MacRumors

The latest numbers from market research firm IDC reveal Apple Watch shipments totaled an estimated 1.1 million units in the third quarter, reflecting a three-month period between July and September, a sharp 71.6% decline compared to an estimated 3.9 million Apple Watch shipments last summer.

The decline can be at least partially attributed to the lack of an Apple Watch refresh until the final two weeks of the quarter, when the Apple Watch Series 2 and slightly updated first-generation models launched. The overall smartwatch market also declined an estimated 51.6% in the third quarter.

Apple still maintained its position as the overall leader of the worldwide smartwatch market with an estimated 41.3% market share, despite posting the second largest year-over-year decline among the leading vendors. Garmin finished in second with an estimated 20.5% market share following strong 342.2% growth.

Garmin's growing list of ConnectIQ-enabled smartwatches and the new fenix Chronos allowed it to leapfrog Samsung, which captured only 14.4% market share based on an estimated 400,000 smartwatch shipments, according to IDC. Lenovo and Pebble rounded off the top five with an estimated 100,000 shipments respectively.

Apple does not disclose Watch sales in its quarterly earning results, instead grouping the device under its "Other Products" category alongside the likes of iPods, Apple TVs, Beats, and accessories. The focus will now shift to the more important fourth quarter, encompassing the busy holiday shopping season.

On Sunday, Apple's original iPod celebrated the 15th anniversary of its launch on October 23, 2001. The reveal of the iPod by former Apple CEO Steve Jobs in 2001 was preceded by the usual breadcrumb trail of mystery, rumors, and leaks, with most reports pointing to a new "breakthrough digital device" coming from the company later in the month. Apple even hinted itself that "it's not a Mac."

Some speculation went against rumors that the device would be an MP3 player, even suggesting it could be "something more sophisticated such as a component for a home digital stereo system." Still, most reports pointed toward the impending launch of the "iPod," a device that would allow customers to ditch their cumbersome CD players and listen to thousands of songs from one device in their pocket.

In the official keynote address, Jobs referred to the Mac as the focal point of the Apple customer's digital lifestyle, with the new iPod device as the ultra-portable, music-enabled addition to that lifestyle. The iPod launched for $399 with a 5GB hard drive that could hold up to 1,000 songs, a 10-hour battery life, a black and white LCD screen, came equipped with FireWire to enable a connection between it and iTunes on a Mac, and was the size of a deck of cards (2.4" wide, 4" tall, 3/4" thick).

A few individuals who were part of the iPod's launch looked back at the device over the weekend, although Apple itself remained silent on the topic. In the first official promotional video for the iPod, a collection of Apple executives and musicians -- including Phil Schiller, Jony Ive, and Moby -- are seen discussing the creation and impact of the device. Speaking with Entertainment Weekly, Moby remembers "how magical it was," and remarks on how much has changed with the iPod, and its successor in the iPhone, in 15 years.

“It’s a little disconcerting when I look back at the past, but the past still sounds like the future,” Moby says. “I remember when 2002 seemed like an unimaginably far time — like, really far away. Now it’s like a distant past.”

Technology is, obviously, the perfect physical encapsulation of this: “Remember those multicolored clamshell laptops that Apple had?” he says. “Now they seem old and clunky, like a weird pair of sneakers. But at the time, they just represented the future. The same thing with the iPod, at the time it was so futuristic, and now it just seems like an adorable relic.”

The first alternative iPod lineup, dubbed the iPod mini, debuted in 2004, followed by the iPod nano and iPod shuffle in 2005. The iPod touch was eventually introduced as a non-cellular counterpart to the company's iPhone, and became one of the longest-lasting iPod lines to date (six generations), tied with the classic line, but behind the iPod nano (seven generations).

In 2016, Apple still manufactures and sells the iPod touch, iPod nano, and iPod shuffle, but the three devices have long been removed from the main toolbar navigation on its website, and are now located under "Music." The three current iPods on sale bear little resemblance to the original device's famous click wheel interface, which was mechanical in the first generation and touch-sensitive in subsequent lines. The last iPod with a click wheel, the iPod Classic, was discontinued by Apple in 2014 and marked the sixth generation of the device.

