Apple's Secrecy Extends to Putting New Employees on Fake Projects

lashinskybookIn his new book, Inside Apple, Adam Lashinsky details the process undergone by new hires at Apple, noting that many of them are hired without knowing the exact project they are working on that they are frequently put through a testing period working on a different project in order to provide time to evaluate their trustworthiness.

For new recruits, the secret keeping begins even before they learn which of these building they'll be working in. Despite surviving multiple rounds of rigorous interviews, many employees are hired into so-called dummy positions, roles that aren't explained in detail until after they join the company. The new hires have been welcomed but not yet indoctrinated and aren't necessarily to be trusted with information as sensitive as their own mission. "They wouldn't tell me what it was," remembered a former engineer who had been a graduate student before joining Apple. "I knew it was related to the iPod, but not what the job was." Others do know but won't say, a realization that hits the newbies on their first day of work at new-employee orientation.

As noted by Business Insider, a former Apple engineer confirmed that piece of information during the Q&A portion of Lashinsky's recent talk at LinkedIn (video clip via Fortune), going even farther to note that new hires are even sometimes placed on fake products during this probationary period.

A friend of mine who's a senior engineer at Apple, he works on -- or did work on -- fake products I'm sure for the first part of his career, and interviewed for 9 months. It's intense.


Lashinsky's tidbit on new hires is just one facet of his lengthier coverage of Apple's strict secrecy, part of which has been republished for Fortune as a look into how Apple's organizational structure maintains the company's security. His full 50-minute LinkedIn talk is also available on YouTube.

Popular Stories

apple wallet drivers license feature iPhone 15 pro

Apple Says iPhone Driver's Licenses Will Expand to These 8 U.S. States

Tuesday July 8, 2025 11:26 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states, Puerto Rico,...
iphone 16 pro ghost hand

5 Reasons to Skip This Year's iPhone 17 Pro

Thursday July 10, 2025 4:54 am PDT by
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro to Reverse iPhone X Design Decision

Monday July 7, 2025 9:46 am PDT by
Since the iPhone X in 2017, all of Apple's highest-end iPhone models have featured either stainless steel or titanium frames, but it has now been rumored that this design decision will be coming to an end with the iPhone 17 Pro models later this year. In a post on Chinese social media platform Weibo today, the account Instant Digital said that the iPhone 17 Pro models will have an aluminum...
iPhone 17 Pro in Hand Feature Lowgo

Leaker Reveals Amount of RAM in iPhone 17 Through iPhone 17 Pro Max

Wednesday July 9, 2025 8:08 am PDT by
Three out of four iPhone 17 models will feature more RAM than the equivalent iPhone 16 models, according to a new leak that aligns with previous rumors. The all-new iPhone 17 Air, the iPhone 17 Pro, and the iPhone 17 Pro Max will each be equipped with 12GB of RAM, according to Fixed Focus Digital, an account with more than two million followers on Chinese social media platform Weibo. The...
apple account card feature

Apple Account Card Expanding to More Countries

Tuesday July 8, 2025 7:34 pm PDT by
Apple is expanding the ability to add an Apple Account Card to the Wallet app to more countries, according to backend Apple Pay changes. With iOS 15.5, Apple updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID. If you receive an Apple gift card, for example, it is added to an Apple Account that is also...
macbook pro blue green

M5 MacBook Pro No Longer Coming in 2025

Thursday July 10, 2025 12:38 pm PDT by
Apple does not plan to refresh any Macs with updated M5 chips in 2025, according to Bloomberg's Mark Gurman. Updated MacBook Air and MacBook Pro models are now planned for the first half of 2026. Gurman previously said that Apple would debut the M5 MacBook Pro models in late 2025, but his newest report suggests that Apple is "considering" pushing them back to 2026. Apple is now said to be...
iOS 26 Feature

Everything New in iOS 26 Beta 3

Monday July 7, 2025 1:20 pm PDT by
Apple is continuing to refine and update iOS 26, and beta three features smaller changes than we saw in beta 2, plus further tweaks to the Liquid Glass design. Apple is gearing up for the next phase of beta testing, and the company has promised that a public beta is set to come out in July. Transparency In some apps like Apple Music, Podcasts, and the App Store, Apple has toned down the...
iCloud General Feature Redux

iPhone Users Who Pay for iCloud Storage Receive These Five Perks

Wednesday July 9, 2025 9:20 am PDT by
If you pay for iCloud storage on your iPhone, did you know that Apple offers you five perks beyond the extra storage space, at no additional cost? Here are the perks included with all iCloud+ plans:Private Relay keeps your Safari browsing history entirely private from network providers, websites, and even Apple. Hide My Email generates unique, random email addresses whenever needed. Hom...

Top Rated Comments

kolax Avatar
176 months ago
I'd love to know what the fake projects were.

"Today guys, we're going to reinvent the toilet."
Score: 42 Votes (Like | Disagree)
ILikeTurtles Avatar
176 months ago
It must be a complete thrill and a total nightmare to work for Apple.
Score: 31 Votes (Like | Disagree)
Andronicus Avatar
176 months ago
Finally! A new post. I swear MacRumors just shuts down on the weekends. It's like a 9-5 job! Please post on the weekends, macrumors!

On topic: it's insane how secretive apple can be. Insanely awesome.
Score: 22 Votes (Like | Disagree)
toddybody Avatar
176 months ago
How to fit in:

1. DONT take prototype iPhones to a Bar
2. DONT FU*KING leave it there either
3. DONT let Jony Ive catch you with a Window's Phone, he'll snap your neck like a twig

Score: 12 Votes (Like | Disagree)
Chupa Chupa Avatar
176 months ago
I bet its really hard to get a job with Apple. I bet the clean up staff even have to go through numerous interviews. I think Apple would hate for one of the clean up staff members to pick up a picture of the new iPhone 5 and take it home.
Nah. Apple is all about simpilicity. It hires a tester to leave a real one at a bar.
Score: 11 Votes (Like | Disagree)
Blakjack Avatar
176 months ago
I always thought about it, but now I am convinced that Apple is a branch of the CIA.

EDIT: I was only joking guys...Geeeez
Score: 11 Votes (Like | Disagree)