Apple Predicted to Beat Expectations in Third Quarter on Strong iPhone Sales and Growth in China

Less than one week before Apple's third quarter fiscal results are released on July 21 at 2:00 PM Pacific, multiple research firms and analysts have released earnings previews for the three-month period ending June 30. The consensus is that Apple will report another quarterly earnings beat based on stronger than expected iPhone sales and continued year-over-year growth in China.

iPhone 6 Side
Apple provided third quarter guidance of revenue between $46 billion and $48 billion, gross margin between 38.5% and 39.5%, operating expenses between $5.65 billion and $5.75 billion and other expenses of $350 million, while the consensus among analysts was an EPS of $1.79. Apple is expected to beat both that guidance, which is purposefully conservative, and street expectations.

Wall Street and Silicon Valley analyst Neil Cybart published his 3Q15 earnings preview on Above Avalon, predicting Apple earned $50.9 billion revenue, with a gross margin of 40.9% and $1.97 earnings per share (EPS), based on sales of 49.3 million iPhones, 10.1 million iPads, 4.9 million Macs, 4.3 million Apple Watches and $9.3 billion from other products and services.

Apple 3Q15 Above Avalon
Creative Strategies principal analyst Ben Bajarin estimates that Apple Watch worldwide sales were 4.7 million during the June quarter, topping the roughly 1.1 million iPhones and 3.3 million iPads sold in their respective launch quarters. Bajarin's estimate is based on supply chain output tracked by his market research firm, and is 400,000 units higher than Above Avalon's estimate.

Apple Q315 Creative Strategies
Apple has not publicly disclosed any official Apple Watch sales figures to date, and will be grouping the wrist-worn device under its "Other Products" category in quarterly earnings reports. The combined category includes sales of iPod, Apple TV, Beats Electronics and Apple-branded and third-party accessories, which will inevitably lead to predictions about how many Apple Watches make up the total units sold.

Investment banking company UBS also forecasts that Apple will have above-consensus earnings results based on a higher iPhone average selling price (ASP) estimate of $660 vs $636. The firm predicts Apple will report $52.5 billion revenue, with a gross margin of 40.9% and $2.00 EPS, based on sales of 51 million iPhones, 10.6 million iPads and 3 million Apple Watches.

UBS 3Q15 Apple
RBC Capital Markets is more conservative with its estimates, expecting that Apple will report $49.3 billion revenue, with a gross margin of 39.3% and $1.78 EPS, based on sales of 46.5 million iPhones, 11.3 million iPads and 4.6 million Macs. The firm did not estimate Apple Watch sales and expects scrutiny from investors in regards to Apple's iPhone unit sales globally, but particularly in China.

MacRumors will provide live coverage of Apple's third quarter results on July 21.

Tags: AAPL, Earnings

Popular Stories

iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
maxresdefault

The MacRumors Show: Apple's Big Plans for iPad Mini 8

Friday November 28, 2025 8:39 am PST by
On this week's episode of The MacRumors Show, we talk through the latest rumors about Apple's upcoming iPad mini 8. Subscribe to The MacRumors Show YouTube channel for more videos The next-generation version of the iPad mini is expected to feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple...

Top Rated Comments

jonblatho Avatar
136 months ago
The Watch singlehandedly beat the iPhone and iPad launch quarters. What a flop!
Score: 20 Votes (Like | Disagree)
nando87 Avatar
136 months ago
If you expect to beat expectations then you're not beating expectations, that's absurd, pure oxymoron.
Score: 6 Votes (Like | Disagree)
Crzyrio Avatar
136 months ago
I never know how impressive to find statistics like this given that the success of the former products lead to more initial hype around the latter. Imagine how the sales of the iPhone would've been affected if the releases were: Watch-like thing in 2007, iPad in 2010, and iPhone in 2015.
Yeah and the comparison to the original iPhone launch is horrible considering it was only on one carrier in one country :P
Score: 4 Votes (Like | Disagree)
cheesyappleuser Avatar
136 months ago
The Watch singlehandedly beat the iPhone and iPad launch quarters. What a flop!
Well, if you count iPad sales in Q1 also beat those of the iPhone, and count how badly the iPad is faring, I'd say long-term product sales are inversely proportional to the product's initial success. So, based in this (yes, I'm an analyst) I conclude the Apple Watch will be a flop.
Score: 4 Votes (Like | Disagree)
KPOM Avatar
136 months ago
Apple expected to beat expectations? That's no problem, let's just raise the expectations.
"Apple Expected to Beat Expectations" is oxymoronic. :)
Score: 3 Votes (Like | Disagree)
sofila Avatar
136 months ago
The Watch singlehandedly beat the iPhone and iPad launch quarters. What a flop!
maybe since 2007 millions of new customers never had Apple products before and bought iPhones and/or iPads enlarging the "core base"? do you want to compare how many cars were sold in 1920 and in 2014 and say the Ford T was a huge flop compared to any Toyota Corolla?
Score: 2 Votes (Like | Disagree)