The iPod began Apple's quest to make music a mainstay in its customers' lives by finding a seamless and effortless way for songs to be carried around, in opposition to the size of CD players and the general confusion at the time over how other MP3 players worked. Today, music is a bigger part of Apple than ever, with Apple Music slowly growing in subscribers and the iPhone now essentially the modern version of the original 5GB iPod from fifteen years ago.

This week at a Mac-focused event, it's also expected that the company will debut the wireless "AirPods." The Bluetooth device will be the newest implementation of its ubiquitous headphone line, which began alongside the iPod in 2001.

KGI Securities analyst Ming-Chi Kuo has released a new research report outlining his expectations for next Thursday's "Hello Again" event where Apple is expected to make a number of Mac-related announcements.

In line with long-standing rumors, Kuo believes the highlight of the event will be a redesigned MacBook Pro in both 13-inch and 15-inch sizes, adopting an OLED touch bar and Touch ID sensor, USB-C, Thunderbolt 3, and the same butterfly keyboard design introduced on the MacBook in 2015. Kuo also adds several new tidbits to the rumor mix:

Our new predictions also include: (1) Intel’s (US) Skylake processor; (2) the same panel resolution but better display quality and energy efficiency thanks to an oxide panel; (3) a new option of 2TB SSD storage capacity; (4) adoption of a similar processor as Apple Watch to control the OLED touch bar more energy-efficiently in the new MacBook Pro models; and (5) a Type-C & MagSafe-like adapter rolled out by Apple or a third-party supplier, given positive reviews for the MagSafe charging design.

Beyond the MacBook Pro, Kuo says Apple will also be introducing a "13-inch MacBook," a claim he has shared previously. Rather than being a slightly larger version of the current 12-inch MacBook, however, this is likely to be a MacBook Air, which would align with other rumors claiming that only the 13-inch MacBook Air will be seeing an update with new USB-C ports.

On the desktop side, rumors have indicated that Apple is working on updated iMac models with discrete AMD graphics options, as well as a new standalone external 5K display, but Kuo says those products will not be ready until the first half of next year. It is still possible, however, that Apple could announce them at next week's event.

We also expect Apple to launch new iMacs (21.5-inch and 27-inch) and Cinema Display (27-inch) in mid- 1H17. We cannot say for certain whether Apple will announce the new iMacs and Cinema Display on October 27 as the shipping schedule is not imminent.

Apple's event is being held at the company's Cupertino campus and kicks off at 10:00 AM Pacific Time on Thursday. MacRumors will have full coverage both here on the site and on our @MacRumorsLive Twitter account, and Apple will be offering a live video stream of the event.

Amid rumors suggesting AT&T is considering purchasing Time Warner, the parent company of networks like CNN and HBO, The Wall Street Journal says Apple is keeping a close eye on the situation as it would have a major impact on the television industry and could potentially impact future television deals Apple might make with the two companies.

Apple at one time was reportedly in talks with Time Warner about a potential streaming television deal and has been rumored to have been interested in purchasing Time Warner assets at one time, but negotiations stalled and the two companies are no longer holding talks.

Apple Inc. a few months ago approached Time Warner Inc. about pursuing a combination, but the discussions didn't progress beyond a preliminary stage and none are currently under way, people familiar with the matter said Friday. [...]

From Apple's end, executives under Chief Executive Tim Cook were involved in the earlier talks, and now Apple is monitoring the current situation, one of the people said

Time Warner owns a huge number of assets that could have serve as the foundation of a streaming television service should Apple have struck a deal with the company. Networks like CNN, HBO, TBS, TNT, NBA TV, Cartoon Network, and Warner Bros. are all under Time Warner's umbrella, but with AT&T and Time Warner in "advanced talks" it seems unlikely Apple will do more than "monitor" the situation.

A deal between AT&T and Time Warner could be finalized as early as this weekend, but The Wall Street Journal suggests "a host of other contenders" could offer deals for Time Warner, putting an end to the AT&T acquisition.

Last year, Apple was pursuing a streaming television service that would allow it to offer a skinny bundle of channels from popular networks and cable companies for approximately $40 per month, but it wasn't able to establish the necessary deals and shelved its plans.

Apple is instead leveraging the Apple TV set-top box as a platform that allows cable companies and other content providers to offer television shows and apps through an Apple-designed interface and user experience.

