Apple Promotes Games Without In-App Purchases in App Store

Apple today made one of its weekly updates to the App Store, adding a new featured category that highlights "Pay Once & Play" games in the App Store. As noted by MacStories, the section includes a list of popular game titles that do not include in-app purchases. The new feature has appeared in European App Stores already and should be making its way to other countries as the weekly update propagates.

pay_once_play
"Pay Once & Play" offers a range of titles that are organized into the following categories: Recent Releases, Blockbuster Games, and App Store Originals. Some of the featured titles include Thomas Was Alone, Minecraft - Pocket Edition, Hero Emblems, Threes, Blek, and Goblin Sword.

Games and apps with in-app purchases have gotten Apple into trouble on multiple occasions over the past few years, leading to a 2011 lawsuit and a $32 million settlement with the FTC after children racked up hundreds of dollars in purchases without parental knowledge.

Apple has made several changes to the App Store since the original lawsuit was filed. Apps with in-app purchases are clearly labeled, Apple obtains express permission for an in-app purchase in the form of a pop up, and it notifies users that making an in-app purchase authorizes additional in-app purchases for 15 minutes.

Most recently, Apple changed the "Free" wording on purchase buttons to "Get" to make it clear that apps with in-app purchases are not truly free.

Update 1:37 PM: The new feature has hit the U.S. App Store and includes a slightly different set of apps. A few titles such as Threes! and Thomas Was Alone that are featured in Europe are not on the U.S. version, while U.S. users will see other titles such as Dark Echo and Grand Theft Auto: San Andreas.

Popular Stories

iCloud General Feature Redux

iPhone Users Who Pay for iCloud Storage Receive a New Perk

Thursday March 20, 2025 12:01 am PDT by
If you pay for iCloud storage on your iPhone, Apple has a new perk for you, at no additional cost. The new perk is the ability to create invitations in the Apple Invites app for the iPhone, which launched in the App Store last month. In the Apple Invites app, iCloud+ subscribers can create invitations for any occasion, such as birthday parties, graduations, baby showers, and more. Anyone ...
Generic iOS 19 Feature Mock

iOS 19 Coming in June With These New Features

Thursday March 20, 2025 2:04 pm PDT by
While the first iOS 19 beta is still more than two months away, there are already plenty of rumors about the upcoming software update. Below, we recap the key iOS 19 rumors so far. visionOS-Like Design In January, the YouTube channel Front Page Tech revealed a redesigned Camera app that is allegedly planned for iOS 19. According to Front Page Tech host Jon Prosser, the Camera app...
iPhone 17 Pro Render Front Page Tech

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. iPhone 17 Pro's alleged design via Front Page Tech Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone...
iOS 18

Top 5 New Features Coming in iOS 18.4

Friday March 21, 2025 3:26 pm PDT by
We're not getting new Siri Apple Intelligence features in iOS 18.4 as expected, but the upcoming update does have quite a few new additions that will be worth upgrading for. We've rounded up the five best features to look forward to, and if you're not running the beta, you can expect to get access to these in early April. Priority Notifications If you have an iPhone or iPad that supports...
Windows Vista

Apple Might Be Having Its Windows Vista Moment, Says Analyst

Thursday March 20, 2025 6:52 am PDT by
Is Apple experiencing a "Vista-like drift into systemically poor execution?" That was a question posed by well-known technology analyst Benedict Evans, in a recent blog post covering Apple's innovation and execution, or seemingly lack thereof as of late. He is referring to Microsoft's Windows Vista operating system, which was widely criticized when it launched in 2007 due to software bugs,...
apple wallet drivers license feature iPhone 15 pro teal 1

Apple Says iPhone Driver's Licenses Coming to These 8 U.S. States, But Rollout Remains Slow

Wednesday March 19, 2025 6:55 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Unfortunately, this feature continues to roll out very slowly. It has been three and a half years since Apple first announced the...
iPhone 17 Pro Render Front Page Tech

Latest iPhone 17 Pro Dummies Highlight Apple's New Part-Glass Design

Thursday March 20, 2025 5:27 am PDT by
Seasoned leaker Sonny Dickson has shared more dummy models of Apple's upcoming iPhone 17 series, with the latest lot revealing a noticeable shift in Apple's iPhone Pro model design that goes beyond the much-talked-about new rear camera bar. Dickson points out that the iPhone 17 Pro dummy models feature an outlined area on the back, beginning just below the camera module and extending to the...
airpods pro 2 gradient

AirPods Pro 3 Launch Now Just Months Away: Here's What We Know

Tuesday March 18, 2025 9:13 am PDT by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as excellent for...
CarPlay GM EV

GM Reportedly Blocks Dealership From Installing CarPlay in Newer EVs

Friday March 21, 2025 8:22 am PDT by
A few years ago, the American automaker General Motors (GM) announced that it would be phasing out support for CarPlay and Android Auto in its new electric vehicles, in favor of its own software platform. It was a controversial decision, as many drivers who are in the market for a new vehicle consider CarPlay to be a must-have feature. Looking to capitalize on the situation, one GM...

Top Rated Comments

decimortis Avatar
132 months ago
I'd love to check out the link, but I have to wait another 19 minutes for my energy to refill.

D.
Score: 57 Votes (Like | Disagree)
Daniel L Avatar
132 months ago
This is great news, I'm tired of all the greedy apps that force you to pay to progress
Score: 46 Votes (Like | Disagree)
_Refurbished_ Avatar
132 months ago
I would never pay $1.99 for a game. I'd rather spend $20 on gold coins.
Score: 36 Votes (Like | Disagree)
nepalisherpa Avatar
132 months ago
I'd love to check out the link, but I have to wait another 19 minutes for my energy to refill.

D.

Pay me $0.99 and you can recharge right away.
Score: 18 Votes (Like | Disagree)
HiRez Avatar
132 months ago
I love this, this is LONG overdue.
Score: 15 Votes (Like | Disagree)
dugbug Avatar
132 months ago
This is great news, I'm tired of all the greedy apps that force you to pay to progress

the problem is in-app has two flavors: one-time and 'currency'. The one time stuff allows for new levels and whatnot. Its the 'currency' model that infuriates everyone. Traditional (pay and own) in-app allows you to try for free and buy the full game, which centralizes the reviews and simplifies the review and upload process for developers.
Score: 13 Votes (Like | Disagree)