Apple Again Recognizes World AIDS Day Online and In-Store

by

Apple, not known for its partnerships with third-parties, is again recognizing December 1st as World AIDS Day at Apple Retail Stores and on its website. Apple did something similar last year.

Some stores, including several locations in New York City, have also colored their Apple logos red for the occasion. A MacRumors reader sent in this image from the Upper West Side outlet and noted that retail store staffers appear to have replaced the cases on all the products in the store with PRODUCT (RED) versions.

Worldaidsday
Apple sells a number of PRODUCT (RED) items where a percentage of the profits are donated to the Global Fund to fight AIDS in Africa. There are (RED) versions of the iPod shuffle, iPod nano, iPod touch, the iPad and iPad mini Smart Covers, the iPad Smart Case, and the iPhone 4S Bumper.

The numbers don’t lie: Every day more than 900 babies are born with HIV. By 2015 that number can be nearly zero. (RED) works with companies like Apple to fight for an AIDS-free generation by 2015 by creating (PRODUCT) RED merchandise. A percentage of gross profits from the sale of those products goes to the Global Fund to help fund AIDS programs in Africa. Since its introduction, (PRODUCT) RED has generated more than $190 million — more than $50 million from Apple alone — for the Global Fund. Now you can make an impact, too, by purchasing a (PRODUCT) RED iPod shuffle, iPod nano, iPod touch, iPad Smart Cover, iPad Smart Case, or iPhone Bumper.

In addition to the retail store changes, Apple is placing a prominent link on the bottom of its homepage to (RED)'s World AIDS Day page.

Thanks Mark!

Tag: World AIDS Day

Popular Stories

Apple iPhone 16e Feature

Apple Announces iPhone 16e With A18 Chip and Apple Intelligence, Pricing Starts at $599

Wednesday February 19, 2025 8:02 am PST by
Apple today introduced the iPhone 16e, its newest entry-level smartphone. The device succeeds the third-generation iPhone SE, which has now been discontinued. The iPhone 16e features a larger 6.1-inch OLED display, up from a 4.7-inch LCD on the iPhone SE. The display has a notch for Face ID, and this means that Apple no longer sells any iPhones with a Touch ID fingerprint button, marking the ...
Read Full Article • 664 comments
iphone 17 pro asherdipps

iPhone 17 Pro Models Rumored to Feature Aluminum Frame Instead of Titanium Frame

Tuesday February 18, 2025 12:02 pm PST by
Over the years, Apple has switched from an aluminum frame to a stainless steel frame to a titanium frame for its highest-end iPhones. And now, it has been rumored that Apple will go back to using aluminum for three out of four iPhone 17 models. In an investor note with research firm GF Securities, obtained by MacRumors this week, Apple supply chain analyst Jeff Pu said the iPhone 17, iPhone...
Read Full Article • 175 comments
apple launch feb 2025 alt

Here Are the New Apple Products We're Still Expecting This Spring

Thursday February 20, 2025 5:06 am PST by
Now that Apple has announced its new more affordable iPhone 16e, our thoughts turn to what else we are expecting from the company this spring. There are three product categories that we are definitely expecting to get upgraded before spring has ended. Keep reading to learn what they are. If we're lucky, Apple might make a surprise announcement about a completely new product category. M4...
Read Full Article • 61 comments
Generic iOS 18

Here's When Apple Will Release iOS 18.4

Wednesday February 19, 2025 11:38 am PST by
Following the launch of the iPhone 16e, Apple updated its iOS 18, iPadOS 18, and macOS Sequoia pages to give a narrower timeline on when the next updates are set to launch. All three pages now state that new Apple Intelligence features and languages will launch in early April, an update from the more broader April timeframe that Apple provided before. The next major point updates will be iOS ...
Read Full Article • 46 comments
apple launch feb 2025

Tim Cook Teases an 'Apple Launch' Next Wednesday

Thursday February 13, 2025 8:07 am PST by
In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag. The post includes a short video with an animated Apple logo inside a circle. Cook did not provide an exact time for the launch, or share any other specific details, so...
Read Full Article • 286 comments
apple c1

Apple Unveils 'C1' as First Custom Cellular Modem

Wednesday February 19, 2025 8:08 am PST by
Apple today announced its first custom cellular modem with the name "C1," debuting in the all-new iPhone 16e. The new modem contributes to the iPhone 16e's power efficiency, giving it the longest battery life of any iPhone with a 6.1-inch display, such as the iPhone 15 and iPhone 16. Expanding the benefits of Apple silicon, C1 is the first modem designed by Apple and the most...
Read Full Article • 145 comments
Apple Northbrook

Apple Store Permanently Closing at Struggling Mall in Chicago Area

Tuesday February 18, 2025 8:46 pm PST by
Apple is permanently closing its retail store at the Northbrook Court shopping mall in the Chicago area. The company confirmed the upcoming closure today in a statement, but it has yet to provide a closing date for the location. Apple Northbrook opened in 2005, and the store moved to a larger space in the mall in 2017. Apple confirmed that affected employees will continue to work for the...
Read Full Article • 50 comments

Top Rated Comments

TeachMeiOS.com Avatar
TeachMeiOS.com
160 months ago
Way to go Apple!