Just this week, Apple iTunes chief Eddy Cue said that television "needs to be reinvented" and called existing television interfaces "pretty brain dead."

Following their addition to Apple.com in the United States last month, Sonos speakers can now be purchased from Apple's website in several other countries.

Sonos Wi-Fi-connected PLAY:1 and PLAY:5 speakers are now available on Apple's online store in Australia, Belgium, Canada, France, Germany, Italy, the Netherlands, Spain, Sweden, Switzerland, and the United Kingdom.

Prices are set at $249 and $649 in Canada, $299 and $749 in Australia, £169 and £429 in the United Kingdom, and €229 and €579 in many other European countries. Prices may vary based on VAT and other regional taxes.

Apple is currently offering a free 3-month Apple Music gift card with the purchase of either speaker. The promotion is valid in the United States and all of the other aforementioned countries and runs until December 31.

Sonos speakers are also available at 468 physical Apple retail stores in the United States, Australia, Belgium, Canada, France, Germany, Italy, the Netherlands, Spain, Sweden, Switzerland, and the United Kingdom. In-store purchases likewise qualify for the free 3-month Apple Music gift card.

AT&T is in "advanced talks" to acquire media company Time Warner, and a deal could be finalized as early as this weekend, according to The Wall Street Journal.

Bloomberg on Thursday said senior executives at AT&T and Time Warner met in recent weeks to discuss a possible merger, but it said the talks were informal at that stage.

The talks toward what likely would be a cash-and-stock deal have come together quickly, are fluid, and still could fall through, according the people familiar with the matter. An agreement also could be delayed, they said.

Time Warner CEO Jeffrey Bewkes has previously told investors he would entertain a sale of the media company, but only if it feels the price is right. In 2014, Bewkes and his board reportedly turned down an $85-a-share offer from 21st Century Fox, which valued Time Warner at more than $75 billion.

AT&T, looking to add more content and original programming, would gain a number of valuable assets from Time Warner, including CNN, HBO, TBS, TNT, NBA basketball, Cartoon Network and the Warner Bros. film and TV studio. Popular series airing on those networks include, among others, Game of Thrones and Silicon Valley.

New York Post sources said Apple was a possible suitor to purchase Time Warner earlier this year, which Financial Times later said was an idea proposed by Apple's services chief Eddy Cue. The discussions reportedly never progressed beyond the preliminary stage, however, and did not involve Apple CEO Tim Cook or Bewkes.

An acquisition would have provided Apple with content for its much-rumored streaming TV service, which it has reportedly placed on hold due to difficulties in negotiating deals. It was reported the Netflix-like service would have offered a skinny bundle of channels, including ABC, CBS, and FOX, as part of a monthly subscription.

An AT&T-Time Warner acquisition would likely be closely examined by federal regulators.

Update: AT&T has officially purchased Time Warner for $85.4 billion.

Originally opened in 2015 as a high-end location for users to browse various models of the Apple Watch, particularly the gold Apple Watch Edition, Mac4Ever is now reporting that Apple will close its location in Galeries Lafayette effective January 2017. A number of upscale department stores launched Apple Watch pop up shops when the original wearable device debuted in 2015, including Galeries Lafayette in Paris, Selfridges in London, and Isetan in Tokyo.

Today's report cites a lack of sales at the Apple Watch-centric shop, along with an apparent reduction of employees over the past few months that had been in preparation for its January closure. The remaining employees will be given jobs at Apple retail stores around Paris once the pop up shop officially closes, including Apple's future location in Saint Germain, expected to open by the end of the year. The status and potential closing dates of the other luxury Apple Watch shops was not confirmed.

The shops were some of the select few locations that users could browse and purchase the high-end Apple Watch Edition, which in Series 0 began at $10,000 and went up to over $17,000. The "shop-in-shops" were noted as being located in easily visible areas in each department store, nestled next to other high quality brand locations, and ensured that "customers looking to make major purchases" only received "the best service possible." These locations only handled Apple Watch viewing and sales, however, with customers getting directed to other Apple retail stores for their support needs.

With Apple's shift to health and fitness over fashion and luxury in Apple Watch Series 2, it makes sense for Apple to eliminate its high-end pop up stores that were marketing mostly in the now-retired gold Apple Watch Edition models. With Series 2, Apple's new Edition device comes in white Ceramic and is noticeably cheaper, beginning at $1,250 for 38mm and rising to $1,300 for 42mm.

