Apple has started selling the Nike+ FuelBand (in two new colors) in Apple Retail Stores and the Online Store in the US, Canada and the UK. In some ways it's surprising that it took this long for Apple to begin carrying the wristband which launched early this year; we noted Monday that Apple likes to carry app-enabled accessories.
Apple CEO Tim Cook is a Nike board member and noted fitness enthusiast and has disclosed in the past that he wears a FuelBand.
The Nike+ FuelBand is an innovative wrist-based device that tracks and measures the user's activity during any given day and designates a score for the activity in the form of NikeFuel. NikeFuel is a normalized score that awards all users of the Nike+ FuelBand equal scoring for the same activity regardless of their physical make up. The Nike+ FuelBand also captures and displays time, calories and steps. An intuitive mobile application allows the user to review all the activity captured by the product.
The Nike+ FuelBand is available for $149 in a number of sizes, both in Apple Retail Stores and online.
Top Rated Comments
yo dawg I used to spell it like that too in 1995.
And you? Are you that lonely that you are wandering the iCrap/Sheeple forums, spreading pointless garbage?
----------
May be you just had awfully bad luck, but 4 of my neighbors and I have it, we never ran into any problem whatsoever. Please refrain yourself from misleading people by calling it names. It's a great product.
Still want. Looks bad ass. Almost has a Back to the Future 2 feel to it. Nike Air Mags anyone?
True, but that doesn't work inside buildings. And steps is also a measure of exercise. I aim for 10,000 steps a dayand this includes my 2 mile roundtrip walk to workbut there is no way I can walk and, well, count steps at the same time.
I don't use the data to justify a doughnut. I use the data as motivation to walk instead of jumping in the car for those two miles every day. It is an extrinsic motivator for me that works.
It's a motivational tool and it gives the user a more concrete and immediate answer to the question "Are they working out enough?" than looking in the mirror.
Also, counting steps encourages some people to take the longer route instead of the quicker one.
If you ever become Digital Kid you may understand it better. ;-)