Following its announcement a couple of weeks ago, British carrier O2 has now detailed the costs of its 4G tariffs on its website, with airtime plans starting from £22 (around $34) monthly. The plans, which all include unlimited calling minutes and texts to any British network, include either 1 GB, 3 GB or 5 GB of data, with extra available to users who sign up before the end of October.

Customers who also want to choose a new device have a range of options through O2 Refresh, which uniquely gives O2 customers the flexibility to get the latest device whenever they want. Airtime plans for O2 Refresh start from £22 a month for 1GB of data, and go up to £37 for 8GB. Customers have the flexibility to choose a 4G device at a price per month that suits them. The monthly device payment will range from £10 to £25, dependent on how a customer chooses to pay for one of over 10 4G-ready devices in O2’s range.

Screen Shot 2013-08-14 at 12.42.34 pm
The new 4G plans also include a complementary 12-month subscription to O2 Tracks, the carrier's streaming music service, and feature "exclusive multiplayer online gaming" to try and entice users to sign up. Both EE and Vodafone, two other British carriers, also feature exclusive deals to new users who sign up to their 4G plans.

Vodafone became the third British carrier to announce 4G services a week ago and is planning to offer a promotional subscription to Spotify Premium and an exclusive deal with Sky Sports Mobile TV with its 4G plans, though there is no word yet on pricing. EE, which is currently the market leader in 4G services in the UK, offers a subscription to Deezer, a French streaming music service similar to Spotify, and free mobile TV with its higher-end 4G plans, which start from £41 (around $63) monthly.

The new tariffs from O2 are priced exactly the same as similar plans from EE, although O2 is currently featuring an introductory offer whereby users who sign up to the new plans before the end of October are treated to extra data for no additional cost. The carrier has also introduced a "4G Phone Promise", which allows iPhone 5 owners on O2 to upgrade their phone to a 4G-compatible phone at no extra cost, with the carrier covering 25% of the cost of the remaining line rental.

O2 is expected to launch its 4G network in London, Leeds and Bradford on August 29th, with a further 10 cities due to be switched on by the end of the year. The network has promised speeds of up to 6 times faster than existing 3G services on the recently-licensed 800 MHz spectrum – a frequency not supported by the iPhone 5. The incompatibility is likely to be rectified with the launch of the iPhone 5S, which is expected to be introduced on September 10.

Top Rated Comments

Mums Avatar
155 months ago
I wish they'd just get rid of data limits.
Score: 5 Votes (Like | Disagree)
OllyW Avatar
155 months ago
I remember when 4G was being rolled out here in the States. There were posts in here mocking and criticizing how long it had taken to roll out 4G in the US. England is much smaller, yet only now rolling out 4G offerings.

Why is 4G service only being deployed now in England? Did they decide to use a different technology, bureaucracy, what? I'm sincerely curious.

We've had to wait for the analogue TV transmitters to be shut down to free up the bandwidth for 4G.
Score: 4 Votes (Like | Disagree)
daneoni Avatar
155 months ago
Thanks but no thanks.
Score: 3 Votes (Like | Disagree)
Primus84 Avatar
155 months ago
In addition what some US carriers called 4G is called 3G in the UK - for example HSDPA and HSPA+.
Score: 2 Votes (Like | Disagree)
noshjewman Avatar
155 months ago
I just looked at the O2 handset prices, and I don't understand the economics. It seems that if you pay for the handset up front, it costs you £600. If you pay for it over the 2 years of your contact, you only pay £480.

You can't get out of your airtime contact (I'm not even sure if death exempts you!) So why on earth are you penalized for giving them more money up front?

On a completely different subject, also involving my lack of understanding - why is it taking so long for any network to offer 4G in Cambridge? It's pretty close to London, it's commuter land, it's as big as other 2nd or 3rd tier towns EE has gone to, and it's probably the country's tech /mobile centre (ARM+ inventors of Bluetooth+Microsoft Research+ more)
Strange choices...
Score: 1 Votes (Like | Disagree)
0x0x0x0 Avatar
155 months ago

Personally I'm waiting for '3' to release their 4G/LTE plans: they're typically far better for price and provide genuinely unlimited data tariffs unlike the other providers.

I'm guessing they're gonna have to rename themselves to '4' now? :D
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro Lower Logo Feature 1

iPhone 17 Pro Coming Soon With These 14 New Features

Monday June 30, 2025 1:08 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are less than three months away, and there are plenty of rumors about the devices. Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year. Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
A18 Pro Chip

New MacBook With A18 Pro Chip Spotted in Apple Code

Monday June 30, 2025 8:05 am PDT by
Apple is developing a MacBook with the A18 Pro chip, according to findings in backend code uncovered by MacRumors. Earlier today, Apple analyst Ming-Chi Kuo reported that Apple is planning to launch a low-cost MacBook powered by an iPhone chip. The machine is expected to feature a 13-inch display, the A18 Pro chip, and color options that include silver, blue, pink, and yellow. MacRumors...
iPhone Car Key WWDC 2025

Apple Announces 13 Automakers Planning to Offer iPhone Car Keys

Friday June 27, 2025 11:42 am PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. During its WWDC 2025 keynote, Apple said that 13...
maxresdefault

Five Features Coming to AirPods Pro 3

Friday June 27, 2025 10:52 am PDT by
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model. Subscribe to the MacRumors YouTube channel for more videos. Heal...
macbook air spacegray purple

Apple Planning to Launch Low-Cost MacBook Powered By iPhone Chip

Monday June 30, 2025 3:20 am PDT by
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo. In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...
anker power bank recall

PSA: Anker Recalls Multiple Power Banks Due to Fire Risk

Friday June 27, 2025 4:16 pm PDT by
Popular accessory maker Anker this month launched two separate recalls for its power banks, some of which may be a fire risk. The first recall affects Anker PowerCore 10000 Power Banks sold between June 1, 2016 and December 31, 2022 in the United States. Anker says that these power banks have a "potential issue" with the battery inside, which can lead to overheating, melting of plastic...
Chase Sapphire Reserve Apple Perk Feature

Chase Sapphire Reserve Card Introduces New Perk for Apple Customers

Wednesday June 25, 2025 2:08 pm PDT by
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services. Specifically, the credit card now offers complimentary annual subscriptions to Apple TV+ and Apple Music, a value of up to $250 per year. If you are already paying for Apple TV+ and/or Apple Music directly through Apple, those subscriptions will...
replay all time playlist apple music

Apple Music Debuts All-New Personalized Playlist

Monday June 30, 2025 7:16 am PDT by
As part of its 10-year celebrations of Apple Music, Apple today released an all-new personalized playlist that collates your entire listening history. The playlist, called "Replay All Time," expands on Apple Music's existing Replay features. Previously, users could only see their top songs for each individual calendar year that they've been subscribed to Apple Music, but now, Replay All...