ChangeWave Research today released a new study based on a survey of 4,000 professionals and early-adopter consumers showing considerable enthusiasm for the iPhone 4 ahead of its launch, much of it coming at the expense of Research in Motion's BlackBerry line.

Survey data collected in the 10 days leading up to the iPhone 4's launched showed that 52% of surveyed customers planning to purchase a smartphone in the next 90 days were targeting the iPhone, up from only 31% in the prior quarter's survey. The jump was not terribly surprising considering the excitement surrounding the iPhone 4 launch, and the increase was similar in size to that seen prior to previous iPhone launches.

143242 changewave jun 10 future manufacturer

Perhaps more interesting is the effect of Apple's jump on its competitors, with Android impressively able to hold steady under the weight of the Apple tsunami as HTC saw a significant boost due to its new handsets such as the EVO and offset declines by Motorola as its Droid line is still waiting for the impact of the forthcoming Droid X launch. But Research in Motion, Windows Mobile, and Palm were the big losers in Apple's surge, with the percentage of planned purchasers opting for BlackBerry and Windows Mobile devices falling by more than 50% and Palm falling off the map completely from a previous level of 3% in the wake of its acquisition by HP.

143242 changewave jun 10 future os

Also of note regarding Research in Motion is the degree to which consumers are no longer being satisfied by the aging hardware and software lineup from the company. While Apple has been holding strong in the 70-80% range as far as the percentage of users registering as "very satisfied" with their device, Research in Motion has sunk over the past two years from the mid-50% range to only 30%, with seven consecutive quarters of decline in user satisfaction.

143242 changewave jun 10 satisfaction apple rim

Apple has also finally caught up with RIM in smartphone ownership among ChangeWave's survey group, with the two companies knotted at 34% as Apple closed a five percentage point gap from the previous quarter.

143242 changewave jun 10 manufacturer

Research in Motion has long been the market leader among smartphones and thus Apple's primary competitor as it seeks to gain market share. And while Google's Android platform has seen tremendous growth over the past 1-2 years, RIM's BlackBerry line remains a high-profile competitor, especially among business users.

Related Forum: iPhone

Popular Stories

AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iphone 17 air dummy unbox therapy

iPhone 17 Air's Extreme Thinness Demoed in New Video

Tuesday April 22, 2025 10:22 am PDT by
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be. The iPhone 17 Air is expected to be ...
iphone 17 dummies sonny dickson

iPhone 17 Air Almost as Thin as Its Buttons, New Images Show

Thursday April 24, 2025 2:14 am PDT by
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison. The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
ipad air windows 11 arm

M2 iPad Air Runs Windows 11 ARM via Emulation, Thanks to EU Rules

Tuesday April 22, 2025 5:01 am PDT by
A developer has demonstrated Windows 11 ARM running on an M2 iPad Air using emulation, which has become much easier since the EU's Digital Markets Act (DMA) regulations came into effect. As spotted by Windows Latest, NTDev shared an instance of the emulation on social media and posted a video on YouTube (embedded below) demonstrating it in action. The achievement relies on new EU regulatory...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
iOS 18

iOS 18.5 Includes Only a Few Changes So Far

Monday April 21, 2025 11:00 am PDT by
Apple seeded the third beta of iOS 18.5 to developers today, and so far the software update includes only a few minor changes. The changes are in the Mail and Settings apps. In the Mail app, you can now easily turn off contact photos directly within the app, by tapping on the circle with three dots in the top-right corner. In the Settings app, AppleCare+ coverage information is more...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...