At the Jamf Nation User Conference yesterday, designed for IT management professionals, IBM VP of Workplace as a Service Fletcher Previn talked about IBM's decision to start letting employees choose between Windows or Mac machines, the cost of PCs vs. Macs, and the resulting changes to the company.

IBM began adopting Macs for its employees in mid-2015, quickly becoming one of Apple's largest corporate customers. In the first year, IBM deployed approximately 30,000 Macs, and with employees have continuing to choose Macs over PCs, IBM now has 90,000 deployed Macs supported by five admins.

There were assumptions early on that Macs would be significantly more expensive than PCs, but over the last year, IBM has found that it's actually PCs that are more expensive. Over a four-year lifespan, Previn says IBM saves up to $543 per Mac compared to a PC.

But isn't it expensive, and doesn't it overload IT? No. IBM found that not only do PCs drive twice the amount of support calls, they're also three times more expensive. That's right, depending on the model, IBM is saving anywhere from $273 - $543 per Mac compared to a PC, over a four-year lifespan. "And this reflects the best pricing we've ever gotten from Microsoft," Previn said. Multiply that number by the 100,000+ Macs IBM expects to have deployed by the end of the year, and we're talking some serious savings.

At last year's Jamf conference, Previn made similar comments. At the time, it had been only months since IBM deployed the Macs, but already, IBM had been noticing savings because Macs required less management and setup efforts than PCs, despite costing more up front. "Every Mac that we buy is making and saving IBM money," Previn said last year, and at this year's conference, that remained true. "Every Mac we buy is in fact continuing to make and save IBM money," he reiterated.

Macs are continuing to grow in popularity with IBM employees, and 73 percent say they want their next machine to be a Mac. To keep up with demand, IBM is deploying 1,300 new Macs each week, using Jamf and Apple's Device Enrollment Program to get new users set up quickly.

Employees receive a consumer experience from the moment they receive their Mac, which continues with a Workstation Asset Management Tool and a re-designed intranet, providing employees with an Apple-like, self-help experience. Not only do these additions drive self-sufficiency among employees, but they also help create confidence with the product.

Along with IBM's success, the Jamf conference also highlighted the use of Apple products in schools and in healthcare. In La Crosse, Wisconsin, students across 11 elementary schools, six middle schools, and four high schools successfully use iPads and MacBooks in the classroom to meet unique learning needs.

At the upcoming Jacobs Medical Center at the University of California, San Diego, iPads and Apple TVs will be deployed in 245 patient rooms to make it easier for patients to access their medical records, get medication reminders, and control lights, blinds, and room temperature.

Apple iTunes chief Eddy Cue today sat down with HBO CEO Richard Plepler for a joint interview during Vanity Fair's New Establishment Summit in San Francisco, where both spoke passionately about the television industry, the partnership between Apple and HBO, and how TV will improve in the future.

According to Eddy Cue, television "needs to be reinvented" because of confusing, hard to navigate interfaces. "You live with a glorified VCR," he said. "You're still setting things to record. There are 900 channels, but there's nothing to watch." He went on to say that there's incredible stuff to watch, but the interface makes it impossible to find content. "The problem is the interface," he said. "The ways you interface with it are pretty brain dead."

Because Apple has been unable to negotiate the deals it needs to create its own streaming television service, the company has taken another approach to revolutionizing the television experience, through the Apple TV. The Apple TV, with a full App Store, now serves as a platform that allows content providers to offer content while Apple exercises greater control over the interface.

Apple has been aiming to improve the way we interact with the television through features like Siri, universal search, and live tune-in, which allow users to conduct voice searches, find content across multiple apps, and play live content automatically without needing to search through a directory, all of which Cue alluded to in the interview.

Using HBO Now as an example, Cue said it's representative of a much better television service with an easier to navigate interface than what he sees on his cable box or satellite.

Cue believes that television will continue to improve gradually, getting better each year as restrictions relax and content providers become more comfortable with emerging technology. "It's moving rapidly," he said. "Look, it's gonna get better every year."

On competition, he said Apple can compete with companies like Netflix, Amazon, and Spotify but "still be together" because all of those services are on Apple's platform. Cue says Apple's platform will win if the company gives customers the best way to pay for and access content, even content coming from direct competitors.

