The latest data from market research firm IDC shows Samsung's share of the worldwide smartphone market dropped to 20% in the third quarter -- its lowest market share since recording 19.9% in the fourth quarter of 2014. IDC estimates Samsung shipped 72.5 million smartphones in the quarter, down 13.5% compared to the estimated 83.8 million smartphones it shipped in the year-ago period.
The decline can be at least partially attributed to Samsung's disastrous Galaxy Note7 recall in early September, although the impact of that move on the third quarter was limited to only a few weeks. Samsung's market share and financial results will likely suffer more greatly in the fourth quarter as the recall and subsequent discontinuation of the Galaxy Note7 weigh on the entire three-month period.
Apple finished runner-up to Samsung as usual with 45.5 million iPhones sold, down 5.3% versus the 48 million iPhones it sold in the same quarter last year. Apple's worldwide market share was 12.5%, down slightly from 13.4% in the year-ago quarter. Samsung's Galaxy Note7 recall could further boost sales of the already-popular iPhone 7 and iPhone 7 Plus heading into the holiday shopping season.
Higher than expected iPhone 7 Plus demand outstripped supply, which should be alleviated through the fourth quarter, helped by new features such as water resistance, faster processing, improved optics, and larger storage capacities. A new "jet black" color option has also proven popular with many carriers and retail partners are still showing the device on back order. IDC believes that the iPhone could witness greater success come next quarter as it stands to likely benefit from the Note 7 recall that took place earlier this month.
Chinese smartphone manufacturers Huawei, OPPO, and Vivo rounded out the top five vendors in the third quarter with 9.3%, 7%, and 5.8% market share respectively. Huawei in particular came within striking distance of Apple with an estimated 33.6 million Android-based handsets shipped in the quarter, including the flagship Huawei P9, representing 23% year-over-year growth.
The possibility of Chinese brands ever surpassing Apple or Samsung in smartphone shipments will greatly depend on their ability to enter the U.S. and European markets, where their presence is currently limited. All smartphone makers also have to deal with an increasingly saturated market that saw only 1% growth in the third quarter. Overall shipments rose totaled an estimated 362.9 million units.
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year.
In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states, Puerto Rico,...
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July.
Transparency
In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
Thursday July 10, 2025 4:54 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
Three out of four iPhone 17 models will feature more RAM than the equivalent iPhone 16 models, according to a new leak that aligns with previous rumors.
The all-new iPhone 17 Air, the iPhone 17 Pro, and the iPhone 17 Pro Max will each be equipped with 12GB of RAM, according to Fixed Focus Digital, an account with more than two million followers on Chinese social media platform Weibo. The...
Apple is expanding the ability to add an Apple Account Card to the Wallet app to more countries, according to backend Apple Pay changes.
With iOS 15.5, Apple updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID.
If you receive an Apple gift card, for example, it is added to an Apple Account that is also...
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year.
As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display
iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
The calendar has turned to July, meaning that 2025 is now more than half over. And while the summer months are often quiet for Apple, the company still has more than a dozen products coming later this year, according to rumors.
Below, we have outlined at least 15 new Apple products that are expected to launch later this year, along with key rumored features for each.
iPhone 17 Series
iPho...
I won't disparage against Samsung. It's an unfortunate situation and it only got worse After the replacements being banned by the FAA. In short, Samsung will rebound and consumers will won't abandon them. Samsung will bring a game changer Phone that will be successful.
Damage is done. Time to move on and make it right again. All in due time.
To all the Samsung haters, just remember that competition is a good thing, and there will be a "next time" at some time, and it might hit closer to home.
To all the Samsung haters, just remember that competition is a good thing, and there will be a "next time" at some time, and it might hit closer to home.
To all the Samsung haters, just remember that competition is a good thing, and there will be a "next time" at some time, and it might hit closer to home.
There's competition in other phones besides Samsung. When you put out a phone that endangers people's lives, you deserve all the bad press you get
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.