Apple Releases Two New iPhone 4S Ads: "Road Trip" and "Rock God"

Apple posted two new iPhone 4S television ads to its YouTube account this evening, "Road Trip" and "Rock God". Both ads showcase the various ways to use the iPhone 4S's Siri functionality to find directions, locate a restaurant, or send text messages.



There have been several other iPhone 4S ads previously. In December, Apple released an iPhone 4S ad featuring Santa Claus using his iPhone 4S to check the weather and his "schedule" as he delivered toys around the world. In October, just after the iPhone 4S went on sale, Apple aired an ad called "Assistant" which also featured Siri extensively.

Popular Stories

AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
Beyond iPhone 13 Better Triad

Apple's 20th Anniversary iPhone May Finally Go All Screen

Tuesday April 15, 2025 6:31 am PDT by
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself. Here's the case for Apple releasing a truly all-screen iPhone with no...
maxresdefault

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Subscribe to the MacRumors YouTube channel for more videos. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and ...
CarPlay Hero

Apple Releases Wireless CarPlay Fix

Wednesday April 16, 2025 11:28 am PDT by
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed. Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles." If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...
top stories 2025 04 19

Top Stories: iPhone 17 Pro Rumors, CarPlay Bug Fix, and More

Saturday April 19, 2025 6:00 am PDT by
This week saw rumor updates on the iPhone 17 Pro and next-generation Vision Pro, while a minor iOS 18.4.1 update delivered not just security fixes but also a fix for some CarPlay issues. We also looked ahead at what else is in Apple's pipeline for the rest of 2025 and even the 20th-anniversary iPhone coming in 2027, so read on below for all the details on these stories and more! iPhone 17 ...
iOS 18

iOS 18.5 Includes Only a Few Changes So Far

Monday April 21, 2025 11:00 am PDT by
Apple seeded the third beta of iOS 18.5 to developers today, and so far the software update includes only a few minor changes. The changes are in the Mail and Settings apps. In the Mail app, you can now easily turn off contact photos directly within the app, by tapping on the circle with three dots in the top-right corner. In the Settings app, AppleCare+ coverage information is more...

Top Rated Comments

Eddyisgreat Avatar
172 months ago
I think I get it now.

Amazon Director: Show the phone a few times, but really just compare yourself to the competition and show why, even though the competitor has a better device, the consumer should go to your device. Use lots of irrelevant dialog in an exotic location like a beach.

Samsung Director: Insult the owners of the competitors device and make them question their purchase, show the phone a few times. Glee style dance routine.

Google Director: LOTS of flashing lights. Lots of cool music. A CG mockup of the phone but NOT the phone itself. The phone should be turned off. The user speaking into the device is shown in an elaborate visualization of sound waves. Lots of explosions at the end with aliens yelling 'droid'.

Apple Director: Show real life examples based on the phone the whole time. Appeal to the end user.
Score: 57 Votes (Like | Disagree)
Menopause Avatar
172 months ago


Also, I'm surprised that Apple would use "God" in a commercial. Between that and the Santa ad, I get the sense that some religious people could be put off.
You think too much. You ought to get a (simpler) life. :)
Score: 31 Votes (Like | Disagree)
Michael Scrip Avatar
172 months ago
Great commercials...

And no references to any other companies or products...
Score: 27 Votes (Like | Disagree)
hobo.hopkins Avatar
172 months ago
These make an emotional connection to the product, so no bashing of other products (or more importantly customers who possess those other products) needed to be made. Very nice.
Score: 22 Votes (Like | Disagree)
jakesteramma Avatar
172 months ago
I like how these commercials emphasize what Apple's products do. I hope Apple stays away from commercials that bash competitor's products. I don't like negative advertising. :D
Score: 20 Votes (Like | Disagree)
currentinterest Avatar
172 months ago
I use Siri constantly. Best thing ever put in a phone.
Score: 16 Votes (Like | Disagree)