MacRumors

Each year, Apple offers free WWDC scholarships to students and STEM organization members who don't have the funds to attend the company's developer conference.

For 2017, Apple will begin accepting scholarship submissions on March 27, as is outlined on an updated scholarship website Apple shared today. Submissions will be accepted from March 27 at 10:00 a.m. until April 2 at 5:00 p.m. Winning applicants will be notified of their status on Friday, April 21.

WWDC 2017 website
Scholarships traditionally offer free tickets to WWDC, a huge benefit as a ticket is normally priced at $1,599. Flights and accommodations are not typically included, but starting this year, Apple is providing free lodging.

WWDC scholarship applicants must be at least 13 years old, registered as an Apple developer, and enrolled in a part-time or full-time course of study. Members and alumni of a STEM organization are also eligible.

Apple instructs prospective scholarship attendees to share a visually interactive scene created in Swift Playgrounds that can be experienced in three minutes. Swift Playgrounds for iPad or Xcode on macOS must be used, and Apple will judge applications on technical accomplishment, creativity of ideas, and the content of written responses.

Apple's Worldwide Developers Conference will take place from June 5 to June 9 at the McEnery Convention Center in San Jose, California. It is the first WWDC that hasn't been held in San Francisco since 2003.

While the conference is designed to allow developers to interact with Apple engineers and employees, Apple will hold a keynote event on June 5 to announce new software updates, including iOS 11 and macOS 10.13.

Genius BarWhile the Genius Bar is the focal point of the Apple Store, it turns out the idea was initially panned by late Apple co-founder Steve Jobs.

On the Recode Decode podcast, Apple's former retail chief Ron Johnson recalled the day he told Jobs about the Genius Bar.

Steve's initial reaction to the idea: "That's so idiotic! It'll never work!"

Jobs went on to tell Johnson that the Genius Bar may in fact be the "right idea," but he was not convinced at the time that people who knew technology would be able to communicate effectively with customers.

“I remember the day I came in and told Steve about the Genius Bar idea and he says, ‘That’s so idiotic! It’ll never work!’” Johnson said. “He said, ‘Ron, you might have the right idea, but here’s the big gap: I’ve never met someone who knows technology who knows how to connect with people. They’re all geeks! You can call it the Geek Bar.’”

“And I said, ‘Steve, kids who are in their 20s today grew up in a very different world. They all know technology, and that’s who’s going to work in the store.’”

The following day, Johnson said Jobs instructed Apple's top lawyer to file a trademark for "Genius Bar."


In an earlier interview, Johnson said it took some time before the Genius Bar gained traction, but within three years Apple was forced to create a reservation system due to its popularity. Nearly sixteen years later, the Genius Bar and the newer, more open concept Genius Grove remain a mainstay at most Apple Stores.

Fitbit today announced the Fitbit Alta HR, which the company is calling the "world's slimmest fitness wristband" that has a continuous heart rate monitor. The Alta HR launches just over a year after Fitbit debuted the original Fitbit Alta, which included new "Reminders to Move" to tell users to stand up and move around a bit, like Apple Watch stand notifications.

The main upgrade for the Fitbit Alta HR revolves around its ability to detect the user's heart rate throughout the day, thanks to the company's PurePulse technology. Additionally, the Alta HR will include all of the usual Fitbit benefits, like automatic exercise recognition, sleep tracking, a seven day battery life, smart notifications, and more.

Thanks to the bolstered heart rate technology, the Fitbit Alta HR also has a few improved sleep tracking features. "Sleep Stages" can detect how long each user spends in light, deep, and REM sleep, as well as detect how many times the user wakes up. "Sleep Insights" accumulates the large picture of each user's Fitbit data and actively tries to help "improve your sleep for better overall health."

fitbit alta hr
Sleep Stages will be available on Alta HR, Blaze and Charge 2 Fitbit devices, while Sleep Insights will be available on any Fitbit "that tracks sleep via the Fitbit app."

“Alta HR and these powerful new sleep features demonstrate our continued focus on evolving our innovative technology to deliver deeper, more actionable insights to help our users improve their health,” said James Park, co-founder and CEO of Fitbit. “The miniaturization of our PurePulse heart rate technology opens up exciting opportunities for future generations of devices and new form factors. Our advances in sleep will provide millions of users around the globe accessibility to invaluable insights that previously could be obtained only through expensive lab tests.”

