Mismanagement and Inexperience Contributed to GT Advanced's Sapphire Failures

It's widely known by now that Apple and GT Advanced's sapphire partnership fell apart after the latter company was unable to produce enough high-quality sapphire to meet Apple's production needs, but The Wall Street Journal has taken a deeper look into GT Advanced's failures and its defective sapphire boules, which ultimately led the company to file for bankruptcy.

GT Advanced COO Daniel Squiller suggested in a court affidavit that Apple had essentially forced the company into a contract with "oppressive and burdensome" terms that made it impossible for GT Advanced to produce quality sapphire and meet deadlines, but the profile from The Wall Street Journal, largely sourced from Apple's court filings, paints a different picture, putting much of the fault on GT Advanced's mismanagement.

GT-logo2011-pms
The partnership between the two companies may have been doomed from the start, as GT Advanced had little experience mass producing sapphire before it inked a deal with Apple. A first attempt at a 578 pound sapphire boule was reportedly "flawed and unusable," while another was "cracked so badly" the sapphire was unusable. More than half of the sapphire boules that took $20,000 and 30 days to produce ended up in a "boule graveyard."

According to employees that spoke to The Wall Street Journal, an effort to hire enough staff to operate the sapphire furnaces led to management problems as there were employees who had little to do.

GT quickly set out to hire 700 staffers. Hiring moved so quickly that at one point in late spring, more than 100 recent hires didn't know who they reported to, a former manager said. Two other former workers said there was no attendance policy, which led to an unusual number of sick days.

GT managers in the spring authorized unlimited overtime to fill furnaces materials to grow sapphire. But GT hadn't built enough furnaces yet, so many workers had nothing to do, two former employees said.

"We just kept sweeping the floors over and over," one of the former employees said. "I just saw money flying out the door."

As the months passed and GT Advanced failed to meet necessary production milestones in a timely manner, it became clear that Apple was not going to use sapphire in the iPhone 6. According to court documents, while Apple was going in an alternate route for iPhone 6 and 6 Plus displays, GT Advanced was burning through money, spending $248 million in a single quarter. As described by GT Advanced COO Daniel Squiller, the deal ended up causing GT to "divert an inordinate amount of its cash and corporate resources" into the Mesa, Arizona facility.

Apple ended up withholding a final $139 million loan payment from GT Advanced, furthering its financial woes, and though Apple attempted to lend aid in the form of a partial payment and delayed loan repayments, GT advanced opted to file for Chapter 11 Bankruptcy protection in order to get out of its contracts after it "could not economically produce a product that Apple would accept."

Apple and GT Advanced reached an agreement to officially end their partnership in October, nullifying the terms of the original deal. GT Advanced has already begun shutting down sapphire production at the Mesa, Arizona plant and will decommission and sell its sapphire furnaces in order to repay the loan from Apple.

More on what went wrong with GT Advanced's sapphire production and images of some of the broken and cracked sapphire boules can be seen in The Wall Street Journal's original story.

Popular Stories

New Things Your iPhone Can Do in iOS 18

18 New Things Your iPhone Can Do in iOS 18.2

Wednesday November 13, 2024 2:09 am PST by
Apple is set to release iOS 18.2 next month, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. There are a handful of new non-AI related feature controls incoming as well....
AirPods Crackling Feature

Apple Customers Sue Over Unfixed AirPods Pro Crackling Issue

Wednesday November 13, 2024 11:01 am PST by
A trio of Apple customers this month filed a class action lawsuit against Apple, accusing the Cupertino company of violating California consumer protection laws and false advertising for continuing to sell AirPods Pro models that had ongoing issues with crackling or static sounds. A few months after the AirPods Pro came out in October 2019, buyers began to complain about crackling, rattling, ...
iPhone SE 4 Thumb 1

iPhone SE 4 Camera Modules to Enter Mass Production Next Month

Tuesday November 12, 2024 2:56 am PST by
Apple's camera module supplier for the upcoming iPhone SE 4 is set to begin mass production of the components in December, according to a new report coming out of Korea. Economic newspaper Ajunews reports that LG Innotek will supply the front camera module for the budget-friendly fourth-generation device. Final tests are now said to be underway, with mass production of the module following...
AirPods Pro Firmware Feature