On Apple's partnership with HBO, Cue said that though HBO has more than 1 million subscribers on Apple devices, the relationship between the two companies "at the beginning" and will continue. Both Cue and Plepler offered high praise for one another and said they have a strong partnership. Cue said he loves working with Plepler because he "cares about making the best stuff," while Plepler said Cue offers solid counsel and is easy to work with.

I said to him 'look, our natural DNA is not tech - it's content. We have a long learning curve and we could use your counsel and input.' They gave us great input and counsel. I call them for counsel all the time, so it's been a great partnership. [...]

They're a pleasure to do business with. I'll never forget that any time the two of us got on the phone when there was an impasse, we solved it together in 10 minutes. That's rare.

Despite Plepler's praise, Eddy Cue's "hard-nosed" negotiating tactics are said to be one of the reasons why Apple has not been able to establish a stronger foothold in the television industry with its own streaming service. Cue and Apple refuse to settle with content providers for less than what Apple wants, which led to Apple walking away from its latest streaming television plans after networks refused to unbundle channels and demanded higher prices than the company was willing to pay.

Apple's focus is now on the Apple TV set-top box and on serving as an intermediary between people and content, but the company is also making some investments in original television programming.

With the iPhone 7 and the iPhone 7 Plus, Apple elected to use LTE modems from two different sources, Qualcomm and Intel. The A1778 and A1784 iPhone models use a GSM-only Intel XMM7360 modem while the A1660 and 1661 iPhone models use a GSM/CDMA-compatible Qualcomm MDM9645M modem.

Apple's decision has already caused some disappointment among customers because the GSM-only Intel modem is not compatible with as many carrier networks as the GSM/CDMA Qualcomm modem, and now independent testing conducted by Cellular Insights suggests there are some significant performance differences between the two modems, with the Qualcomm modem outperforming the Intel modem.

Using an R&S TS7124 RF Shielded Box, two R&S CMW500, one R&S CMWC controller, and four Vivaldi antennas, Cellular Insights created a setup to simulate LTE performance at different distances from a cellular tower using two iPhone 7 Plus devices, one with an Intel modem and one with a Qualcomm modem.

The goal of the test was to measure the highest achievable LTE throughput starting at a Reference Signal Received Quality of -85dBm (a strong signal) and gradually reducing the power level to simulate moving away from a cellular tower where signal is weaker. Three LTE bands were tested: Band 12, Band 4 (the most common band in North America), and Band 7.

In all three tests, both the iPhone 7 Plus models offered similar performance in ideal conditions, but as power levels decreased, Cellular Insights saw "unexplainable sharp dips in performance" in the Intel modem, finding a gap "north of 30%" in favor of the Qualcomm iPhone 7 Plus. In the charts, the Qualcomm modem maintains noticeably higher throughput speeds than the Intel modem as signal strength decreases.

In real world conditions, this would suggest the Qualcomm modem does better in areas where the cellular connection is weak, with faster throughput speeds. Cellular Insights describes the Band 12 test below:

Both iPhone 7 Plus variants perform similarly in ideal conditions. At -96dBm the Intel variant needed to have Transport Block Size adjusted as BLER well exceeded the 2% threshold. At -105dBm the gap widened to 20%, and at -108dBm to a whopping 75%. As a result of such a huge performance delta between the Intel and Qualcomm powered devices, we purchased another A1784 (AT&T) iPhone 7 Plus, in order to eliminate any possibility of a faulty device. The end result was virtually identical. [...]

At -121dBm, the Intel variant performed more in line with its Qualcomm counterpart. Overall, the average performance delta between the two is in the 30% range in favor of the Qualcomm

Cellular Insights also created a chart that compares the edge of cell performance of several different smartphones. The increasing numbers on the X-axis below represent increasingly poor signal strength, while on the Y-axis, a higher throughput number indicates better performance. The iPhone 7 Plus with an Intel modem demonstrates the poorest performance of all phones tested.

According to Cellular Insights, in every single test, the iPhone 7 Plus with a Qualcomm modem "had a significant performance edge" over the iPhone 7 Plus with an Intel modem.

For more information on the testing methodology and greater technical detail on the results, make sure to check out Cellular Insights' full comparison article.