Apple is set to report its financial results this afternoon for Q1 2015, a three-month period spanning October through December that directly followed the launch of the highly-anticipated iPhone 6 and iPhone 6 Plus. Despite offering guidance of between $63.5 to $66.5 billion in total sales, many analysts are predicting that Apple outpaced those numbers in what could amount to a record-breaking quarter.
Fortune has averaged the estimates of 35 analysts, including 20 professionals and 15 amateurs, and determined that expectations are for Apple to report earnings of $2.68 per share, a nearly 30% year-over-year increase, and revenue of $68.7 billion, about a 20% increase from the year-ago quarter and $2.2 billion higher than Apple's high-end forecast.
The first quarter has historically been the most lucrative for Apple, as the company typically launches new or refreshed products in the fall ahead of the busy holiday shopping season. Apple has posted record-breaking first quarter earnings results for over a decade, a span in which it announced several iconic products such as the iPod, iPhone, iPad, MacBook Pro and MacBook Air.
Analysts believe that Q1 2015 will be a home run for Apple on the strength of the iPhone 6 and iPhone 6 Plus. The larger screen sizes of the new smartphones were a major draw for many existing iPhone users looking to upgrade, and enough of a reason for some Android users to make the switch. Apple also launched a few other noteworthy products in the quarter, including the iMac with Retina 5K Display and new iPads.
MacRumors will be providing live coverage of Apple's financial results as they are reported around 1:30 PM PT (4:30 PM ET), including the subsequent earnings conference call with CEO Tim Cook and CFO Luca Maestri at 2 PM PT (5 PM ET). At that time, we'll have a clearer picture of just how well Apple managed to perform in the quarter.
Thursday September 25, 2025 1:11 pm PDT by Joe Rossignol
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman.
Apple smart home hub concept based on rumors
This is likely Apple's long-rumored "homeOS" operating system.
In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...
Wednesday September 24, 2025 3:58 pm PDT by Juli Clover
With the iPhone 15 series, I did an experiment and kept my iPhone's Charge Limit set at 80 percent for an entire year. It provided an interesting look at the impact of charge limits on battery longevity, so I decided to repeat it for the iPhone 16 line.
Since September 2024, my iPhone 16 Pro Max has been limited to an 80 percent charge, with no cheating. As of today, my battery's maximum...
Wednesday September 24, 2025 7:20 am PDT by Joe Rossignol
Apple's annual "Back to School" promotion for students ends soon, so act fast if you want to score free AirPods with the purchase of an eligible new Mac or iPad.
Until Tuesday, September 30, college students and qualifying educational staff in the U.S. can receive free AirPods 4 with Active Noise Cancellation when they purchase an eligible new Mac or iPad from Apple. This is a $179 value.
...
Sunday September 28, 2025 1:30 pm PDT by Joe Rossignol
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions.
The account initially said iOS 26.0.1 would have a build number of 23A350, but they now expect the update to have a build number of 23A355. This suggests that the software update will include more bug fixes or changes than initially...
Sunday September 28, 2025 2:08 pm PDT by Joe Rossignol
Apple's next MacBook Pro models will enter mass production soon, according to the latest information shared by Bloomberg's Mark Gurman.
In his Power On newsletter today, Gurman said he continues to believe the new MacBook Pro models will be released at some point between late 2025 and the first quarter of 2026, meaning they should be available to order by March at the latest.
Apple often...
Tuesday September 23, 2025 8:55 am PDT by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are still a year away, there are already a few rumors about the devices that offer an early look ahead.
Below, we have recapped some of the early iPhone 18 Pro rumors so far. This story was published previously, and it has been updated to reflect the latest rumors.
Many early rumors prove to be true, but nothing is confirmed yet, and Apple's...
Friday September 26, 2025 9:01 am PDT by Joe Rossignol
The website ChargerLAB has tested the standard iPhone 17 model's USB-C charging speeds with a variety of Apple's chargers, from 18W to 140W.
The device reached a peak charging speed of around 27W to 28W with these Apple chargers:29W USB-C Power Adapter
30W USB-C Power Adapter
35W Dual USB-C Port Power Adapter
35W Dual USB-C Port Compact Power Adapter
40W Dynamic Power Adapter with 60W Max...
Friday September 26, 2025 6:57 am PDT by Joe Rossignol
In March, Apple delayed the launch of its personalized Siri features, and soon after the company was hit with multiple class action lawsuits over the situation.