The company said that the Fitbit Alta HR is 25 percent slimmer than the Fitbit Charge 2, which is Fitbit's other heart rate-compatible wearable. The addition of heart rate monitoring will bolster the Alta HR's ability to better measure calorie burn all day, and subsequently help users stay on track for their fitness goals, according to Fitbit.


Like other Fitbit devices, the Alta HR will also be available in a variety of colors and bands. The basic models come in black, blue gray, fuchsia or coral with a matching aluminum tracker for $149.95. Two special editions include a soft pink classic band with 22k rose gold plated tracker and black classic band with matte gunmetal tracker for $179.95. The Fitbit Alta HR can be pre-ordered today and will launch online and in stores this April.

Although Fitbit remains the leader in the wearable field, the Apple Watch has proven to be a major contender in the market with a strong holiday 2016 boosting consumer knowledge of the Watch, most likely thanks to Apple's marketing pivot from presenting it as a fashion accessory to a workout/fitness companion. The numbers come from research firm IDC, which simultaneously marked the same quarter as one of Fitbit's "largest declines ever," although it still remains atop the market in terms of units shipped and market share.

Bragi announced its Dash earphones at CES way back in 2015, when wireless Bluetooth headsets were still relatively niche. Since then we've seen Apple, Samsung, and a host of other companies launch their own "truly wireless" headphones, prompting Bragi to give the market another pop with "The Headphone" ($149), a less expensive, more awkwardly named variant of its original cord-free buds.

FullSizeRender 9
Announced last September two days before the Apple iPhone 7 event, The Headphone only began shipping in January, so Bragi has had plenty of time to iron out any last-minute kinks. Not that there should be any. The Headphone buds are a lot less ambitious than the Dash.

They don't have touch-sensitive controls, for one. Bragi has also done away with the internal music player, heart-rate monitoring and fitness tracking features found in the company's original wireless buds. Are they susceptible to the same connection problems that initially befell the Dash? And how do they compare against Apple's AirPods? Let's find out.

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Tags: Bragi, Review

A few Facebook Messenger users have noticed that the company's "Reactions" are available to use within the app and on the web, along with a long-requested dislike -- or thumbs down -- button (via TechCrunch). Similar to Tapback in the iOS 10 Messages app, to use Reactions in Facebook Messenger users simply have to hover over a specific message and tap the small emoji button.

facebook messenger reactions

Images via TechCrunch

From there, the app will provide the standard set of Facebook Reactions, including emojis for love, laughter, amazed, sad, and angry. Thumbs up is still available, as well as the all-new thumbs down, which Facebook has said in the past that it wants to avoid using on the main social media site to avoid overt negativity among friends and family members. When Reactions originally launched around a year ago, Facebook aimed for them to be a more nuanced and diverse way to react to posts that was more varied than a simple thumbs up or thumbs down response.

Facebook confirmed this new feature to TechCrunch, saying “We’re always testing ways to make Messenger more fun and engaging. This is a small test where we enable people to share an emoji that best represents their feelings on a message.”

But, according to a statement from the company, within Facebook Messenger the dislike button is being seen as a simple "no" response. Similar to iOS Messages and Slack, Facebook said that its Messenger app is used for coordination and planning, and the addition of message-specific reaction buttons helps streamline plans among large groups of friends.

facebook messenger reactions 2
As is the case with these small tests, it's unclear whether or not Reactions in Facebook Messenger will expand to all users at one point. Last year, the company began testing out a disappearing post feature within Messenger in Poland and Australia, called "Messenger Day." Earlier this year, it launched a similar feature, now called "Facebook Stories," but within the mainline Facebook app for users in Ireland. Neither Snapchat-like update has launched worldwide.

Update 3/23: Facebook has launched Reactions in Messenger worldwide, as well as introduced a new @ mentions feature for the separate messaging app.

A new supply chain report claims that Apple is planning to use OLED for every iPhone model by 2019, with the company expected to adopt OLED panels for 60 million units of the iPhone 8 later in 2017, equating to around 40 percent of its total manufacturing run (via The Bell) [Google Translate]. Apple will double the adoption of OLED panels for the 2018 iPhone before completely migrating over to OLED-only models for 2019.

