NFL

YouTube has won the rights to the NFL Sunday Ticket after negotiations and a deal between the NFL and Apple failed to fully materialize, Google and the NFL announced today. According to a report by The Wall Street Journal, YouTube will pay roughly $2 billion a year to secure the rights to the NFL Sunday Ticket franchise as part of its YouTube TV service. NFL Sunday Ticket is a package that...

Apple has quit negotiations for the NFL Sunday Ticket package after having once been regarded as the frontrunner for the streaming rights, claims a new report. According to Dylan Byers at Puck News, Apple has backed out of negotiations because it no longer sees the deal as worthwhile given the limitations that would be placed on it. Rumors have suggested for months that Apple would be...

Apple has yet to solidify a deal for the NFL Sunday Ticket package and talks could expand into 2023, according to a new report from Sportico (via The Verge). NFL Commissioner Roger Goodell said on Wednesday that the negotiations for Sunday Ticket have reached a "very critical point," with Apple the apparent frontrunner for the rights. The NFL had originally planned to establish a deal in the ...

Apple is rumored to be a frontrunner for streaming rights to the NFL Sunday Ticket package, but CNBC today reported that "existing restrictions around Sunday Ticket have slowed negotiations between Apple and the NFL in recent months." The report claims that Apple is not interested in "simply acting as a conduit for broadcasting games" and instead is seeking more comprehensive partnerships...

The National Football League today announced a new partnership with Apple Music for the Super Bowl Halftime Show. The multi-year partnership will see ‌Apple Music‌ replacing Pepsi as the primary sponsor for the show, with ‌Apple Music‌ offering "exclusive details and sneak peeks" leading up to the shows. "We are proud to welcome Apple Music to the NFL family as our new partner for the iconic...

Rumors have been circulating about Apple bidding on the massive NFL Sunday Ticket package for out-of-market games, with a report just a few weeks ago stating that Apple, Amazon, and Disney were all in the running. According to Dylan Byers at Puck News, Apple is now regarded as the "most likely winner" as Disney has dropped out of the bidding that could approach $3 billion per year.As I...

Apple, Disney, and Amazon all submitted bids for the National Football League's out-of-market Sunday Ticket package "weeks ago" and are waiting to see who wins streaming rights to the package, according to CNBC's Alex Sherman and Jessica Golden. "The NFL continues to be in discussion with all three bidders as it decides which partner it will choose," the report claims, despite an earlier...

Back in July, rumors suggested that Apple was pursuing streaming rights for the National Football League's "Sunday Ticket" package, and as of this week, there is a report suggesting that the deal could already be done. NFL Sunday Ticket has been described as "Apple's to lose" by Matthew Belloni of Puck News in a report that's been making the rounds today. In fact, he says that the deal is...

Apple is interested in streaming rights for the National Football League's "Sunday Ticket" package, reports The Information. Apple has had discussions with NFL executives, but the NFL is also speaking with TV networks and other tech firms as well. Sunday Ticket streaming content currently airs on DirecTV, but it is up for auction and should Apple acquire the rights, out-of-market fans will...

CBS today announced plans to offer "unprecedented access" to Super Bowl LIII, offering streaming access to the game online at CBSSports.com and the CBS Sports app with no authentication required. The expanded access comes as part of a new agreement with the NFL that was announced earlier this year. CBS plans to offer streaming coverage from the CBS Sports app and website on connected TV...

CBS and the NFL today announced an extended streaming agreement that will see all NFL on CBS games available on the CBS All Access streaming video service through 2022. The entire 2018 NFL on CBS season will be available to all CBS All Access subscribers, on set-top boxes and, for the first time, mobile devices. That means customers who subscribe to CBS All Access can watch NFL games on...

Verizon and the NFL this morning announced that the carrier will no longer be the exclusive home for mobile streaming of NFL games in the United States, with anyone able to stream the games to their smartphone "regardless of mobile network" beginning next year. The announcement comes within a new five-year deal struck between the two companies, which will see Verizon pay around $2 billion...

Amazon has won the rights to broadcast 10 National Football League Thursday night games live online this season, as part of its video content strategy exclusive to Prime subscription members. The company paid $50 million for the one-year deal, according to Bloomberg, taking over from a similar agreement Twitter had last year that saw the social media service sprout an Apple TV app for users to ...

Apple has hired Cynthia Hogan, a top lobbyist for the National Football League, as vice president for public policy and government affairs for the Americas, reports Politico. She will head the company's Washington D.C. office starting April 29 and report to Apple's environmental, policy, and social initiatives chief Lisa Jackson."Cynthia’s intellect and judgment have consistently distinguished...

Apple has decided it won't bid on the digital rights to stream the NFL's "Thursday Night Football" package next season, according to Re/code. The streaming rights to the NFL's Thursday evening games could have helped set the Apple TV apart from competing streaming boxes, but Apple reportedly felt the package "isn't enough to pull that off." Amazon, Facebook, Verizon, and Yahoo remain...

Apple was conspicuously absent from commercial slots aired during the television broadcast of yesterday's Super Bowl 50, but that didn't stop some of its products from popping up in ads for other companies' wares (via AppleInsider). In TV spots aired during the National Football League's biggest game, a shout-out for Apple Music featured at the end of T-Mobile's ad, which promoted the network...

The National Football League is in talks with technology companies like Apple and Google as the NFL seeks out a partner for three London games that it plans to stream next season, reports Reuters. Apple is said to have expressed interest in purchasing the rights to conduct the stream, perhaps in an effort to secure the games for the Apple TV. In December, news leaked suggesting Apple and other ...

The NFL has solicited Apple and other digital companies, including Amazon, Google and Yahoo, about streaming the full "Thursday Night Football" schedule online on a non-exclusive basis next season, according to SportsBusiness Daily. The league also sent bidding proposals to CBS, ESPN, Fox, NBC and Turner Sports for traditional TV rights to the "Thursday Night Football" package, which is...

CBS Sports this week announced it will expand its streaming NFL coverage on the Apple TV, with plans to stream two regular season games, four playoff games, and Super Bowl 50. The games will be available on laptops, computers, and tablets via CBSSports.com, in addition to being available on connected television devices like the Apple TV, Roku, Xbox One, and Chromecast. Games will be streamed...

The Apple TV's existing NFL Now channel was today revamped, changing the name to "NFL" and adding support for Game Pass subscriptions. Through the updated channel, NFL fans who have a Game Pass subscription can watch on-demand NFL games and live out-of-market preseason games on the Apple TV for the first time. In late July, the NFL did away with its existing NFL Game Rewind program, which...