAPs if you like.

At some point, it's the user's responsibility to learn how to use the functionality that the device manufacturer has given them, whether it's an iPhone or an Android phone. It seems as if the EU actively discourages people from thinking for themselves.
Score: 14 Votes (Like | Disagree)
Steve121178 Avatar
137 months ago
I find parents' knowledge about their own technology lacking.

Which is why Apple should accommodate their customers properly.
Score: 13 Votes (Like | Disagree)