MacRumors

Along with an App Store, Siri voice integration and universal search are important software-based features available on the new Apple TV. With Siri voice integration, it's possible to search for content and control video playback, while universal search allows users to look for movies and TV shows across a range of different apps.

In the video below, we went hands-on with the new Apple TV to give MacRumors readers an in-depth look at how the new Siri and universal search features work in person.

Siri is linked to universal search, as the main (and simplest) way to seek out television shows, movies, and apps on the Apple TV. Siri is able to do things like pause, rewind, and fast forward, and there are also some cool tricks. For example, asking Siri "What did he say?" during a bit of missed speech in a TV show or movie will rewind a few seconds and display subtitles. Searching through television shows by specific actors, scenes, and episodes is another nifty feature.

At the current point in time, universal search is limited to a handful of sources that include Netflix, iTunes, Hulu HBO Go, and Showtime, but Apple plans to make a universal search API available, expanding the number of apps that can take advantage of the feature.

For more on the new Apple TV, make sure to check out our complete hardware overview and our look at the tvOS App Store. We've also rounded up a list of Apple TV apps and we've shared some tidbits about the new device.

On our forums, our readers are discussing the new Apple TV in the dedicated Apple TV forum. Of particular interest is a thread where new Apple TV owners are discussing their first impressions of the device, and there's also a forum dedicated to Apple TV apps.

One of the key features of the new Apple TV is the full App Store, which mirrors the iOS App Store and allows third-party developers to create a range of apps and games for the device. We went hands-on with the new Apple TV and took a look at the App Store to give MacRumors readers a better idea of how it works.

Anyone who has downloaded an iOS app on an iPhone or an iPad will be familiar with the way the tvOS App Store works. When first logging in, the Apple TV interface is rather empty, because standard apps, like Netflix, must be downloaded from the tvOS App Store. There are a wide range of games and apps already available, and we've catalogued a number of them in a list.

Games in the tvOS App Store are controlled with the included touch-based Siri remote, which can be used as a touch screen or as a controller similar to the Wii Remote. The Apple TV also supports third-party Made for iPhone certified Bluetooth gaming controllers.

The tvOS App Store has faced some criticism because it’s difficult to discover new content. The App Store only displays a limited selection of featured apps and beyond that, the only way to locate content is through search. Unlike the iOS App Store, there’s no top list and there’s no way to browse through different genres to find apps. That may change in the future as tvOS evolves, but for now, it can be difficult to find all the available apps to install.

Apple is selling the new Apple TV in retail stores and from the online Apple Store. It’s priced at $149 for 32GB of storage and $199 for 64GB of storage.

The new Apple TV officially became available for purchase today, with Apple selling the fourth-generation set-top box in retail stores around the world. We went hands-on with the Apple TV to give MacRumors readers who want to know more about the device a chance to get an overview of the hardware and the software.

Apple's latest Apple TV marks a significant departure from the previous-generation Apple TV, with a thicker external design, a touch-based motion-enabled remote control that doubles as a gaming controller, and a more powerful A8 processor.

On the software side, it's running a new operating system called tvOS, which includes universal search features for finding television shows and movies across a wide variety of platforms, Siri integration for voice-based search, and a full App Store that's open to third-party developers. We're going to take a closer look at the App Store and the Siri/Search features in videos coming later this evening.

Earlier today, we shared a tidbits post on the new Apple TV, and our forum members have also been posting their first impressions and thoughts on the device, a thread that's well worth reading for those still trying to decide whether to make a purchase.

Apple is selling the new Apple TV in retail stores and from the online Apple Store. It's priced at $149 for 32GB of storage and $199 for 64GB of storage.

Access to Apple Music's Beats 1: Replay feature, which allows users to listen to previously broadcast Beats 1 radio shows, is now limited only to Apple Music subscribers. MacRumors readers and users on reddit have both noticed a recent change that no longer allows those without an Apple Music subscription to access Beats 1 radio segments they've missed.

According to the reddit thread, past Beats 1 radio shows became inaccessible to non-subscribers approximately two weeks ago. The Apple Music Help Twitter account has confirmed that Beats 1 Replays now require an active Apple Music subscription.

The Beats 1: Replay feature was first introduced in early August when all Apple Music users were still under the free three-month trial period. It offers full show replays with guests, commentary, and music. Without access to Beats 1: Replay, those who do not subscribe to Apple Music will only be able to listen to missed Beats 1 radio content by catching it on the second playthrough, 12 hours after the first airing.

Attempting to access a past Beats 1 radio show via an artist's page now brings up an Apple Music login screen for non-subscribers, while subscribers are still able to access the content. Playlists are also inaccessible, but content uploaded to a Beats 1 radio DJ's connect page, such as select interviews, can be listened to without a subscription.

