Skip to Content

iPhone 4 Launch Generating Ten Times the Interest of iPhone 3GS Launch

110301 dtlogo 300

Just one day after beginning to accept pre-orders, the iPhone 4 seems to be a huge success. While Apple and AT&T server problems and a quick sellout of the iPhone 4 have suggested a huge response to the new device, we weren't entirely sure if these problems were due to internal glitches and short supply rather than an actual increase of popularity.

But, as noted by Macerkopf.de, Germany's Deutsche Telekom twitter account confirms that there was been a 10-fold increase in traffic on their website for the iPhone 4 launch as compared to last year's iPhone 3GS launch. Also, in contrast, the AT&T's allotment of iPhone 3GS pre-orders sold out in about 5 days compared to less than 1 day this time.

All of the evidence of strong demand is grabbing the attention of Wall Street analysts as well, with Fortune reporting that Piper Jaffray analyst Gene Munster has raised his estimate for iPhone sales for the current quarter from 8.5 million to 9.5 million. Munster's increased estimate comes despite the fact that the iPhone 4 will only actually be available for the final six days of the quarter and with new pre-orders already being pushed into next quarter.

Update: As noted by Silicon Alley Insider, AT&T is also claiming a ten-fold increase in pre-orders over the iPhone 3GS.

iPhone 4 pre-order sales yesterday were 10-times higher than the first day of pre-ordering for the iPhone 3G S last year. Consumers are clearly excited about iPhone 4, AT&T's more affordable data plans and our early upgrade pricing.

Given this unprecedented demand and our current expectations for our iPhone 4 inventory levels when the device is available June 24, we're suspending pre-ordering today in order to fulfill the orders we've already received.

The availability of additional inventory will determine if we can resume taking pre-orders.

Related Forum: iPhone

Popular Stories

Apple Event Logo

Apple Released Seven New Products Today

Wednesday March 11, 2026 7:05 am PDT by
Starting today, the seven new Apple products that were announced last week are available at Apple Stores and beginning to arrive to customers. The colorful MacBook Neo and all of the other new products are on display at most Apple Store locations around the world starting today. Apple Stores have inventory of the new products for both walk-in customers and Apple Store pickup, but...
Apple 50 Years of Thinking Different

Apple Announces 50th Anniversary Plans

Thursday March 12, 2026 6:10 am PDT by
Apple today announced that it will celebrate the company's 50th anniversary over the coming weeks, but it has yet to reveal any specific plans. Apple was founded on April 1, 1976, so the company will turn 50 on April 1, 2026. "While Apple is known for looking forward, this milestone offers a special moment to reflect on the journey that has brought the company here, to celebrate the...
iphone fold text

iPhone Fold to Feature iPad-Style Multitasking and Layouts

Wednesday March 11, 2026 1:31 pm PDT by
The upcoming foldable iPhone that Apple plans to debut this September will operate like a cross between an iPhone and an iPad, reports Bloomberg. When the device is opened up, the UI will have an iPad-like layout that supports multitasking with two apps side-by-side. No iPhone to date has supported running multiple apps on the display at the same time, beyond simple picture-in-picture mode...