5c_and_5s According to a new report from market research firm IDC (via The Wall Street Journal), Apple became China's fifth largest smartphone manufacturer during the fourth quarter of 2013, taking 7% of total market share in the country. Notably, the report does not include iPhone sales numbers from the region's largest carrier China Mobile, which began selling the iPhone through a partnership with Apple last month.

According to research firm IDC, Apple’s market share in mainland China rose to 7% in the quarter from 6% in the third quarter. The fourth quarter was the first full quarter after Apple launched its iPhone 5S and 5C in China in late September, on the same day the new phones came out in the U.S. and a host of other markets. In the past, iPhones went on sale in China months after they were launched in the U.S.

Apple is still behind other smartphone vendors in the country including Samsung, Lenovo, and Huawei, with those companies coming in at first, second, and fourth place, respectively. Apple also remained slightly ahead of newcomer Xiaomi, which notably hired former Google vice president of product management Hugo Barra in August 2013.

Apple has made strides towards improving its presence in China over the past few years, opening new Apple Stores in populated regions and establishing an official store on Chinese e-commerce site Tmall in addition to partnering with China Mobile. CEO Tim Cook has also visited the country numerous times throughout the past few years to meet with both China Mobile executives and government officials to discuss market growth.

Related Forum: iPhone

Top Rated Comments

kdarling Avatar
149 months ago
Personal income is not really that important. It's all about the upfront price.

Around the world, people, rich or poor, tend to be willing to pay up to about $250 upfront.

Thus, where devices are not subsidized, people tend to choose a phone with the best features that they can get for that price. As historical data shows, high end iPhones don't sell well at all in such markets, as they're overpriced.

However, the iPhone is subsidized down to "free" in China, which is going to help its sales a lot. As seen in the USA and Japan, when upfront costs are similar, people often choose the iPhone.

Anyway, here's the data in pie chart form. I find it easier to visualize this way:

Score: 4 Votes (Like | Disagree)
powers74 Avatar
149 months ago
Stock slides.
Score: 1 Votes (Like | Disagree)
gnasher729 Avatar
149 months ago
If Apple is gaining share, a question becomes, who is losing share in China?

If Apple is going from 6% to 7%, nobody is really affected by that. The others are much more affected by fluctuations within the 93% than by the 1% that went to Apple.
Score: 1 Votes (Like | Disagree)
the8thark Avatar
149 months ago
Give chinese higher wages and more of them can buy iPhones. But higher wages means less people would be working at foxconn so less iPhones are made and less chinese would be able to buy iPhones because of less supply.

The iPhone paradox in motion.
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro to Reverse iPhone X Design Decision

Monday July 7, 2025 9:46 am PDT by
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year. In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
iphone 16 pro models 1

Here's How the iPhone 17 Pro Max Will Compare to the iPhone 17 Pro

Saturday July 5, 2025 1:00 pm PDT by
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year. As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
iOS 26 Feature

Everything New in iOS 26 Beta 3

Monday July 7, 2025 1:20 pm PDT by
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July. Transparency In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
imac video apple feature

Apple Launching These 15+ Products Later This Year

Sunday July 6, 2025 8:05 am PDT by
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors. Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each. iPhone 17 Series iPho...
iPhone Car Key Kia

Here's Which Vehicles Offer iPhone Car Keys

Sunday July 6, 2025 3:03 pm PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. Apple has a web page with a list of vehicle models that ...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
iphone 17 pro render majin bu

New iPhone 17 Pro Renders Highlight Apple Logo and MagSafe Design Changes

Sunday July 6, 2025 8:43 pm PDT by
New renders today provide the best look yet relocated Apple logo and redesigned MagSafe magnet array of the iPhone 17 Pro and iPhone 17 Pro Max. Image via Majin Bu. Several of the design changes coming to the iPhone 17 Pro model have been rumored for some time, such as the elongated camera bump that spans the full width of the device, with the LiDAR Scanner and flash moving to the right side. ...
iPhone 14 Pro Dynamic Island

iPhone 17 Models Rumored to Feature Redesigned Dynamic Island

Monday July 7, 2025 7:38 am PDT by
iPhone 17 models will feature a redesigned Dynamic Island user interface, according to a post today from Digital Chat Station, an account with more than three million followers on Chinese social media platform Weibo. The account has accurately leaked some information regarding future Apple products in the past. The account did not share any specific details about the alleged changes that are ...