Apple devices and services continue to be the most popular options among teenagers in the United States, according to new data shared today by investment firm Piper Sandler in its biannual teen survey.
87 percent of teenagers surveyed own an iPhone, according to the results, and 88 percent of teens expect an iPhone to be their next phone. Over the course of the last 10 years, iPhone ownership among teens has more than doubled. Back in 2012, 40 percent of U.S. teens owned an iPhone, for example.
Piper Sandler suggests that high iPhone usage among teens bodes well for Apple's service products as well as continued product cycle refreshes.
We believe the elevated penetration and intention are important given the mature premium smartphone market. Additionally, these trends are encouraging as the company continues to introduce new iPhones, which could provide a significant product cycle refresh. We think these positive trends can also be a catalyst for further services growth as well, as the install base for Apple hardware continues to grow.
The Apple Watch is less popular, with just 31 percent of teens owning Apple's wristworn device, but the Apple Watch is by far the most popular smart watch among teens. 36.8 percent of teens reported owning a smart watch, so just 5.8 percent own smart watch that isn't an Apple Watch.
Piper Sandler has been hosting these teen surveys for more than a decade. For the most recent release, 14,500 teens with an average age of 15.8 were surveyed across 47 states.
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model.
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MacRumors...
Wednesday June 25, 2025 2:08 pm PDT by Joe Rossignol
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services.
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Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are less than three months away, and there are plenty of rumors about the devices.
Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year.
Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo.
In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are around three months away, and there are plenty of rumors about the devices.
Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year.
Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.