Apple in Talks to Bring HBO Go to the Apple TV

Apple is in talks with HBO to bring that company's HBO Go video streaming service to the Apple TV, reports Bloomberg. HBO Go is a streaming service that allows HBO subscribers to watch HBO content on PCs, tablets, consoles, and other platforms.

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Bloomberg:

Apple Inc. is in negotiations to start carrying Time Warner Inc.'s HBO Go application on Apple TV by mid-2013, according to two people familiar with the plans.

Cable and satellite subscribers who pay for HBO will be able to watch more than 600 hours of films and television shows on Apple TV, said the people, who asked not to be identified because the talks are private.

Currently, Netflix and Hulu Plus are the only subscription service that Apple allows on its Apple TV box, while HBO Go is available on the iPhone and the iPad.

There have been numerous rumors in recent years about Apple's plans for the television, but CEO Tim Cook has been cagey about details other than repeatedly saying that television is "an area of intense interest" for the company

Related Roundup: Apple TV
Tag: HBO
Buyer's Guide: Apple TV (Don't Buy)

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Top Rated Comments

WhoDaKat Avatar
157 months ago
The only thing that would make this cool was if non-cable users could "order" a subscription a la carte from HBO, like you do with Hulu or Netfilx. If its just HBO Go, who cares?
Score: 38 Votes (Like | Disagree)
ctross Avatar
157 months ago
This would be exciting, except I already get HBO on my TV...

...by turning on my TV and cable box. :rolleyes:


you clearly dont understand the benefits of HBOgo
Score: 8 Votes (Like | Disagree)
Swift Avatar
157 months ago
The Big Crack

If they can get HBO out of their being locked tight to the cable providers -- HBO Go only works if you get HBO on cable already -- and get them to offer independent subscription to the Apple TV, that's the first solid blow against cable. They problably want to do it, but they don't dare.

Meanwhile, a Netflix exec said, "We've got to get to being HBO before HBO gets to be Netflix." That's the race.
Score: 8 Votes (Like | Disagree)
Blue Fox Avatar
157 months ago
Screw HBO. Where's the damn Safari?

On your Phone/iPad/Mac that you can Mirror right up to the TV.........
Score: 7 Votes (Like | Disagree)
marc11 Avatar
157 months ago
They keep pulling the string...

Sorry but everytime I read that line I keep thinking of something far more disgusting and I do not want to know what comes out after the string...
Score: 7 Votes (Like | Disagree)
HobeSoundDarryl Avatar
157 months ago
PS3 (or insert other console of choice) + PS3 Media Server (free download) + Netflix Streaming + Kickass Torrents = Cable cut for ongoing fees of $7.99/mo. You get the convenience of on demand and supplement newer content with torrents and live streams (for sports). Voila.

If the masses go that way, the creation of great new content will end. We all can't steal everything and yet expect more of what is being stolen to just keep on coming.
Score: 6 Votes (Like | Disagree)