The same report claimed that both Samsung and Inteflex are currently gearing up production for flexible printed circuit boards (FPCB) for this year's iPhone 8, with Samsung specifically beginning an expansion of its Electro-Mechanics plant in Vietnam to account for the increased Apple supply quota this year.

iphone8conceptthadeubrandao

Apple plans to introduce OLED panels to all iPhone models by 2019. This year's introduction accounted for only 40%, but next year it is expected to double to 80% and 100% next year.

For the 2017 iPhone line, Apple is expected to stick with LCD panels for two of the iPhones -- currently referred to as the "iPhone 7s" and "iPhone 7s Plus" -- while making the "iPhone 8" its first-ever mobile device to include an OLED screen. Today's supply chain report said that Apple will use three suppliers to produce OLED panels, and orders for each will be decided and placed when production is started around April or May.

The iPhone 8 is currently rumored to include an edge-to-edge OLED display with an integrated Touch ID fingerprint sensor embedded within the screen. The OLED display is widely agreed to measure 5.8 inches, while the primary area of user interaction will be 5.15 inches, and below that there will be a "function row." The other two models are believed to keep the same aluminum design of current-model iPhones.

Tag: OLED
Related Forum: iPhone

Google's search algorithms came under renewed fire on Sunday after the BBC highlighted examples in which the company's Google Home smart speaker promotes "fake news" and conspiracy theories through its virtual assistant.

BBC technology correspondent Rory Cellan-Jones tweeted a video yesterday that appears to show the smart device responding to the question "Is Obama planning a coup?" with the reply: "Obama may in fact be planning a Communist coup d'etat at the end of his term in 2016."

google home product shot
In another example, Search Editor Land editor Danny Sullivan asked his Google Home "Are Republicans fascists?", to which it replied: "Yes. Republicans equals Nazis."

As pointed out by Business Insider, the fault lies in Google's Featured Snippets feature, which corrals data from the web to provide the user with a supposedly definitive answer to a query typed into the Google search bar.

A version of the feature powers Google Assistant, the company's voice-activated virtual assistant, which is built into the Google Home smart speaker and some smartphones. The algorithms Google uses to verify online sources of information appear to be at fault, but the issue is arguably worse on smart devices because the answers they provide are plucked from the web without context since users are not actively viewing the source.

A Google spokesperson told Business Insider in a statement that "Featured Snippets in Search provide an automatic and algorithmic match to a given search query, and the content comes from third-party sites. Unfortunately, there are instances when we feature a site with inappropriate or misleading content. When we are alerted to a Featured Snippet that violates our policies, we work quickly to remove them, which we have done in this instance. We apologise for any offense this may have caused."

Google has come in for criticism before for its predictive search results, but the problem of "fake news" in particular was identified during last year's U.S. Presidential election, and led companies like Facebook to make statements about the action they have taken to bring the quality of articles to users' attention.

Apple is also said to be working on ways to ensure its content delivery services can identify and prevent conspiracy theories being peddled as legitimate news, according to Apple's senior vice president of software and services, Eddy Cue. "We're trying to do some things in Apple News, we're learning from that and we need to share that together as an industry and improve it," he said last month.

Apple CEO Tim Cook has called fake news "one of today's chief problems" and that "we have to give the consumer tools" to deal with the challenge.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

The iconic home button has been a mainstay of Apple design ever since the first iPhone debuted in 2007. Even the buttons on the elevators at Apple Park are said to resemble it. The button's tactile circularity promises an escape route to familiarity should users get lost or apps go wrong. However, its delicate components converge upon a recess in the phone's bezel, an area that could otherwise provide extra space to fit a larger display within the same handset profile.

Rumors that the "iPhone 8" will replace the home button as we know it with an entirely virtual one can be traced back to April 2016. More recently, KGI Securities analyst Ming-Chi Kuo claimed that Apple will introduce a functionally distinct area below the screen exclusively for displaying virtual buttons, with a rumor over the weekend seeming to suggest that such a "function bar" is the reason behind conflicting reports over the display size of an upcoming OLED iPhone.

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Before the "function bar" rumor first surfaced, MacRumors forum member deuxani shared concept images, reproduced below, that offer some context for imagining how the bar might work.

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Related Forum: iPhone

iphone 8 mockupApple will launch three new iPhone models in the fall, including one with a 5.8-inch OLED display and two with LCD displays, according to Nikkei Asian Review.

