I just care that what I sell every day are authentic Apple products, and that our customers don’t come back to me to complain about the quality of the products.
This is what an employee at the fake Apple Store in Kunming, China told a reporter for the Wall Street Journal. Earlier this week we reported on these counterfeit Apple Store that appeared in China, that closely mimicked the layout of Apple's own retail stores.
The WSJ couldn't get in touch with the owner or manager of the store, but did get in touch with a salesperson who confirmed that the store was not an authorized reseller -- but did sell genuine Apple products at the same prices as those on Apple's website.
The salesperson said it didn't "make much of a difference" if they were authorized. Instead, as the quote above illustrates, the staff in the store simply want to do a good job selling Apple products -- just like the authentic employees at an Apple Retail Store.
Apple Store Sanlitun, Beijing, China
Regarding the counterfeit stores, the salesperson felt his "store should be one of the best in terms of scale and the level of professionalism," noting that the employee t-shirts and name lanyards give it a similar look and feel to the authentic Apple Stores in China, in Beijing and Shanghai.
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Thursday April 17, 2025 4:12 am PDT by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup.
If you skipped the iPhone...
Tuesday April 22, 2025 5:01 am PDT by Tim Hardwick
A developer has demonstrated Windows 11 ARM running on an M2 iPad Air using emulation, which has become much easier since the EU's Digital Markets Act (DMA) regulations came into effect.
As spotted by Windows Latest, NTDev shared an instance of the emulation on social media and posted a video on YouTube (embedded below) demonstrating it in action. The achievement relies on new EU regulatory...
Tuesday April 22, 2025 10:22 am PDT by Juli Clover
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be.
The iPhone 17 Air is expected to be ...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Subscribe to the MacRumors YouTube channel for more videos.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and ...
Apple seeded the third beta of iOS 18.5 to developers today, and so far the software update includes only a few minor changes.
The changes are in the Mail and Settings apps.
In the Mail app, you can now easily turn off contact photos directly within the app, by tapping on the circle with three dots in the top-right corner.
In the Settings app, AppleCare+ coverage information is more...
Tuesday April 15, 2025 6:31 am PDT by Tim Hardwick
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself.
Here's the case for Apple releasing a truly all-screen iPhone with no...
Wednesday April 16, 2025 11:28 am PDT by Joe Rossignol
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed.
Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles."
If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...
I find the smugness and audacity of an Apple Store employee increases with the distance from Cupertino and distance from a tech industry hub. A friend of mine was back east, I think Rochester, NY, to visit family and help get a printer for his mother who owned a Mac. My friend is no civilian and has done several designs in Silicon Valley that are on retail shelves.
They get to the local Apple store and this Apple store employee, a kid just out of high school, starts to talk down to my friend's mom on what kind of printer to get. My friend interjected knowing this guy was just trying to up-sell a higher end printer with features that are not needed. The kid, in a smug note, starts to talk down to him when questioning the selection. My friend then firmly says, "That is it! Quit with the up-sell and I doubt if you know more about the Apple product line that me." Post-high school red-shirt kid totally breaks his game face and says, "Oh yeah smart-ass, prove it!"
In that moment, my friend pulls out a photo in his iPhone of himself and Woz at a party up in the Los Gatos hills. He then tells the kid he has consulted in Cupertino and if he wanted, could get him fired with a few phone calls for being such a dick. High school kid is wigged out and gets someone else in the store to help out getting the printer.
Was told he didn't get him fired by his next review wasn't the best.
So the "non-civilian" couldn't just tell his mom what printer to get?
