On September 11, IBM published a story on their intranet promoting their Technology Group and their relationship to Apple with regard to the PowerPC 970. This story has been made available to MacRumors.
The item offers some unique insight into Apple, and their relationship with IBM as well as Apple's thoughts on the alternative.
Of particular interest are some comments on Apple's situation and decision to use IBM's PowerPC 970 processor. According to the report, amidst the speculation that Apple would move to an Intel-based processor, Apple felt the transition would be too difficult:
While Intel is aggressive in achieving its performance and speed goals, Apple believed that using Intel would deeply affect its current customer base. Using an Intel architecture might solve Apple's short-term megahertz dilemma, but customers would have to suffer through a slow transition from PowerPC over the long term. Every existing Mac program would potentially have to be recompiled to work on an Intel platform. These massive software changes were something that Apple wanted to avoid, and IBM had the solution."
IBM's Technology Group took on the task for Apple and developed the PowerPC 970 in a 12-18 month timeframe. Beyond the PowerPC 970, IBM is committed to a long-term technology roadmap. According to the report: "IBM has committed to provide several generations of processor development to Apple over the course of five years."
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then.
We've rounded up a list of everything that we're still waiting to see from Apple in 2025.
iPhone 17, 17 Air, and 17 Pro - We get...
A common complaint about the iPad Pro is that the iPadOS software platform fails to fully take advantage of the device's powerful hardware.
That could soon change.
Bloomberg's Mark Gurman today said that iPadOS 19 will be "more like macOS."
Gurman said that iPadOS 19 will be "more like a Mac" in three ways:Improved productivity
Improved multitasking
Improved app window management...
Apple's upcoming foldable iPhone (or "iPhone Fold") will feature two screens as part of its book-style design, and a Chinese leaker claims to know the resolutions for both of them.
According to the Weibo-based account Digital Chat Station, the inner display, which is approximately 7.76 inches, will use a 2,713 x 1,920 resolution and feature "under-screen camera technology." Meanwhile, the...
Thursday April 10, 2025 4:19 am PDT by Tim Hardwick
Apple in October 2024 overhauled its 14-inch and 16-inch MacBook Pro models, adding M4, M4 Pro, and M4 Max chips, Thunderbolt 5 ports on higher-end models, display changes, and more. That's quite a lot of updates in one go, but if you think this means a further major refresh for the MacBook Pro is now several years away, think again.
Bloomberg's Mark Gurman has said he expects only a small...
Apple is working on a new version of the Vision Pro with two key advantages over the current model, according to Bloomberg's Mark Gurman.
Specifically, in his Power On newsletter today, Gurman said Apple is developing a new headset that is both lighter and less expensive than the current Vision Pro, which starts at $3,499 in the U.S. and weighs up to 1.5 pounds.
Gurman said Apple is also...
On this week's episode of The MacRumors Show, we catch up on the latest iOS 19 and watchOS 12 rumors, upcoming devices, and more.
Subscribe to The MacRumors Show YouTube channel for more videos
Detailed new renders from leaker Jon Prosser claim to provide the best look yet at the complete redesign rumored to arrive in iOS 19, showing more rounded elements, lighting effects, translucency, and...
It was a big week for leaks and rumors in the Apple world, with fresh claims about iOS 19, the iPhone 17 Pro, and even the 20th anniversary iPhone coming a couple of years from now.
Sources also spilled the tea on the inner turmoil at Apple around the Apple Intelligence-driven Siri revamp that has seen significant delays, so read on below for all the details on these stories and more!
iOS ...
Saturday April 12, 2025 9:44 am PDT by Juli Clover
Apple and other electronics manufacturers have received a break from Trump's reciprocal tariffs, with the U.S. Customs and Border Protection agency sharing a long list of products excluded from the levies last night.
iPhones, Macs, iPads, Apple Watch, and other Apple devices will not be subject to the 125 percent tariffs that have been put in place on imported Chinese goods, nor will Apple...