While this is a rumor we have heard several times already, the Japanese website previously said Apple would launch a 5-inch iPhone—not 5.8 inches—in 2017.

The relevant bit from today's report:

The upcoming iPhone, to be launched this fall, will come in three configurations -- two with liquid crystal displays and one with a 5.8-inch organic light-emitting diode display.

Here's what it reported last October:

"Apple has tentatively decided that all the 5.5-inch, 5-inch and 4.7-inch models will have glass backs, departing from metal casings adopted by current iPhones, and Biel and Lens are likely to be providing all the glass backs for the new iPhones next year," the source said.

5.8 inches is now the widely agreed upon screen size for Apple's first iPhone with an OLED display, but there is likely a reasonable explanation as to why Nikkei and two other reports suggested the model would have a 5-inch display.

Namely, KGI Securities analyst Ming-Chi Kuo said while the so-called "iPhone 8" will indeed have a 5.8-inch display, the primary area will actually be 5.15 inches, while the rest of the space will be reserved for a wide row of virtual buttons. Kuo also said the device's physical dimensions will likely be similar to a 4.7-inch iPhone.

Given the size variation between the OLED panel, display area, and physical dimensions rumored, it remains unclear if Apple will officially categorize the "iPhone 8" as 5.1 inches, 5.2 inches, 5.8 inches, or a different size.

Apple is expected to remove the Home button to make room for the larger display without significantly increasing the device's overall footprint. The bezels surrounding the display are also expected to be removed, although a very slim top bezel could remain to house the front-facing camera and earpiece cutout.

While some reports have suggested Touch ID may be entirely replaced with biometric technologies such as iris or facial recognition or even ultrasound, Apple has filed a patent for a fingerprint sensor embedded underneath a touchscreen. Apple also has a patent for integrating the ambient light sensor into the display.

The much-rumored 5.8-inch iPhone, which has also been coined the "iPhone Pro" or "iPhone X" in honor of the smartphone's tenth anniversary this year, could cost upwards of $1,000 in the United States. It is expected to be announced in September alongside updated 4.7-inch and 5.5-inch models.

Tags: Nikkei, OLED
Related Forum: iPhone

Apple today announced that its second retail store in the German city of Cologne will open later this month. The address of the brick-and-mortar store is Schildergasse 1-9, which sits on one of the busiest shopping streets in Europe. Doors open on March 25.

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The announcement confirms long-held rumors that Apple has been planning a second store in the city. Evidence surfaced in January that it was putting the finishing touches to a store at the sought-after retail location, which was previously occupied by European clothing brand Pohland. Local blog Apfelpage reports that Apple is already in the process of transferring some of its Rhein Center store staff to the new location.

Schildergasse
The street of Schildergasse has a Roman history and derives its name from schild, (meaning shield), because artists who lived there in the Middle Ages were known for their paintings of coats of arms. Every hour, some 13,000 people pass through the street, which spans 500 meters from Hohe Straße on the Eastern End to Neumarkt on the Western End.

Apple is currently promoting Vantage Calendar as its Free App of the Week on the iOS App Store. Notable for its novel visual approach to calendar presentation, the app also features a number of lively design options for highlighting upcoming events in the user's schedule.

Central to Vantage is a 3D vertical timeline that users scroll up and down to move forwards and backwards through their calendar. Navigation is also mirrored by a horizontally scrolling strip across the top of the interface, which can be expanded to a monthly view with a single tap, or two taps for a more detailed view that fills the screen.

Vantage app 2
Adding an upcoming event is achieved by scrolling to the appropriate day and tapping the plus symbol, which causes an event card to expand fullscreen, where options exist to adjust the usual event options, as well as apply a color, sticker, and even a particular font to the event to make it more prominent in the timeline.

Vantage also includes a 2D horizontally scrolling hourly view of each day of the week, as well as a vertically scrolling flat panel view of the days ahead, both of which are accessible via a tab on the right of the main screen.

Vantage app 1
In addition, several different color themes can be found in the app's settings, which include a number of other visually impacting options.

Usually $3.99, Vantage Calendar is currently free on the App Store and is available to download for iPhone and iPad. [Direct Link]

For this week's giveaway, we've teamed up with Casetify to give MacRumors readers a chance to win an iPhone case, iPad case, and Apple Watch Band, all of which can be customized to each person's liking.

