Apple today shifted its messaging concerning Apple Watch try-on appointments, which were required in the early days following the wearable's launch to be able to interact with and size the various models of the Watch. The messaging of try-on appointments has now largely vanished from the Apple Watch's online storefront, with a notification encouraging customers to visit their local Apple Watch store for workshops on the device or "just walk in to try Apple Watch on."
In reality, walk-in customers have generally been able to arrange immediate try-on sessions for some time now as the crowds have significantly lessened following the initial surge. With Apple gearing up to begin in-store sales of the Apple Watch in just a few weeks, however, the company is already changing its customer guidance to omit the recommendation of making an appointment.
Even though the messaging is pivoting away from scheduled appointments, it should be noted that retail stores are still accepting try-on appointments for customers wanting to ensure their time with the Apple Watch. Try-on sessions may become a bit busier once in-store sales begin, so at that point appointments may become more advisable.
Wednesday September 17, 2025 2:56 pm PDT by Juli Clover
It's been two days since iOS 26 was released, and Apple's new Liquid Glass design is even more divisive than expected.
Any major design change can create controversy as people get used to the new look, but the MacRumors forums, Reddit, Apple Support Communities, and social media sites seem to feature more criticism than praise as people discuss the update.
Complaints
There are a long...
Friday September 19, 2025 10:02 am PDT by Joe Rossignol
As reported by Bloomberg today, some of the new iPhone 17 Pro and iPhone Air models on display at Apple Stores today are already scratched and scuffed.
French blog Consomac also reported on this topic.
The scratches appear to be most prominent on models with darker finishes, including the iPhone 17 Pro and Pro Max in Deep Blue, and the iPhone Air in Space Black.
Images Credit: Consoma ...
Thursday September 18, 2025 9:17 am PDT by Joe Rossignol
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions.
The update will have a build number of 23A350, or similar, the account said.
It is likely that iOS 26.0.1 will fix a camera-related bug on the new iPhone Air and iPhone 17 Pro models. In his iPhone Air review, CNN Underscored's Henry T. ...
Wednesday September 17, 2025 4:26 am PDT by Tim Hardwick
Apple in October 2024 overhauled its 14-inch and 16-inch MacBook Pro models, adding M4, M4 Pro, and M4 Max chips, Thunderbolt 5 ports on higher-end models, display changes, and more. That's quite a lot of updates in one go, but if you think this means a further major refresh for the MacBook Pro is now several years away, think again.
Bloomberg's Mark Gurman has said he expects only a small ...
Tuesday September 16, 2025 11:17 am PDT by Joe Rossignol
iOS 26 was finally released on Monday, but the software train never stops, and the first developer beta of iOS 26.1 will likely be released soon.
iOS 18.1 was an anomaly, as the first developer beta of that version was released in late July last year, to allow for early testing of Apple Intelligence features. The first betas of iOS 15.1, iOS 16.1, and iOS 17.1 were all released in the second ...
Sunday September 14, 2025 8:45 am PDT by Joe Rossignol
Apple's annual September event is now in the rearview mirror, with the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods Pro 3 set to launch this Friday, September 19.
As always, there is more to come. In his Power On newsletter today, Bloomberg's Mark Gurman said Apple plans to release many products in the...
This was the most botched up launch ever done. I can't believe that Angela whatever her name is in charge of this has got away with no proper criticism of her handling. Absolute joke. She has no comprehension of the true apple customer. Making people come in to make an appointment to have to come back a second time to try it on and then buy. Everyone had already ordered the thing online. They didn't need extra staff on launch day as purchases were already made. She spoilt what could have been an exciting release and turned it into a confusing damp squid. And She's the highest paid whatever in the world. Joke ! She was brought in for her fashion connections but I doubt it would have been that hard to tap into the fashion world without her. Apple is a world renowned respected brand and would have played ball with or without her influence. Am so annoyed by the handling Of it all. Though I do respect tims ethos of bringing in new talent and expanding, however there is no question that this was a mistake.
I walked in on "launch day" and tried one on straight away. The employee I spoke to said "We've got to have lots of staff because it's a launch day, but we haven't had a crowd because you can't buy them in store."
Most of the staff were wondering around without much to do. People seemed as interested in the watch as any other product.
Which is why this launch was such a screwed up mess.
The people who were most excited about the Apple Watch and really wanted to try it on, were forced to order it online, as that was the only way to get one.
Therefore, most of those people had decided upon a watch, and didn't need to try it on.
The only people you got were people who only heard about the Apple Watch from media, walk-bys at the mall, and people who already purchased but were curious to see it in person.
There should have been a try-on period for 2 weeks before pre-orders started on April 24, with immediate shipping. THIS would have made sense.
It makes sense when you have people spending $17,000+ Edition wanting to buy a watch but then end up in the waiting line for someone to buy a $200 sports watch.
No it doesn't. When I walk into a Rolex boutique and want to look at a $20k watch I don't make an appointment. I walk in and that's that.
Appointments is not how the rest of high street operates.
I had the appointment for first thing on the non-launch date. I think Apple is still missing the whole point (or they are not and just simply trying to spin the story). People who walk in want to walk out with something in their hand (or on their wrist). I am very happy with my watch now that it has been delivered, but the whole experience of going in, only to be forced to order, only to be forced to wait over a month, seems like a complete failure no matter how much they try to spin.
How does someone just walk out with product when there isn't any in stock? Plus Apple said from day one it would initially be online only so anyone going to a store expecting to walk out with the Watch only has themselves to blame.
so what you are saying is that spin worked very well for you. okay. It did not work on me however.
Apple did not say it was online only on day 1. They admitted that they had no stock after pre-orders started and before launch date (which effectively made it a non-launch). And even then, so what. A customer expectation is always to go in buy something and walk out. Otherwise, I would stay at home and purchase on-line. It really is a bad thing that you can walk into a store but not actually have the option to buy something.