The plaintiffs said they never would have purchased an iPhone 16, or would have paid less, had they known Apple's marketing about the Siri features was false.
In the U.S., all of the complaints were consolidated into one class...
Friday September 26, 2025 12:51 pm PDT by Juli Clover
Apple's iPhone 17 models have been out for a week now, so we thought we'd do a longer-term review of the flagship iPhone 17 Pro and Pro Max now that we've been able to spend more time with them.
Subscribe to the MacRumors YouTube channel for more videos.
MacRumors videographer Dan Barbera has a Silver iPhone 17 Pro and a Cosmic Orange iPhone 17 Pro Max, and despite a lot of concern over...
Next iPhone will sell very well, like Samsung smartphones.
Gradually the fad will pass simply because there is no extraordinary (or even plain ordinary) leadership at Apple.
Have a specific timeline in mind Nostradamus? I mean, you could make any open ended prediction which will eventually come true. Like someone in 2003 predicting the iPod would stop being Apple's most popular product "someday".
Apple's USP is not the hardware, it's the software with an easy to use UI and integrated App/iTunes Store making it simple to purchase everything from songs to apps to books to games.
I agree with you in spirit, but I actually think Apple has some pretty nice hardware too. Their custom SoC's, which they don't *have* to make, have tended to raise the bar for the rest of the industry almost every year since the A5.
LOL.
I base my predictions on the following:
1) Soldered RAM - to cause premature obsolescence to keep sales from declining.
2) GUI that is out of control - attention to detail and perfection is gone
3) Bad releases - buggy updates and constant upgrades that bring limited value but destroy perfect things that should have been left alone.
4) Neglected base - 2015 MacMini that is slower than it was 3 years ago. Showcase software (Aperture and Final Cut) abandoned. A Mac Pro impractical format for real business. Server grade hardware and software nonexistent.
5) Stupid acquisitions - Beats, over-the-top new campuses - Spending their inheritance
1) I thought we were talking about the iPhone? But Apple isn't the only one doing soldered RAM in the types of machines Apple is (ultra thin laptops for example). All you have to do anyway is buy the maximum amount. But it costs more? Well Apple has never had a problem charging more and it seems more people, not less, are willing to pay as time goes on...
2) Personal preference. I'll bet you'll find the vast majority of people aren't that concerned with "skeumorphism" or "flat ui" and sit in front of their computer with a magnifying glass.
3) I'll give you that, they had some buggy releases recently... Not sure how that's any different from the Jobs era, though.
4) The 2015 Mac Mini has a slower cpu, but much faster I/O. heh, it actually makes a *better* little server in a lot of ways just because of that. Where was Final Cut abandoned? And why is the Mac Pro "impractical" for "real business"? You have to be more specific than that or it's meaningless.
5) "Spending their inheritance" are you implying they're burning through their cash? Because the total amount keeps increasing every year. They're incredibly thrifty with their money it seems except when it comes to securing huge supplies of "stuff" for their products (ram, displays, etc).
What I am saying is that a large screen is the only thing left to do to an iPhone that has not evolved for 3 years.
The competitive edge is gone, and soon the iPhone will be left to fend for itself. I don't expect anything more from Cook/Ives.
Camera Upgrade? VR? HomeKit + TouchID integration? Ocular tracking? Inductive Charging? Improved AI? Gaming hardware support? OS synthesis?
Just because your design vision is limited does not mean there isn't any more competitive opportunities for the iPhone.
Have a specific timeline in mind Nostradamus? I mean, you could make any open ended prediction which will eventually come true. Like someone in 2003 predicting the iPod would stop being Apple's most popular product "someday".
LOL.
I base my predictions on the following:
1) Soldered RAM - to cause premature obsolescence to keep sales from declining.
2) GUI that is out of control - attention to detail and perfection is gone
3) Bad releases - buggy updates and constant upgrades that bring limited value but destroy perfect things that should have been left alone.
4) Neglected base - 2015 MacMini that is slower than it was 3 years ago. Showcase software (Aperture and Final Cut) abandoned. A Mac Pro impractical format for real business. Server grade hardware and software nonexistent.
5) Stupid acquisitions - Beats, over-the-top new campuses - Spending their inheritance
Look, you want an acid test for how good Cook is going to be? Look at the attention to detail with respect to UI elements if there is in fact a stylus on this new convertible device and how well it fits into the rest of the iOS functionality. That will be 100% something that Steve would make sure is executed not just successfully, but _best in the marketplace_