Casetify, for those unfamiliar with the site, offers a whole range of products that can be ordered in one of many artist-designed patterns or created using custom images. For this giveaway, we're offering a Wallet case for the iPhone, a Folio case for the iPad, and the Saffiano leather Apple Watch Band.

casetifyprizepack
The Wallet case, priced at $55 for the iPhone 7 and $60 for the iPhone 7 Plus, is made from Saffiano leather and features a protective cover that can be customized with a photo or design. It has two card slots for credit cards and an inner pocket for carrying cash and other essentials. There's also a spot for a SIM card and a SIM PIN for when traveling overseas.

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Casetify's Folio case, priced starting at $60, is available for the iPad mini, iPad Air 2, and 9.7-inch iPad Pro. Like the Wallet case for the iPhone, it is made from Saffiano leather and features a customizable cover. It offers full device protection while leaving all ports easily accessible, and inside, there's space for credit cards, passports, and other documents.

casetifyipad
The Saffiano Apple Watch Band, priced at $52, is one of Casetify's newest products. Available for 38 and 42mm Apple Watch models, the band can be purchased with lugs that match several different watch finishes and like all Casetify products, it can be customized with a user's own image or design. The band is scratch resistant, to keep it looking nice, and sweat resistant, so it can be worn even when working out.

casetifyapplewatch
We have three Casetify prize packs to give away. Users will be able to choose a Wallet case and a Folio case that fits their device, along with an Apple Watch band in the appropriate size. To enter to win, use the Rafflecopter widget below and enter an email address. Email addresses will be used solely for contact purposes to reach the winner and send the prize. You can earn additional entries by subscribing to our weekly newsletter, subscribing to our YouTube channel, following us on Twitter, or visiting the MacRumors Facebook page.

Due to the complexities of international laws regarding giveaways, only U.S. residents who are 18 years of age or older are eligible to enter. To offer feedback or get more information on the giveaway restrictions, please refer to our Site Feedback section, as that is where discussion of the rules will be redirected.

The contest will run from today (March 3) at 11:00 a.m. Pacific Time through 11:00 a.m. Pacific Time on March 10. The winners will be chosen randomly on March 10 and will be contacted by email. The winners will have 48 hours to respond and provide a shipping address before new winners are chosen.

Apple today continued on with its latest iPad Pro campaign, today sharing two new Twitter-based video ads highlighting features like the Apple Pencil, the built-in camera, and recording functions.

The first ad focuses on the note taking capabilities of the iPad Pro, explaining that students can take better notes with the Apple Pencil and even use the recording capabilities of the device to capture full lectures.


The second video points out that an iPad Pro can replace several existing desktop accessories, like a scanner, a pad of paper, and a laptop.


Like the rest of the videos in the new iPad Pro campaign, the two new spots use real tweets from real people, with each video focusing on a problem someone has tweeted about.

Apple has shared several videos in the campaign so far, focusing on features like LTE connectivity, speed, the Apple Pencil, apps like Microsoft Word, and more.

The ad series comes as Apple is rumored to be preparing to introduce an updated iPad Pro lineup, perhaps as early as March. A flagship 10.5-inch iPad Pro with an upgraded processor and edge-to-edge display is rumored to be in the works alongside refreshed 9.7, 12.9, and perhaps 7.9-inch tablets.

Related Roundup: iPad Pro
Buyer's Guide: iPad Pro (Buy Now)

Apple senior executive Eddy Cue, who oversees services such as iTunes and Apple Music, held discussions last week with Paramount Pictures and Sony Pictures, two of the biggest film studios in Hollywood, according to the New York Post, but the iPhone maker's exact ambitions in the content space are still uncertain.

directtv hardware
The report suggested Apple is looking for a "transformative acquisition" and "not just a deal to buy TV shows," while an unnamed source is quoted as vaguely saying Apple is "preparing something big."

Apple has so far only flirted with original content, which it plans to distribute through Apple Music starting later this year.

It acquired the rights to Carpool Karaoke, for example, the popular segment from The Late Late Show with James Corden, which it plans to reboot as a series of sixteen half-hour episodes on Apple Music. The trailer for the show revealed it has a similar format of celebrity pairings singing along while driving.

