Eric Schmidt on Google Now for iOS: 'You'll Need to Discuss That With Apple' [Updated]

google_now_androidLast week, Google apparently accidentally leaked a promotional video revealing that its Google Now app will be coming to iOS. Google Now is currently an Android-only app designed to automatically integrate relevant bits of information such as weather, traffic, appointments, and more into users' lives. The video was quickly removed, but Google had not issued a statement on its appearance.

iPhone Hacks now points to a Tweet from Techmeme editor Mahendra Palsule noting that Google Chairman Eric Schmidt was asked about Google Now coming to iOS at the company's Big Tent event in India today. According to the report, Schmidt suggested that whether or not Google Now comes to the App Store is currently up to Apple's reviewers. The exchange between Schmidt and The Guardian editor Alan Rusbridger appears nearly 18 minutes into the interview (via TechCrunch):

Q: When can I get Google Now on my iPhone?

A: On your iPhone? You'll need to discuss that with Apple. Apple has a policy of approving or disapproving apps that are submitted into its store, and some of the apps we make they approve and some of them they don't. They recently did approve Google Maps, thank goodness. [laughter] And without being too obnoxious, you have excellent vendors of Android choices for you in London, from many different suppliers.

Q: So, has Apple got a problem with Google Now?

A: That was an ambiguous statement. Does Apple have a problem with Google, or Google Now? [laughter]

Q: Sorry...Google Now. Capital letter.

A: Let me not talk about the specifics. I don't think they're particularly worried about Google Now.

Apple and Google obviously have had a contentious relationship as competition between iOS and Android has intensified in recent years. While Apple has generally approved Google's apps submitted to the App Store, there have in some cases been significant delays, as seen with Google Voice remaining in limbo for over a year before finally receiving approval.

Update 11:27 AM: Apple has informed CNET that Google has not submitted an iOS version of Google Now to the App Store for review.

Update 3:00 PM: Google has admitted to CNET that it has "not submitted Google Now to Apple’s App Store."

Popular Stories

iphone 16 pro ghost hand

5 Reasons to Skip This Year's iPhone 17 Pro

Thursday July 10, 2025 4:54 am PDT by
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
apple wallet drivers license feature iPhone 15 pro

Apple Says iPhone Driver's Licenses Will Expand to These 8 U.S. States

Tuesday July 8, 2025 11:26 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states, Puerto Rico,...
macbook pro blue green

M5 MacBook Pro No Longer Coming in 2025

Thursday July 10, 2025 12:38 pm PDT by
Apple does not plan to refresh any Macs with updated M5 chips in 2025, according to Bloomberg's Mark Gurman. Updated MacBook Air and MacBook Pro models are now planned for the first half of 2026. Gurman previously said that Apple would debut the M5 MacBook Pro models in late 2025, but his newest report suggests that Apple is "considering" pushing them back to 2026. Apple is now said to be...
iPhone 17 Pro in Hand Feature Lowgo

Leaker Reveals Amount of RAM in iPhone 17 Through iPhone 17 Pro Max

Wednesday July 9, 2025 8:08 am PDT by
Three out of four iPhone 17 models will feature more RAM than the equivalent iPhone 16 models, according to a new leak that aligns with previous rumors. The all-new iPhone 17 Air, the iPhone 17 Pro, and the iPhone 17 Pro Max will each be equipped with 12GB of RAM, according to Fixed Focus Digital, an account with more than two million followers on Chinese social media platform Weibo. The...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro to Reverse iPhone X Design Decision

Monday July 7, 2025 9:46 am PDT by
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year. In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
Foldable iPhone 2023 Feature 1

Foldable iPhone Display Production Begins Ahead of Launch Next Year

Wednesday July 9, 2025 10:59 pm PDT by
Production of foldable OLED displays for Apple's first foldable iPhone have begun ahead of its expected launch next year, Korea's ETNews reports. The first foldable iPhone's displays are being produced by Samsung Display, who are establishing a production line dedicated to the upcoming Apple device its A3 factory in Asan, Chungcheongnam-do. The production line will make displays exclusively...
apple tv 4k new orange

New Apple TV Expected Later This Year With These New Features

Saturday July 12, 2025 3:09 pm PDT by
A new Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the next Apple TV, according to rumors. Rumors Faster Wi-Fi Support The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports ...
iphone 16 pro pro max

iPhone 17 Pro Models With BOE Displays Will Be Sold in China Only

Thursday July 10, 2025 11:59 pm PDT by
iPhone 17 Pro and iPhone 17 Pro Max models with displays made by BOE will be sold exclusively in China, according to a new report. Last week, it emerged that Chinese display manufacturer BOE was aggressively ramping up its OLED production capacity for future iPhone models as part of a plan to recapture a major role in Apple's supply chain. Now, tech news aggregator Jukan Choi reports...

Top Rated Comments

newagemac Avatar
161 months ago
I think I'll pass. I don't want Google's gimmicky spyware on my iPhone constantly burning up my battery so Google can continuously collect data on everything about me and profit off of my info and privacy without paying me.

And they definitely are not going to be allowed to track my children on their phones corrupting their minds with all the corporate advertising Google is fond of blasting all around the web.

By the way Schmidt, it's funny that on Android your actual competition (companies with Ad Blocking apps) seems to be the only apps specifically outlawed from Android and actually enforced. Tons of malware ok to leave in the Play Store but you sure made sure to remove all the ad blockers. Wow.

...
Score: 31 Votes (Like | Disagree)
NoNothing Avatar
161 months ago
The question really is:

Did Google submit the App or not?
Score: 23 Votes (Like | Disagree)
samcraig Avatar
161 months ago
I think I'll pass. I don't want Google's gimmicky spyware on my iPhone.

How is it spyware if you have to not only download it - but agree to the service terms? Silly comment.
Score: 18 Votes (Like | Disagree)
stuffradio Avatar
161 months ago
I think I'll pass. I don't want Google's gimmicky spyware on my iPhone.

That's like saying you won't install Find my iPhone because you're afraid Apple will track you.
Score: 18 Votes (Like | Disagree)
NoNothing Avatar
161 months ago
This is the one thing i don't like about apple. They have the right to just not approve an app if they feel it causes competition or as i think apple puts it "confusions" between two competing apps and obviously theirs would win every time.

If they were confident in their products, they would approve every app as long as it passed their actual functionality specifications.

This is the thing I dislike about Google. Eric never once said they submitted the app for approval. It is easier to blame Apple.
Score: 18 Votes (Like | Disagree)
AlphaVictor87 Avatar
161 months ago
This is the one thing i don't like about apple. They have the right to just not approve an app if they feel it causes competition or as i think apple puts it "confusions" between two competing apps and obviously theirs would win every time.

If they were confident in their products, they would approve every app as long as it passed their actual functionality specifications.
Score: 16 Votes (Like | Disagree)