woz_apple_1_boardApple co-founder Steve Wozniak said in an interview yesterday that Apple has fallen somewhat behind in the smartphone field, allowing competitors like Samsung to catch up.

The comment was made as Wozniak spoke about the importance of brand (translated from the original German report by wiwo.de) at the Business Week Best Brand Awards.

I am proud that we have such loyal fans. But this loyalty is not given, the need to have the best products is always there. Currently we are in my opinion somewhat behind with features in the smartphone business. Others have caught up. Samsung is a big competitor. But precisely because they are currently making great products.

The comments were, however, made in the context of his great pride in Apple and its products. Wozniak also explained why he stands in line at Apple stores to buy new products on launch days despite remaining an employee of the company to this day.

The launch of a new Apple product is for me like a big, major concert which you absolutely must attend personally. It's history. Sure, I could order online or call the store manager so that they smuggled me in the back door. But that would be nothing. No, I will have the experience like any normal customer. But one thing is certain. If Apple made lousy products, I would not be in line.

Wozniak has never been shy in speaking about Apple, and while he has only very limited contact with the company today, he still draws significant attention at his appearances at events at Apple product launches. While he remains a fan of Apple and the iPhone, he has long been open to alternatives and has noted several times that he carries a number of iPhones and Android devices with him.

(Thanks, Chris! Photo from woz.org.)

Related Forum: iPhone

Top Rated Comments

Bubba Satori Avatar
155 months ago
For some reason, I can tell I wouldn't like this guy.

Because he has an opinion about smart phones?

----------

That is one the stupidest things Woz has ever said.

Wow.
Score: 24 Votes (Like | Disagree)
spiderman0616 Avatar
155 months ago
In some ways, he's right. There are things on other phones that aren't on the iPhone. Apple makes great products that are, in some peoples' minds, missing features that other similar products have.

HOWEVER

1) I know Woz made the Apple II back in the day and that's his pride and joy, but what significant insight does he really have into the industry these days? What has he really done for me or Apple in the last 20 years? 30 years? I think he's looking at this situation like an extremely geeky user, not an every day joe. A lot of the reason geeks like Android over the iPhone is that you can mess with it. He might be looking at it from that perspective.

2) Apple will release features when they feel it's the right time--not any sooner or later than that. Just because the tinkerers feel that something is "missing" doesn't mean that it's something most people would use.

So in general, I would like to know what Woz would like added into iOS. He always makes these sweeping comments about Apple but never gives any solutions. He's no better than your typical forum poster/troller.
Score: 18 Votes (Like | Disagree)
JaySoul Avatar
155 months ago
Spot on.
Score: 17 Votes (Like | Disagree)
zoonyx Avatar
155 months ago
Whats the deal with everyone taking everything Woz says as gospel? He was instrumental in creating the original Apple computers but what has he done recently? Not much other than speaking engagements. Since the original Apples, he has done very little other.

It's not that I take it as gospel - it's just that in this case, he is sadly correct.
Score: 16 Votes (Like | Disagree)
OldSchoolMacGuy Avatar
155 months ago
Whats the deal with everyone taking everything Woz says as gospel? He was instrumental in creating the original Apple computers but what has he done recently? Not much other than speaking engagements. Since the original Apples, he has done very little other.
Score: 13 Votes (Like | Disagree)
kjs862 Avatar
155 months ago
For some reason, I can tell I wouldn't like this guy.
Score: 11 Votes (Like | Disagree)

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
mac pro creativity

Apple Launched the Controversial 'Trashcan' Mac Pro 11 Years Ago Today

Thursday December 19, 2024 7:00 pm PST by
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup. The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...