Tim Cook 'Incredibly Optimistic' About New Partnership with China Mobile

Just a couple of days before the iPhone launches on China Mobile, the world's largest carrier, Apple CEO Tim Cook participated in a media event with China Mobile Chairman Xi Guohua in Beijing, where The Wall Street Journal reports that Cook discussed how "incredibly optimistic" he is about Apple's new cooperation with the carrier.

"We've gotten to know each other....today is a beginning, and I think there are lots more things our companies can do together in the future," Mr. Cook said.

The immediate future, according to China Mobile Chairman Xi Guohua, includes "multi-millions" of iPhones already ordered by the carrier's customers. Earlier today, it was reported that Apple's iPhone 5s supplier Foxconn had shipped roughly 1.4 million iPhone 5s units in advance of the phones' launch in China on January 17.

iphone_5s_china_mobile
As Cook tells the WSJ, Apple will now be able to sell iPhones in 3,000 more locations, with China Mobile extending Apple's reach to many cities Apple currently doesn't have a presence in. Cook reinforces Apple wants to make the "best products", which means it's unlikely Apple alters its product strategy to make products at lower prices than it currently does.

In the interview, Cook also alluded to future iPhone models and cellular iPads making their way onto China Mobile's network, similar to other carriers around the world.

China Mobile has over 760 million subscribers and is expected to bring many new customers to Apple, significantly increasing the company's presence in China.

Update: The Wall Street Journal has now posted a more complete version of Cook's comments from the Q&A portion of the media briefing.

Update 2: CNBC has video of an interview with Cook and Xi.

Related Forum: iPhone

Popular Stories

Beyond iPhone 13 Better Triad

Apple's 20th Anniversary iPhone May Finally Go All Screen

Tuesday April 15, 2025 6:31 am PDT by
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself. Here's the case for Apple releasing a truly all-screen iPhone with no...
iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iOS 19 Roundup Feature

iOS 19 Will Add These New Features to Your iPhone

Tuesday April 15, 2025 7:37 am PDT by
The first iOS 19 beta is less than two months away, and there are already a handful of new features that are expected with the update. Apple should release the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September. Below, we recap the key...
CarPlay Hero

Apple Releases Wireless CarPlay Fix

Wednesday April 16, 2025 11:28 am PDT by
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed. Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles." If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
Apple 2025 Thumb 1

10 Products Still Coming From Apple in 2025

Friday April 11, 2025 4:14 pm PDT by
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then. We've rounded up a list of everything that we're still waiting to see from Apple in 2025. iPhone 17, 17 Air, and 17 Pro - We get...
iOS 18

Apple Releases iOS 18.4.1 With Bug Fixes

Wednesday April 16, 2025 10:11 am PDT by
Apple today released iOS 18.4.1 and iPadOS 18.4.1, minor updates to the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.4.1 and iPadOS 18.4.1 come two weeks after the launch of iOS 18.4 and iPadOS 18.4. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. There have been complaints about ...
iPhone 6s MacRumors YouTube

Apple Says These Products Are Now Vintage

Tuesday April 15, 2025 9:53 am PDT by
Apple today updated its vintage products list to add the 2018 Mac mini and the iPhone 6s, devices that will get more limited service and repairs now that they are considered vintage. The iPhone 6s initially launched in 2015, but Apple kept it around as a low-cost device until 2018, which is why it is only now being added to the vintage list. The iPhone 6s had Apple's A9 chip, and it was...
macOS Sequoia Feature

Apple Releases macOS Sequoia 15.4.1 With Bug Fixes

Wednesday April 16, 2025 10:16 am PDT by
Apple today released macOS Sequoia 15.4.1, a minor update to the macOS Sequoia operating system that launched in September. macOS Sequoia 15.4.1 comes two weeks after the launch of macOS Sequoia 15.4. Mac users can download the ‌‌macOS Sequoia‌‌ update through the Software Update section of System Settings. It is available for free on all Macs able to run macOS 15. According to...

Top Rated Comments

chirpie Avatar
147 months ago
Is he allowed any other response? :o
Score: 12 Votes (Like | Disagree)
goobot Avatar
147 months ago
Apple will plateau soon. There is not that many more major markets Apple is not already in, to enter.

Make new product categories like they have been for years.
Score: 11 Votes (Like | Disagree)
TallManNY Avatar
147 months ago
I don't know. Seems like Apple is a very expensive player in a market that does not have lots of money.

Ask again in a month and we will know more.

The top 1% of China is very rich.China is sometimes estimated at 1.6 billion people. Consider that that top 1% has children, parents, spouses, and others that are close to them and the major earners of China and their close affiliates is a huge number of people.

The phones will sell and they will sell nicely.
Score: 9 Votes (Like | Disagree)
hello12 Avatar
147 months ago
Tim Cook the beancounter is always "incredibly optimistic" or "extremelly proud" about everything. Does he really think people are so naive as to not see his melodramatic commentary for the corporate-speak marketing BS that it is?

What is he supposed to say?
Score: 7 Votes (Like | Disagree)
musika Avatar
147 months ago
Really? Incredibly optimistic about scoring a deal with a partner that carries almost 1 billion potential customers?

Colour me shocked.
Score: 7 Votes (Like | Disagree)
paulsdenton Avatar
147 months ago
Apple will plateau soon. There is not that many more major markets Apple is not already in, to enter.

As with all good news from Apple, it is very clear that:

1. Apple is doomed, and

2. Steve would never have allowed this to happen.
Score: 5 Votes (Like | Disagree)