iPhone 4S Sales Now Reservation-Only at Apple Retail Stores in U.S. and Canada

iphone 4s reserve
Apple has updated its "how to buy" page for the iPhone 4S to note that Apple retail stores in the United States and Canada are now selling the device on a reservation-only basis. Customers will need to visit Apple's site after 9:00 PM each evening to reserve a phone for the following day.

iPhone 4S is available in store by reservation only. Reserve yours after 9:00 p.m. tonight for pickup tomorrow. When you come in, you’ll choose a carrier and plan, and we’ll get your iPhone up and running before you leave the store.

MacRumors spoke to a representative at one Apple retail store who noted that that location continues to sell the iPhone 4S to walk-in customers but that supplies are "evaporating". But as supplies tighten Apple seems to be pushing customers toward the reservation channel in order to minimize lines and disappointed customers.

It seems unlikely that Apple retail stores would refuse to sell unreserved iPhone 4S stocks to walk-in customers, so the company may simply be taking reservations and then distributing any remaining stock each day on a walk-in basis.

Apple is placing some restrictions on iPhone 4S walk-in sales in other countries as well, noting that it will take reservations for both on-contract and SIM-free iPhone 4S models after 9:00 PM, but only on-contract phones will be offered on a walk-in basis in those countries. Limiting walk-in sales of SIM-free handsets is likely designed to discourage mass sales into the grey market, such as in China where the devices are selling for as much as $2000.

Related Forum: iPhone

Popular Stories

iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...

Top Rated Comments

trekkie604 Avatar
184 months ago
Is there something wrong with that?

Nope. Just like there isn't anything wrong with Apple trying to make it harder to do so.
Score: 17 Votes (Like | Disagree)
hakuna-matata Avatar
184 months ago
It's amazing how nobody here seems to notice how's paying 2000$ for a phone (i know its iPhone, but still..come on) is just normal..this just shows what an iPhone can do:) if you don't have an iPhone, you don':cool:t have an iPhone..as simple as that!
Score: 3 Votes (Like | Disagree)
Steven.nevets Avatar
184 months ago
sounds like a great idea! anyone know if I can do a rogers upgrade at an apple retail store?
Score: 3 Votes (Like | Disagree)
JoshJosh117 Avatar
184 months ago
They won't. How do you feel when someone buy your reserved iPhone 4s?

How is anyone supposed to reserve anything when the site isn't even working?
Score: 2 Votes (Like | Disagree)
zorinlynx Avatar
184 months ago
Is there something wrong with that?

Yes, there's plenty wrong with that.

The exporters/resellers shouldn't be able to buy more than a limited number of phones until domestic demand goes down to the point that there is plenty of stock. People here should be able to buy their phones without having to wait in long lines or gamble on whether they'll be in stock.

The flippers can wait. Domestic customers are more important.
Score: 2 Votes (Like | Disagree)
DiamondMac Avatar
184 months ago
Is there something wrong with that?

Yes, there is..simple question, simple answer
Score: 2 Votes (Like | Disagree)