Access to past Beats 1 shows is not the only feature limited to Apple Music subscribers. Asking Siri questions about music charts, such as "What was the top song in March of last year?" is off limits to non-subscribers. Siri tells non-subscribers that an Apple Music subscription is required, likely because these music chart questions cause the song in question to begin playing.

Apple's decision to limit past Beats 1 shows to Apple Music subscribers has undoubtedly been done in an effort to encourage Beats 1 radio fans to purchase a subscription, which is priced at $9.99 per month for individuals and $14.99 for families. In a recent interview, Apple CEO Tim Cook said Apple Music had 6.5 million paying customers along with 8.5 million still on the free trial.

(Thanks, Adam!)

Apple has started a new limited time in-store promotion that offers customers $50 off an Apple Watch Sport or Apple Watch with the purchase of any new iPhone, including the latest iPhone 6s and iPhone 6s Plus, the company confirmed to MacRumors. Apple Watch Edition and Apple Watch Hermès models are ineligible for the discount.

The promotion is available at participating Apple Store locations in California and Massachusetts, including Burlingame, Chestnut Street, Corte Madera, Hillsdale, San Francisco and Stonestown in the Bay Area, and Boylston Street, Burlington, CambridgeSide and Chestnut Hill in the Boston metro area.

Apple confirmed that the promotion runs from October 30 through November 15, 2015, and is not available online. The deal does not require purchasing AppleCare+ or other accessories and add-ons. The offer is only valid when the qualifying iPhone and Apple Watch are purchased together on one transaction.

(Thanks, Robert!)

The new Apple TV officially launched today at Apple Stores and select resellers in the U.S. and other first wave countries. As customers begin receiving their new Apple TV deliveries around the world, the following are useful tidbits about the new fourth-generation device.

Apple TV Support and User Guide - Forum Discussion

Apple has updated its Apple TV Support portal for the new Apple TV, including an official Apple TV User Guide that contains detailed information about how to set up and use the streaming box. The user guide is broken down into several categories: Getting Started, Basics, Siri, iTunes, App Store, Photos, Music, Home Sharing, Search, Accessibility, Safety and more.

Apple TV apps - Forum Discussion

iMore has shared a video that scrolls through all of the new Apple TV apps currently available through the tvOS App Store. Due to the current lack of discoverability, the video searches tvOS apps based on their first letter in alphabetical order.

Eli Hodapp at our sister website TouchArcade explains in his Apple TV first impressions:

If screenshots on Apple pages are any indication, categories for the Apple TV App Store are coming (maybe?) but as of this writing, there's a distinct division between the haves and the have-nots in the Apple TV app world. Currently, the Apple TV App Store only shows what's featured. If your game isn't featured, it effectively doesn't exist. There's no way to browse genres, top lists don't exist (this arguably might be a good thing), and finding something that isn't featured requires typing its name in the search field.

MacRumors recently published an Apple TV apps roundup that goes into more detail about some of the new apps and games, including Airbnb, Alto's Adventure, Crossy Road, Plex, Sing! Karaoke, Withings Home and more.

Charging and Using the Siri Remote - Forum Discussion

Apple has published a support document with step-by-step instructions on how to charge your Siri Remote and get help if it isn't working. Apple TV will alert you when your Siri Remote needs to be charged, or you can manually check the remote's charge by navigating to Settings > Remotes and Devices > Bluetooth and selecting the remote.

In countries and regions that support Siri, the remote is called the Siri Remote. Elsewhere, it is called the Apple TV Remote, but has identical functionality otherwise. International users can easily access Siri by changing their Apple TV's region to the U.S. or other supported countries.

Amazon Removes Apple TV

Following through with its plans, online retailer Amazon has removed all Apple TV and Chromecast listings from its website, per Variety. Amazon removed the Apple and Google streaming media players because they are incompatible with its Prime Video streaming service, which it believes may cause confusion for customers.

In a statement provided to BuzzFeed News, Apple emphasized that the lack of Prime Video support on the new Apple TV is solely Amazon's decision.

Incidentally, that Amazon Prime Video is the exception to the conga line of content offerings above is entirely Amazon’s doing. A ~magnanimous~ Apple tells BuzzFeed News that “all are welcome” on its new Apple TV platform. But Amazon — which recently purged Apple TV from its store — doesn’t have a Prime Video app in the Apple TV App Store. And as of a few days ago, it hadn’t submitted one.

Amazon told BuzzFeed News the company “doesn’t have anything to share” on the topic.

Visit the Apple TV section on the MacRumors discussion forums for more tidbits.

Apple's much-anticipated larger-screened iPad Pro will go on sale both online and in Apple retail stores on Wednesday, November 11, reports 9to5Mac. Apple has thus far remained tight-lipped on the tablet's release date, giving only a general November release timeline.