Likewise, Apple's upcoming reality TV series Planet of the Apps will be released on a weekly basis in the Spring. On the show, hosted by Beats 1 radio host Zane Lowe, app developers compete for venture capital while receiving mentorship from influencers Gary Vaynerchuk, Gwyneth Paltrow, Jessica Alba, and will.i.am.

Apple has sent mixed signals to Hollywood about its interest in original programming over the past few years, according to The Information.

Last year, it said Apple has met with film studios and producers about developing original TV shows to offer exclusively on iTunes, but Cue later said Apple is "not in the business of trying to create TV shows." Instead, he said Apple is willing to offer producers suggestions and guidance where possible.

We're not in the business of trying to create TV shows. If we see it being complementary to the things we're doing at Apple Music or if we see it being something that's innovative on our platform, we may help them and guide them and make suggestions. But we're not trying to compete with Netflix or compete with Comcast.

The report added that Apple is not interested in getting into expensive bidding wars over content with rivals such as Netflix and Amazon.

The Wall Street Journal recently said Apple plans to "build a significant new business in original television shows and movies," which it compared to the likes of HBO's Westworld and Netflix's Stranger Things. It agreed that Apple is not looking to compete with Netflix, but rather promote Apple Music.

"In terms of original content, we've put our toe in the water doing some original content for Apple Music, and that will be rolling out throughout the year," said Tim Cook, Apple's CEO, on a conference call following the company's most recent earnings results. "We're learning from that and we'll go from there."

Reports outlining Apple's interest in original content have gained momentum over the past few years alongside the iPhone maker's much rumored but since shelved plans for a streaming TV service in the United States.

Apple has uploaded a pair of new Apple Music ads called "Best British Male" and "Best British Female" to its YouTube channel in the United Kingdom. The 30-second spots, narrated by Beats 1 radio host Julie Adenuga, were aired during The BRIT Awards for pop music in the United Kingdom on February 22.



The ads are in line with a report that said Apple is shifting its focus towards regional marketing campaigns. Apple Music has over 20 million subscribers, which still trails market leader Spotify, which yesterday revealed it has 50 million paying subscribers. Apple Music launched around the world in June 2015.

After a period of testing earlier in the year, Facebook recently began rolling out a new tourism feature called "City Guides" to its iOS app for a number of users (via The Next Web). Located in the Explore tab of the app -- similar to the recently expanded Weather feature -- City Guides presents users with a list of cities visited by their friends and provides recommendations on places to eat, visit, and stay on a future trip.

After tapping on a city, the app provides a list of friends who have been to the location along with the places they checked into while they were there. So if you're looking for restaurant or hotel suggestions, it's easy to bookmark the hotspots right in the app and message a friend to see what they think about it. Further down the page is a "Places The Locals Go" section that lists popular spots based on each location's Facebook page rating.

facebook city guides
City Guides also provide insight into upcoming events in each city to help plan a trip, as well as giving tourists a scrollable list of popular attractions to stop by when they arrive. Users will be able to jump into City Guides directly from the home screen as well, thanks to a redirection prompt placed under city check-in posts of their friends and family.

While Facebook is dedicated to bolstering its video content across many devices, the company is consistently adding minor updates like City Guides to its mobile app, even introducing a way for users to apply for a job without leaving Facebook.

The City Guides feature is said to be available for a small group of users at first before a wider rollout. Facebook is available on the iOS App Store for free. [Direct Link]

Use of iPads and MacBooks in U.S. schools hit a new low last year, with Apple struggling to make further inroads into the education sector, according to new figures (via The New York Times).

According to research company Futuresource Consulting, in 2016 the number of devices in American classrooms that run iOS and macOS fell to third place behind both Google-powered laptops and Windows devices.

2017 03 K 12 Qtr4 Education Press Chart
Out of 12.6 million mobile devices shipped to primary and secondary schools in the U.S., Chromebooks accounted for 58 percent of the market, up from 50 percent in 2015. Meanwhile, school shipments of iPads and Mac laptops fell to 19 percent, from about 25 percent, over the same period, while Microsoft Windows laptops and tablets stayed relatively stable at about 22 percent.

