Apple Offering Some Devs a Second Chance at WWDC Tickets

Tickets for Apple's Worldwide Developers Conference sold out this morning in less than two minutes, leaving a number of developers with error messages stating that their purchase requests were unable to be processed.

appledevprogram
According to a tweet from Red Sweater Software founder Daniel Jalkut, Apple contacted some registered members of its developer program to offer them a second chance to purchase a WWDC ticket. Eric Doleki detailed his phone call from Apple in a blog post.

I pick up and a nice guy tells me he's from Apple Developer Support and that they noticed that I tried to purchase a ticket today and that the transaction didn't go through. I told him that was true. I thought the next thing out of his mouth would be an apology or something – just to be nice.

He then proceeds to tell me that he's got good news – a ticket has been reserved for me in my name and that I'll be receiving an email from Developer Support within 12 hours with instructions on how to purchase the pass. He thanked me for supporting the platform, etc.

Dolecki's story has been confirmed by several other developers on Twitter who have also received phone calls from Apple. The company appears to be offering tickets to developers who experienced a failed purchase after placing a WWDC ticket in their shopping carts.

Apple's Worldwide Developers Conference will take place June 10-14 at the Moscone West convention center in San Francisco. Tickets are priced at $1599.

Related Roundup: WWDC 2025

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Top Rated Comments

pixelpro Avatar
156 months ago
This is what separates the king of customer service from the copycats!
Score: 49 Votes (Like | Disagree)
extensor Avatar
156 months ago
Trollville

Wow, I remember when I could come here and read witty, intelligent comments. Now there are so many trolls. :(
Score: 15 Votes (Like | Disagree)
Rogifan Avatar
156 months ago
Hmmm, can't even get 5,000 sales right. SJ would not approve.

Wow how original.
Score: 9 Votes (Like | Disagree)
Keyhole Avatar
156 months ago
Seems like the system may have failed and made it seem like all of the tickets were sold out in two minutes. Apple is following up trying to sell off the unsold tickets without re-opening the sale to the public.

Just a theory.
Score: 9 Votes (Like | Disagree)
marv08 Avatar
156 months ago
Wow, the tickets were sold out in 2 minutes?? And someone here yesterday thought $1599 was too much to charge. :D

Well, the Internet does not require people to have any f@cking clue what they are writing about. Having first hand access to real Apple engineers is priceless if you are in need of a solution.

We have been to WWDC 2011 and were in some trouble with an in-house application development at that time. We already spent more than 300 man hours trying to solve 5 problems in our app (roughly EUR 55k in manpower cost alone). An Apple engineer solved all our problems in less than an hour and even took the time to go through our code and suggested some alternate API calls that were more efficient than what our guys were using. A bargain even at ten times the price.
Score: 6 Votes (Like | Disagree)
darcyjames Avatar
156 months ago
Sucks to be the people that had to re-enter the CAPTCHA code.
Score: 5 Votes (Like | Disagree)