Previous rumors suggested the iPad Pro would go on sale in early November, perhaps during the first week of the month, but Apple's release plans can shift ahead of an important launch. It is not clear if the company will offer pre-orders for the device ahead of the Wednesday, November 11 launch date.

Along with the iPad Pro, Apple also plans to begin selling its accessories, the Apple Pencil and the Apple Smart Keyboard, on November 11, both online and in retail stores.

Pricing on the iPad Pro starts at $799 for the 32GB Wi-Fi only version and goes up to $1,079 for a 128GB Wi-Fi + Cellular model. The Apple Pencil and the Smart Keyboard are sold separately for $99 and $169, respectively.

Apple's strict adherence to an environment of secrecy and privacy in regards to its software and hardware development has been suggested as a major blow to the company's potential for growth in the field of artificial intelligence. In a new article by Bloomberg, Apple was noted as a non-attendee at the Neural Information Processing Systems conference, an annual confluence of companies including Google and Microsoft where researches get together to discuss the progress and development of AI technologies.

In years past, Apple has attended the conference, but its emissaries were known to keep "a low profile" during the proceedings. In the midst of a mass sharing and celebration of discoveries and findings in the world of AI, many remain unsure of the Cupertino company's continued success in such departments if it remains attached to such strict secrecy rules. “They’re completely out of the loop," said Richard Zemel, a professor in the computer science department at the University of Toronto.

The biggest threat posed to Apple due to this level of secrecy, according to Trevor Darrell, managing director of a machine-learning research center at the University of California at Berkeley, is the barrier to entry it creates for graduate students fresh out of college. The stagnant environment and closed-off atmosphere inhibits the company's employees from interacting with the rest of the scientific community, an issue that most potential hires may not be entirely comfortable with.

“There’s no way they can just observe and not be part of the community and take advantage of what is going on,” says Yoshua Bengio, a professor of computer science at the University of Montreal. “I believe if they don’t change their attitude, they will stay behind.”

“The really strong people don’t want to go into a closed environment where it’s all secret,” Bengio says. “The differentiating factors are, ‘Who are you going to be working with?’ ‘Am I going to stay a part of the scientific community?’ ‘How much freedom will I have?’”

Earlier in the month, Apple acquired two artificial intelligence-related start-ups: VocalIQ and Perceptio. VocalIQ's natural language API hints at a more naturalistic version of Siri in the future, and even possible integration into the rumored Apple car project. Perceptio suggests the possibility of a more expansive and robust AI system for Apple, without the compromise of the company's in-depth privacy policies that pull Siri back from services like Google Now and Microsoft's Cortana.

All the same, Bloomberg's story suggests that despite Apple's enthusiasm to innovate in the artificial intelligence sector, the company could continue to lag behind in certain departments -- Apple Maps, for example -- due to its stances on secrecy and privacy.

Apple Store and Best Buy locations have begun selling the new fourth-generation Apple TV in the U.S. and first wave launch countries. Apple is also offering Personal Pickup in the U.S., while Best Buy is allowing customers who pre-ordered for in-store pickup to pick up their set-top boxes starting this morning as the stores open up for the day.

While Best Buy began accepting pre-orders for the new Apple TV on Monday, it originally listed November 4 as the date when customers would be able pick them up in stores. Several MacRumors readers who pre-ordered began receiving notices on Thursday night letting them know their purchases would be ready for pickup today, nearly a week early.

Apple retail stores around the world will also be offering the Apple TV, and in countries where October 30 has already rolled around, stores are already selling the new set-top boxes. Stores in the United States have been revamped overnight to feature advertising for the new Apple TV to coincide with the in-store launch.

Apple is also selling accessories like the new Apple TV Remote Loop and the SteelSeries Nimbus controller, and it also plans to begin selling the new Beats Pill+ speakers in its retail stores beginning today.

The new Apple TV, which includes features like a full App Store, universal search, Siri integration, and a touch-based remote control, is available in two configurations: 32GB and 64GB. The 32GB model is available for $149 and the 64GB model is available for $199.

Apple today seeded the first beta of OS X 10.11.2 El Capitan to public beta testers, just days after releasing the first beta to developers and just over a week after the public launch of OS X El Capitan 10.11.1.

The new beta is available through the Software Update mechanism in the Mac App Store to those who are enrolled in Apple's beta testing program. Those wishing to join the program can sign up on Apple's beta testing website.

It's not yet known what improvements the latest update to OS X El Capitan will bring, but it's likely to include bug fixes, security enhancements, and performance improvements to address issues discovered since the release of OS X 10.11.1. Apple's release notes for the first developer beta asked testers to focus on Graphics, Wi-Fi, Calendar, USB, Notes, Photos, and Spotlight.