At an operating system level, Chromebooks continue to gain market share, reaching 58% in 2016, up from 50% in 2015. The strong combination of affordable devices, productivity tools via G-Suite, easy integration with third party platforms/tools, task management/distribution via Google Classroom and easy device management remains extremely popular with US teachers and IT buyers alike. The rise of Chromebooks has also set new industry benchmarks with regards to average device pricing, with prices reaching as low as $120 on certain projects.

Apple attempted to outmaneuver its education rivals in 2016, announcing its Classroom app, Swift Playgrounds, and a number of other major education-focused feature updates in iOS 9.3, including the ability to share iPads. Microsoft also made significant developments in 2016, including the launch of Microsoft Classroom, 'School Data sSync', and several integrations with popular third party solutions.

This surge in competition has dented Apple's education revenue stream, according to research firm IDC. Of the $7.35 billion that schools, colleges and universities spent on mobile and desktop computers in 2016, sales of Apple devices fell to $2.8 billion, down from $3.2 billion in 2015.

Apple's iPad first lost its lead over Google's line of Chromebook laptops in 2014. Analysts at the time said the swing in fortunes for Google's Chromebooks could be attributed to their low cost, which starts at $199 for some models.

"At the end of the day, I can get three Chromebooks for each of the Mac devices I would have purchased," said Steve Splichal, the superintendent of Eudora Public Schools, speaking to The New York Times. He added that Eudora students continued to use MacBooks for certain creative courses and that first graders and younger students still used iPads.

Apple CEO Tim Cook has previously made light of Chromebooks' increased popularity in the classroom by calling them "test machines", referring to schools' need for cheap devices for mass computerized testing purposes.

However, Cupertino is not interested in advancing testing. Cook said in 2015 that Apple is interested in "helping students learn and teachers teach, but tests, no."

Apple is set to feature its own in-house developed integrated fingerprint ID technology in the OLED version of its next iPhone, according to a new report out on Friday.

Apple's upcoming "iPhone 8" is expected to feature a virtual home button embedded in the display, but questions persist over the role of Touch ID in such a radical redesign, as conflicting reports from analysts, rumors of biometric alternatives, and Apple patents abound.

iphone 8 concept moe
Today, DigiTimes cited industry sources claiming that an Apple-designed "built-in fingerprint sensor device" is indeed on the way, and will replace the traditional capacitive touch technology known as Touch ID.

Apple has selected neither Synaptics' Natural ID touch fingerprint sensor nor Qualcomm's Sense ID fingerprint technology for its new OLED iPhones, and decided to use its own Authentec algorithm combined with Privaris glass identification technology to redesign a new fingerprint ID solution, according to industry sources.

Apple's Touch ID fingerprint sensor technology originally came from AuthenTec, which Cupertino acquired in 2012, while the Privaris reference harks back to a patent portfolio Apple bought from the closed biometric security firm in June 2015 that included dozens of patents relating to fingerprint and touchscreen technology, including – in at least one example – the ability to use a touchscreen and fingerprint reader at the same time.

DigiTimes has sources within Apple's supply chain, but it has a mixed track record at reporting on Apple's unannounced product plans, so this latest report should be treated with caution. That said, additional claims made in the article potentially clarify mixed messages regarding production timelines for this year's iPhone line-up:

Apple's in-house developed fingerprint ID solution will be fabricated at TSMC's 12-inch line using 65nm process technology, said the sources, adding that production for the new OLED iPhone is unlikely to start until September due to the redesigned fingerprint ID solution.

Information gathered previously by other sources from the supply chain suggested that Apple plans to ramp up iPhone 8 production in June, because that would allow Apple to work out any manufacturing issues in the design and lead to better supply in preparation for a September launch.

However, according to DigiTimes' sources, Apple will enter volume production in July only for "two other new iPhones, which will retain LCD for their displays" – suggesting reports of an early summer ramp-up relate exclusively to the two "S" cycle iPhones that Apple is also rumored to be launching this year. What that could mean for the fate of the "iPhone 8" remains unclear, but not starting production until September would leave supplies limited for a fall launch.

Finally, the report goes on to claim that the tenth-anniversary edition iPhone will use "biometric authentication systems such as ultrasound", adding to the possible mix of facial recognition and iris scanning technologies also rumored to be in the works. Apart from the edge-to-edge display supplied by Samsung, other features more widely expected for the "iPhone 8" include some form of wireless charging and a glass body.

Related Forum: iPhone