sewellTwo filings with the U.S. Securities and Exchange Commission reveal that Apple executives Jeff Williams and Bruce Sewell each sold tens of thousands of shares of Apple stock on Monday, netting both millions of dollars.

Bruce Sewell, Apple’s general counsel and Senior Vice President of Legal and Government Affairs, sold 37,172 shares for approximately $15 million while Jeff Williams, who serves as Apple’s Senior Vice President of Operations, sold off 36,819 shares of stock, also earning approximately $15 million.

Bruce Sewell and Jeff Williams were among Apple executives who were awarded 150,000 RSUs in 2011 as an incentive to remain employed at Apple. Half of those shares vested on June 21, 2013. The other half will vest on March 21, 2016. In addition to 75,000 RSUs vesting in 2016, Sewell and Williams both have thousands of shares of stock remaining.

The transactions made by Sewell and Williams were in accordance with SEC Rule 10b5-1, which means the two executives notified the SEC that they planned to sell shares months ahead of the sale to avoid any accusations of insider trading.

Top Rated Comments

zin Avatar
157 months ago
Judging how the previous thread last year went with the other executives cashing their shares, this is how I predict this thread will go:

Nobody deserves that much money.
:rolleyes: They earned all of it.
Good for them, they did good. :)
*Thread descends into the irrelevancy of economics and politics, discussing topics such as the minimum wage, Socialism vs Capitalism, and Europe vs USA*
*Thread may be closed for a while to stop the ship sailing off course*

:p
Score: 16 Votes (Like | Disagree)
WorldTravelBro Avatar
157 months ago
I like his shirt. It looks like a Ermenegildo Zegna solid dress shirt in a beautiful light blue color.

http://www.bergdorfgoodman.com/p/Ermenegildo-Zegna-Striped-Dress-Shirt-Light-Blue/prod82040010/?ecid=BGCIGoogleProductAds&ci_src=17588969&ci_sku=prod82040010skuLIGHTBLUE

Simple classy yet very sophisticated and top notch quality.
Score: 5 Votes (Like | Disagree)
jfx94 Avatar
157 months ago
I wish I had 37,000 units of apple stock that I could sell. :)

Nice lump of change.
Score: 4 Votes (Like | Disagree)
ValSalva Avatar
157 months ago
I am a member of the iPad 3 club... please don't remind me. I know that people on here love to complain about Apple screwing their customers over, but the iPad 3 crap was a case where Apple really DID screw their customers over.

I have an iPad 3. I haven't followed why people who bought it would be upset. Because the iPad 4 was released earlier than one year later? I still think my iPad 3 is great. Why do you feel screwed over?
Score: 3 Votes (Like | Disagree)
Mike MA Avatar
157 months ago
More and more seem to pick up the cash. Do they know something? :D
Score: 1 Votes (Like | Disagree)
jread Avatar
157 months ago
I'm curious what Apple's response would be. Would they introduce the iPhone 6 five to six months earlier than originally scheduled to salvage their stock/investor confidence? I'm planning on getting a 5S and wouldn't be too happy if I "joined" the iPad 3 club.

I am a member of the iPad 3 club... please don't remind me. I know that people on here love to complain about Apple screwing their customers over, but the iPad 3 crap was a case where Apple really DID screw their customers over.
Score: 1 Votes (Like | Disagree)

Popular Stories

apple tv 4k new orange

New Apple TV Expected Later This Year With These New Features

Saturday July 12, 2025 3:09 pm PDT by
A new Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the next Apple TV, according to rumors. Rumors Faster Wi-Fi Support The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports ...
iphone 16 pro ghost hand

5 Reasons to Skip This Year's iPhone 17 Pro

Thursday July 10, 2025 4:54 am PDT by
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 16 New Features

Friday July 11, 2025 12:40 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Sunday July 13, 2025 10:30 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...
iphone 16 pro pro max

iPhone 17 Pro Models With BOE Displays Will Be Sold in China Only

Thursday July 10, 2025 11:59 pm PDT by
iPhone 17 Pro and iPhone 17 Pro Max models with displays made by BOE will be sold exclusively in China, according to a new report. Last week, it emerged that Chinese display manufacturer BOE was aggressively ramping up its OLED production capacity for future iPhone models as part of a plan to recapture a major role in Apple's supply chain. Now, tech news aggregator Jukan Choi reports...
top stories 2025 07 12

Top Stories: iPhone 17 Pro Rumors, iOS 26 Beta 3, and More

Saturday July 12, 2025 6:00 am PDT by
The iOS 26 public beta release is quickly approaching, while developers have recently gotten their hands on a third round of betas that has seen Apple continue to tweak features, design, and functionality. We're also continuing to hear rumors about the iPhone 17 lineup that is now just about right around the corner, while Apple's latest big-budget film appears to be taking off, so read on...