Apple Releases Firmware Updates for AirPods Pro 2 and AirPods 4

Monday November 11, 2024 11:28 am PST by
Apple today released firmware updates for both AirPods 4 models (version number 7B20) and the AirPods Pro 2 with both Lightning and USB-C charging cases (version number 7B21). All of these AirPods models were previously on firmware version 7B19. It is not immediately clear what new features or changes are included in firmware versions 7B20 and 7B21, but we will update this story if we find...
M4 MacBook Pros Thumb

M4 MacBook Pro Uses Quantum Dot Display Technology

Thursday November 14, 2024 4:19 pm PST by
The M4 MacBook Pro models feature quantum dot display technology, according to display analyst Ross Young. Apple used a quantum dot film instead of a red KSF phosphor film, a change that provides more vibrant, accurate color results. Young says that Apple has opted for KSF for prior MacBook Pro models because it doesn't use toxic element cadmium (typical for quantum dot) and is more...
maxresdefault

M4 Max MacBook Pro: Real-World Usage Tests

Wednesday November 13, 2024 11:59 am PST by
Apple last week replaced the M3 Max MacBook Pro with the new M4 Max MacBook Pro, and we picked up one of the new high-end MacBook Pro machines to see how it compares to the prior model with both benchmarks and real-world tests. We tested an M4 Max with a 16-core CPU, 40-core GPU, and 48GB RAM against an M3 Max MacBook Pro with similar specs. The two machines look similar, but the display on...
final cut pro magnetic mask

Apple Releases Final Cut Pro 11 for Mac

Wednesday November 13, 2024 3:02 pm PST by
Apple today announced the launch of major updates for its Final Cut Pro video editing software designed for Macs and iPads. Final Cut Pro has been version 10 since 2011, but after 13 years, Apple is finally ready to debut Final Cut Pro 11. Apple first teased a new version of Final Cut Pro when introducing the new M4 Macs in October, and now the updated software is available for download with ...

Top Rated Comments

Patriot24 Avatar
130 months ago
Apple and GT Advanced's sapphire partnership may have been doomed from the start because GT Advanced had no experience with mass producing sapphire before it inked a deal with Apple. Its first attempt at a large 578 pound sapphire boule, created just before the deal was finalized, was reportedly "flawed and unusable."
We've all been slinging mud at GT, but how in the world did Apple enter an agreement with these clowns without them proving that they could deliver?

That said, Apple clearly had a backup plan to use the standard gorilla glass on the 6/6+ and executed it when GT didn't deliver. Good planning on that front likely saved the year (what happens when you have millions of phones ready to go and no covers?).
Score: 25 Votes (Like | Disagree)
nzalog Avatar
130 months ago
We've all been slinging mud at GT, but how in the world did Apple enter an agreement with these clowns without them proving that they could deliver?

That said, Apple clearly had a backup plan to use the standard gorilla glass on the 6/6+ and executed it when GT didn't deliver. Good planning on that front likely saved the year (what happens when you have millions of phones ready to go and no covers?).

Why would any of that be Apple's responsibility? They gave a small company a huge opportunity but they didn't take it seriously enough and totally blew it.
Score: 15 Votes (Like | Disagree)
Munch Avatar
130 months ago
We've all been slinging mud at GT, but how in the world did Apple enter an agreement with these clowns without them proving that they could deliver?

That said, Apple clearly had a backup plan to use the standard gorilla glass on the 6/6+ and executed it when GT didn't deliver. Good planning on that front likely saved the year (what happens when you have millions of phones ready to go and no covers?).

Which is exactly why Apple put the terms that they did into the contract.
Score: 14 Votes (Like | Disagree)
wesk702 Avatar
130 months ago
Don't play with the big boys if you can't get your **** together.
Score: 8 Votes (Like | Disagree)
AngerDanger Avatar
130 months ago

Oh, yeah, you're supposed to make sure there are no frogs in the aluminum prior to heating. Easy mistake.
Score: 6 Votes (Like | Disagree)
japanime Avatar
130 months ago
What a bunch of boule!
Score: 5 Votes (Like | Disagree)