According to former Apple executive Tony Fadell -- these days remaking the thermostat -- Apple's designers had extensive discussions about including a hardware keyboard on the iPhone, but ultimately decided against it. Fadell discussed the iPhone design process in a sit-down interview on Josh Topolsky's On The Verge show.

I wanted to try [a touchscreen keyboard]... I wanted it to work. It made sense that you wanted a full screen, you didn't want a keyboard.


Fadell also mentions the other designs for the iPhone, including the iPod + Phone concept using the iPod click wheel as a controller, but noted that the team ultimately discarded that concept because the control scheme was too restricting.

iphoneclickwheel
Apple's designers make many prototypes that never hit the light of day. We didn't know it at the time, but the iPod with click-wheel dial that Steve Jobs jokingly showed at the original iPhone announcement wasn't too far off from something Apple had actually created.

In his biography, we learned that Jobs had set up two competing teams to find the best iPhone design. One based its designs off the existing iPod, while the other designed a brand new touchscreen system that ultimately became the iPhone.

Top Rated Comments

the8thark Avatar
170 months ago
Apple like any other company discuss a lot of bad ideas. The difference between Apple and the rest though is Apple don't let the bad ideas (mostly) become part of the final product.
Score: 12 Votes (Like | Disagree)
D.T. Avatar
170 months ago
Apple also discussed needing to use a cord and wall jack with the iPhone.
Score: 6 Votes (Like | Disagree)
jayducharme Avatar
170 months ago
I know there are still a lot of people who hate the iPhone's current keyboard, but I love it. It could have been a mess, but the size is just right. It's really the software that makes it useable, though. I'm amazed at how fast I can type with it, and I usually never have to worry about making mistakes; the software accurately corrects it for me.
Score: 6 Votes (Like | Disagree)
Frozzie Avatar
170 months ago
Of course Apple fails with designs. Anyone should remember what happened to MacBook Wheel. ;)
Score: 5 Votes (Like | Disagree)
Caliber26 Avatar
170 months ago
I just keep hoping we will one day get haptic feedback on the touch keyboard. That would make me very happy.
Score: 5 Votes (Like | Disagree)
scoobydoo99 Avatar
170 months ago
A hardware keyboard is obviously better. It doesn’t reduce the visible screen,...

It's only "obviously better" to you.

And physical keyboards don't reduce the visible screen because the screen is made tiny to MAKE ROOM for the keyboard! Or, in the case of slider keyboards, the phone is compromised by the additional thickness, added weight, and less room for other features (e.g. a decent battery).

Only in bizarro world is a physical keyboard "obviously better"
Score: 5 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iPhone 17 Air Pastel Feature

iPhone 17 Air Launching Later This Year With These 16 New Features

Thursday April 24, 2025 8:24 am PDT by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device. Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iphone 17 dummies sonny dickson

iPhone 17 Air Almost as Thin as Its Buttons, New Images Show

Thursday April 24, 2025 2:14 am PDT by
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison. The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
ipad air magic keyboard feature

iPadOS 19 Rumored to Show Mac-Like Menu Bar When Connected to Magic Keyboard

Thursday April 24, 2025 12:09 pm PDT by
When an iPad running iPadOS 19 is connected to a Magic Keyboard, a macOS-like menu bar will appear on the screen, according to the leaker Majin Bu. This change would further blur the lines between the iPad and the Mac. Bloomberg's Mark Gurman previously claimed that iPadOS 19 will be "more like macOS," with unspecified improvements to productivity, multitasking, and app window management,...
Global Close Your Rings Day Pin

Apple Stores Giving Away a Limited-Edition Pin For Free Today

Thursday April 24, 2025 10:15 am PDT by
Starting today, April 24, Apple Stores around the world are giving away a special pin for free to customers who request one, while supplies last. Photo Credit: Filip Chudzinski The enamel pin's design is inspired by the Global Close Your Rings Day award in the Activity app, which Apple Watch users can receive by closing all three Activity rings today. The limited-edition pin is the physical...
top stories 2025 04 26

Top Stories: iPhone 17 Air Rumors, Apple Watch Turns 10, and More

Saturday April 26, 2025 6:00 am PDT by
We've known for quite some time about Apple's plans for a thinner "iPhone 17 Air" coming later this year, but wow, the latest dummy models give us our best look yet at just how thin this phone is going to be. Other Apple news and rumors this week included another iOS 18.5 beta, the 10th anniversary of the Apple Watch launch, and more management reshuffling in Apple's Siri division, so read...