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Shop Different

Monday May 7, 2001 10:07 pm PDT by Arnold Kim

Boasting the slogan "Shop different," the new Mac outlet is slated to open May 19 in Mclean, Va. The company this week sent out media invitations to attend a May 15 sneak preview of the shop in Tyson's Corner, an upscale shopping district.

Apple has sent invites to a preview of their first retail store.

An interesting move - as its primary push may be to entice new users and improve branding. Apple's product line is the most visually striking that it has ever been... a lot of curious eyes may be lured in...

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