I have personally worked among people in East Africa who were born with the HIV/Aids Virus. It is an awful thing. But the Antiretroviral drugs (ARV's) are available and can help people live a relatively normal life. However, a ton of education and other resources are needed to get these drugs to the people who need it. That's why I think this is such a noble thing of Apple to do - ever dollar counts!
Score: 17 Votes (Like | Disagree)
3282868 Avatar
3282868
160 months ago
Can we focus on something more important? Like Cancer? At least AIDS is preventable. Cancer has been around A LOT longer. Let's focus on this one first, and then we can work on AIDS.
Tell that to the thousands of women who are raped in villages in Africa.

Tell that to the thousands who become infected through blood transfusions that still happen, even with tested blood.

Tell that to the countless AIDS victims in the 80's who were left to die with a disease no one knew or cared about as at the time is was a "gay thing".


Your comment is beyond ignorant and wreaks of disdain. Many diseases are preventable, such as type II diabetes which has become an epidemic in the U.S. due to alarming increases in obesity, also preventable. I certainly hope no one you know has to fight with such a horrible "preventable" illness, I certainly hope you do not have to as well. :mad:
Score: 16 Votes (Like | Disagree)
ChristianVirtual Avatar
ChristianVirtual
160 months ago
Can we focus on something more important? Like Cancer? At least AIDS is preventable. Cancer has been around A LOT longer. Let's focus on this one first, and then we can work on AIDS.
OT: there are days I want the "down-vote button" back ...

On Topic: doing both at the same time would is perfectly fine. I agree with you: AIDS is preventable.

BUT: that require education, protective tools, diagnosis, care ... and in many cases there are cultural and religious barriers to overcome. So the task is not easy and require money. Thats what RED try to support.
Getting rid of AIDS will be easier compared to get rid of cancer. The later one is much more complicated to fight against with all the different variants and causes. But stopping AIDS can't wait until we solved the cancer issue.
Score: 9 Votes (Like | Disagree)
mixel Avatar
mixel
160 months ago
I really don't understand anyone having problems with world aids day.. Cancer, even it's various types have their own high profile days too.

As for HIV being avoidable, it isn't for a lot of the people who have it. Cancer is often in large part avoidable too, depending on lifestyle and things like smoking. I've lost a friend to cancer but you can't, and shouldn't prioritise stuff like this. Different teams work on different things with different finances.

What about the less well known conditions? Are they more or less deserving of public attention. Anything that raises awareness and funds for such good causes is totally worthwhile.

Good for Apple.
Score: 8 Votes (Like | Disagree)
hface119 Avatar
hface119
160 months ago
^^ Comments like that are why the world still struggles with problems such as AIDS. You can be all about the homeland in many respects, but in a world where travel is at a moments notice for millions of people every day, the number one most powerful/influential country in the world cannot ignore the problems, such as AIDS, going on in places like Africa.

I'm a Ph.D. student that has done a lot of research in sexual communication, specifically attitudes and high-risk behaviors of those infected and their potential/past partners. While a cure would be fantastic, and the jury is still out on whether donations and fundraising really goes directly to finding a cure, plenty of money DOES go to education programs which are paramount in getting people that are infected to disclose their status to their partners and to get their partners to begin asking the important questions: have you been tested? what is your status?

This is an American, heterosexual problem just as much as its homosexual and international. In fact, it's almost MORE of a heterosexual problem today.
Score: 8 Votes (Like | Disagree)
unlinked Avatar
unlinked
160 months ago
Can we focus on something more important? Like Cancer? At least AIDS is preventable. Cancer has been around A LOT longer. Let's focus on this one first, and then we can work on AIDS.

I think people should be applauded for any piece of good they do.
If you don't and want to rank good causes then I understand thousands of people starve to death every day. That has a cheap and available cure. Cancer not so much.
Score: 8 Votes (Like | Disagree)
Read All Comments