Students pursuing higher education prefer to use Macs over PCs, according to new data shared today by Apple device management company Jamf.
71 percent of students surveyed said they would either use a Mac or prefer to use a Mac if cost were not a consideration. At the current time, of those students, 40 percent use a Mac and 60 percent use a PC. 51 percent of current PC users would rather be using a Mac.
70 percent of students surveyed said they would choose or stay with an organization that offered a choice between Mac and PC. 78 percent of students said that it's important for employers to offer their employees a choice between PC and Mac.
Students who said they preferred Mac over PCs offered up several different reasons. 59 percent cited ease of use, 57 percent cited durability, and 49 cited synchronization over other devices. 64 percent said they "like the brand," while 60 percent preferred the style and design of the Mac.
Among those who said they preferred PCs, the only dominant factor in the decision was price.
43 percent of students using a PC said that the Mac provides the greatest value despite its higher price point, while 80 percent of Mac users said that the Mac offers a better value. 83 percent of students currently using a Mac said they want to continue using Macs in their workplaces.
"Employers are looking for top talent in a competitive job market. Providing workers with the tools they know and love is a key way to attract, retain and empower them to be their most productive," said Dean Hager, CEO, Jamf. "The next generation of job seekers wants their tech to just work so that they can focus on their job. They see Mac as more modern, intuitive and reliable - and would like to continue to use it as they launch their careers."
Jamf's survey, conducted by Vanson Bourne, is based on responses from 2,244 current college and university students across five countries.
Wednesday October 1, 2025 1:26 pm PDT by Joe Rossignol
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across Apple Music, Calendar, Photos, and Safari.
More features and changes will follow in future versions,...
Apple is entering its most significant leadership transition in more than a decade as multiple senior executives prepare to depart and CEO Tim Cook begins to shape the company's next generation of leaders, according to Bloomberg's Mark Gurman.
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Thursday October 2, 2025 7:26 am PDT by Joe Rossignol
Nearly two weeks after the iPhone 17 series launched, analysts at investment banking firm Morgan Stanley said demand for the devices has been "modestly stronger than we originally expected," based on a combination of extended shipping estimates on Apple's online store and information it gathered from Apple's supply chain.
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Saturday October 4, 2025 8:19 am PDT by Joe Rossignol
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Below, we have highlighted eight ...
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Transitioning from a tap to a slide gesture to...
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A new iPad mini is "absolutely" on the way, according to Bloomberg's Mark Gurman. So what should we expect from the successor to the iPad mini 7 that Apple released a year ago?
Processor and Performance
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Users have loved the Mac for decades. I came to Apple because of the Mac, and I hope I won't have to leave because of the Mac. It's Apple that's turned it into a shadow of its former self, and still the Mac brand is persevering.
I hope there will be a reversal. But after years of fruitlessly waiting for Tim to deliver his fantastical "pipeline", the hope is gone dry. The only thing that keeps OSX alive in the minds of users is that despite their great strides, Windows is still a worse experience in comparison.
As it is, I cannot recommend in good conscience a Mac to anyone.
However, it is as I suspected: Brand cachet is no. 1
I don’t see how MacOS is superior, maybe in usability but that’s about it.
I am in Engineering and in my field Windows and Linux distros are the best options. I don’t know what the people in this survey study but I can’t use MacOS for all my professional needs.
If gaming is within your likes, you also need Windows.
It is the same when I read that “iPad” replaced their computer... what the F?... I love my iPad but it is miles away from replacing a computer, not even for web browsing.
